2012 Annual Real Estate Market Update for South Mississauga

1. (905) 822-6900
2012
Direct:
Email: kpeterson@royallepage.ca
Royal LePage Real Estate Services Ltd., Brokerage Please visit: www.KatePeterson.ca
South Mississauga Re al Estate
Market Study
Residential Real Estate: Keeping you in touch with the market
Team
The Right
Move

2. Team
Biography Kate’s Message
Real Estate Experience Jeff Peterson Statistics In This Report Include*: It’s another bright new year in the market and while we’ve seen continued
• Licensed since 2005 Sales Representative 10 year history of Sale Prices and Days on
• Royal LePage Top Producer for With a B.A.Sc. in Engineering and an M.Sc. in Market for: headlines about bubbles and market uncertainty in the media, what we’ve seen
five consecutive years Computer Science, Jeff takes a very analytical
approach to real estate negotiations. Jeff brings • Detached Homes in the actual marketplace is continued confidence and a savvy consumer willing
• President’s Gold Award 2008 –
Top 10% nationally for Royal LePage
extensive experience to the team after having
worked directly with clients in his successful
• Semi-detached Homes
• Townhomes
to make their move to a new home.
• Director’s Platinum Award 2007 & 2009 – consulting practice for more than 20 years. He • Condominiums
Fluxuations in any market place have to be expected and while all eyes continue to monitor what is
has worked with Kate in various capacities for • Vacant Land
Top 5% nationally for Royal LePage
more than 7 years and loves working in the South • Multi-Family Dwellings happening in the United States and their marketplace, the Canadian housing market moves forward as
• Diamond Award 2010 & 2011– Top 3% Mississauga area where he grew up and where he a result of steady pricing practices and a firm handle on lending practices. Consumers are fortunate to
Nationally for Royal LePage and Kate are raising their 4 children.
* All statistics are from the Toronto Real Estate Board. have access to historically low interest rates and an optimism in fading risks in the European markets.
• Award of Excellence for attaining the Director’s
Platinum or President’s Gold award in 5 out of 7 Duncan Stewart Note:
Due to the Toronto Real Estate Board’s initiative to re-district What does that mean for the real estate market in the coming year? Well, short of having a crystal ball,
consecutive years: 2011 (obtained in 5 years) Sales Representative the GTA in July 2011, statistics for previous reporting areas it would indicate that people will continue to buy and sell houses. Either as investments, because of company
(W12 & W13) are no longer available. Some data has been
Affiliations Having grown up in Lorne Park and recently re-calculated from past reports to correspond with TREB’s new moves, family moves or just because it’s time for a change of scenery. Echoing last year’s message because
moving to Port Credit Village, Duncan Stewart
• Member Toronto Real Estate Board
community boundaries. For further information please contact
Kate directly.
it still applies this year: A wonderful new year lies ahead and both buyers and sellers can anticipate successful
brings life long knowledge to every real estate
• Member Mississauga Real Estate Board transaction. Joining the Kate Peterson team in transactions and look forward to their wonderful new homes.
• Member Oakville Milton Real Estate Board March 2011, Duncan provides an exceptional
level of customized attention and service to With a wide network of professional service providers available to my clients, I can help make your move
Personal Background each of his clients. An active participant in the a little easier. The right information, the right decisions, the right results... It’s The Right Move to have Kate by
• Married with four children neighbourhood, Duncan is a member of the
your side. Have a wonderful year.
Port Credit Resident’s association. Proud to call
• Mississauga resident ’81-’86 Port Credit home, he and his wife are raising
• Mississauga / Port Credit resident since 1998 their young son in this wonderful community.
• Graduated from the University of Toronto with
Top 3%
a BSc. in Psychology and Sociology Deborah O’Day-Smith
in Canada Previous Career Senior Administrative Manager
for Royal LePage Deborah joined the team in October 2011, bringing
in 2010 & 2011
• PR and Customer Service Representative for several years of professional experience in
HOMES Publishing Group the investment industry in advisory and
• Market Analyst for PMA Brethour Inc., Brokerage managerial roles. Debbie’s commitment to
• Social Worker for Metropolitan Toronto Community providing superlative client care and her boundless
enthusiasm contribute to the team’s success.
and Social Services Dept. Married with three school aged children and
Leisure Activities living in Lorne Park, she is dedicated to her family
and greatly involved in her children’s numerous
• Spending time with family and friends, watching activities. In her spare time, she hones her passion
2010 & 2011 2007 & 2009
many a hockey game, skiing, squash and travelling.
Move
for singing through choirs, recitals and workshops.
The Right

3. $1,600,000 $800,000 $800,000 758,697 $600,000
744,518
Mineola West 1,422,430
Mineola East 695,573 681,817
Port Credit Village 542,748 1 Hurontario Street
$1,400,000 $700,000 $700,000 Freehold Properties 667,911 Condominiums
Freehold Properties 1,267,971 Freehold Properties 621,106 $500,000
624,393
1,180,756 592,708
$1,200,000 1,120,626 $600,000 562,316 $600,000 556,481
1,086,779
493,312 495,039 490,498 $400,000
962,111 476,079 475,487
$1,000,000 $500,000 $500,000
889,859
422,673
749,019 373,134 $400,000 372,563 $300,000
$800,000 $400,000 364,378
679,307 331,408 52
606,592
$600,000 $300,000 $300,000
$200,000
53
$400,000 51 $200,000 $200,000
48 41
42 33 33 36 34 38 $100,000
38 40 41 39 29 29 29 33 33
36 37 34 33 27 27 32
$200,000 $100,000 24 $100,000 25 22
20
$0 $0 $0 $0
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2011
Average Sold Price Average DOM Average Sold Price Average DOM Average Sold Price Average DOM Average Sold Price Average DOM
$450,000 $600,000 $1,000,000 $500,000
401,946
$400,000 Mineola East 391,271
Cawthra West 503,692 500,655 $900,000
The Regatta 904,725
70 & 80 Port Street 460,592
Condominium Townhomes Freehold Properties 839,475 Condominiums
$350,000 330,286 337,950
$500,000
454,904 455,996 (65 Port Street) 831,667 $450,000
418,923
426,619
432,904 $800,000 Condominiums 409,948
311,300 752,333 407,857
296,500 399,747 720,000
$300,000 279,500 $400,000 $400,000
261,538 354,692 $700,000
244,650
$250,000 229,450 315,235 609,000
299,403
$300,000 273,047 $600,000 568,429 114 $350,000
552,143 327,947
$200,000 528,800 320,500
54 93
$500,000 69
$150,000 47 40 $300,000
$200,000 38
53
52
39 33 59 60 46
30 $400,000 41
$100,000 34 32 27 26
25 25 38 31 25
29 29 $100,000 23 33 $250,000
26 28
$50,000 17 $300,000 24
22 14
18
$0 $0 $200,000 $200,000
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2003 2004 2005 2006 2007 2008 2009 2010 2011 2005 2006 2007 2008 2009 2010 2011
Average Sold Price Average DOM Average Sold Price Average DOM Average Sold Price Average DOM Average Sold Price Average DOM
All statistics are from the Toronto Real Estate Board. Sample sizes may be too small to show a definitive trend.
The Right Move

4. The Neighbourhoods of South Mississauga
Lakeview
Cawthra West
Mineola East
Port Credit
Mineola West
Gordon Woods
Lorne Park
Rattray Marsh
Clarkson
Mississauga Golf Club Area
Sherwood Forest
Sheridan Homelands

5. $1,000,000 $400,000 $1,200,000 $600,000
952,067
Port Credit Village – Port Credit Village – $1,100,000 Lorne Park 1,068,057 Lakeview 507,639
$900,000 874,000 $350,000 333,632
Residences on the Lake 853,743
806,556 791,250
North of Lakeshore/West of Hurontario $1,000,000
Freehold Properties
961,437
988,789 $500,000 Freehold Properties 489,840
$800,000
Condominium Townhomes Condominium Apartments 901,714
439,023
$300,000 421,198
745,645 401,029
256,960 $900,000 835,476
697,500 827,973 $400,000 379,430
$700,000 239,400 350,293
$250,000 225,508 221,071 $800,000
206,488 734,226 326,047
606,480 203,167
191,577
$600,000 565,886 $200,000 186,561 $700,000 647,833 $300,000 272,055
87 555,325 168,500 261,456
595,048
$500,000 $600,000
63 $150,000
59 56 51 498,514 $200,000
54 52 $500,000
45 44 43
$400,000 43 $100,000 36 37 36
33 34
28 $400,000
25 26 $100,000
$300,000 $50,000 18 $300,000
$200,000 $0 $200,000 $0
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
Average Sold Price Average DOM Average Sold Price Average DOM Average Sold Price Average Sold Price
$350,000 $500,000 $1,200,000 $500,000
459,944 460,406 458,438 464,878
313,000
Shawnmarr $450,000 Queen Street 410,636
431,442 Gordon Woods $450,000 Clarkson 436,124
$300,000 Condominium Townhomes 281,752 Condominium Townhomes Freehold Properties 970,291 Freehold Properties
271,444 396,417 $1,000,000 380,051
262,660 $400,000 $400,000 377,925
251,903 366,145
240,586 344,653 354,508
$250,000 $350,000 334,261 798,632 801,928 784,634 $350,000 321,808
215,898 311,000 $800,000 748,284 728,335 724,540 301,679
198,053 293,117 707,769 $300,000
186,014 $300,000 273,543
$200,000 175,310 525,092
591,611 $250,000
$250,000 $600,000 550,065
$150,000 $200,000
51 $200,000
46
41 $400,000 $150,000
$100,000 $150,000 39
$100,000
30 32 29
$100,000 28 27 51 52
29 30 24 24 46
27 27 26 $200,000 44 42 41 40 $50,000
$50,000 25 24 24 35 35
19 $50,000 30
$0
$0 $0 $0
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
Average Sold Price Average DOM Average Sold Price Average DOM Average Sold Price Average DOM Average Sold Price
All statistics are from the Toronto Real Estate Board. Sample sizes may be too small to show a definitive trend.
The Right Move

6. $1,200,000 $500,000
477,869 466,966
We put your property in the centre of an extensive and
Personalized Marketing Program
1,090,920
Rattray Marsh 985,920
1,022,526 $450,000
Sheridan Homelands
$1,000,000 Freehold Properties 958,777 Freehold Properties 425,883 428,009
399,277
$400,000 390,334
842,556
819,194 367,272
$800,000 735,037
701,138 $350,000 331,447
308,535
598,624
$600,000 554,318 $300,000 288,897
$250,000 From the initial planning stages through to your successfully completed sale, The Kate Peterson Strategic
$400,000
35
Team implements your customized preparation, staging, pricing and marketing plan to marketing for
$200,000
40 44 42
29
25 26 bring your home maximum market exposure to sell faster and for top dollar. It is our goal to help maximum
$200,000 38 40 24 24
26
37
35 31 $150,000 22 22
18 18 you achieve the highest return on your real estate investment with a stress free transaction. exposure!
25
$0 $100,000
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
Average Sold Price Average DOM Average Sold Price Average DOM
Local, Regional, National and International strategic Advertising
Ç Ç Ç
$1,300,000 $900,000
1,225,065 807,152 802,461
801,163
$1,200,000 Mississauga Golf Club Area 1,191,662
$800,000
Sherwood Forest 790,994
print Distributions far reaching internet exposure targeted direct email
Freehold Properties 1,137,205 Freehold Properties
$1,100,000 1,066,722 $700,000 670,327 665,703 675,758
1,050,222
Promoting your property locally Instantly promotes your property on 30+ websites including: Targeting over 500 potential
$1,000,000 $600,000 and regionally: purchasers and dedicated buyer
546,603
918,296 517,646 515,984 Local and National target audience: International target audience:
899,447 agents through mass email
$900,000 $500,000 The Home News www.Realtor.ca www.HomesandLand.com (Homes & Land)
distribution about your listing with
Homes and Land Magazine www.KatePeterson.ca Approximately 15% – 17% of visitors to
professional photos and virtual tours.
$800,000 759,606 60
$400,000 National Post www.RoyalLePage.ca this site originate from the United States,
734,083 Port Credit Homes www.realestatevine.ca the United Kingdom, India, Australia,
699,032 52 52 $300,000 Ç
$700,000 49 51
47
Lakeview Homes www.obeo.com United Arab Emirates, Israel, Germany
46 47 44
42
SNAP – South Mississauga www.mreb.ca and France.
$200,000
$600,000 37 The Best of Port Credit (Mississauga Real Estate Board) www.Trulia.com (Trulia Real Estate)
33 32
31 Port Credit Village Times www.TorontoRealEstateBoard.com www.IHT.com (International Herald Tribune)
social media strategy
30 $100,000 28 29
27 27
$500,000 Direct mail advertising with Just Listed cards – www.omdreb.on.ca – 2.1 million unique visitors/mth
22 Streaming your listing to the growing
$0 targeted to reach potential purchasers for (Oakville Real Estate Board) www.nytimes.com (The New York Times)
$400,000 number of social media followers:
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
your property www.TheHomeNews.ca The New York Times GreatHomes
Personalized feature books of your home with www.zoocasa.com – 12 million unique visitors/mth Facebook: South Mississauga Homes
Average Sold Price Average DOM Average Sold Price Average DOM Twitter: SouthMissHomes
professional photos and floorplans www.zillow.com www.DupontRegistry.com (DuPont Registry)
www.kijiji.ca – 140,000 unique visitors/mth LinkedIn: Kate Peterson
www.50Plus.com – targeting the new www.RealEstateJournal.com (Real Estate
demographic of Boomers who are the Journal from the Wall Street Journal)
main buyers of luxury, vacation and – 1.4 million unique visits/mth
retirement properties
Your own personal property website address
All statistics are from the Toronto Real Estate Board. Sample sizes may be too small to show a definitive trend.

7. Attention, Top 3% in Canada
for Royal LePage in 2010 & 2011
Home Buyers Team 2010
and Sellers
The Right Information Can
Make All the Difference!
2010 & 2011 2007 & 2009
Kate Peterson has built her business
by always going the extra mile
The Kate Peterson T is Committed to the Community
eam
to ensure clients reach their goals.
That’s why she’s offering these
special reports for people throughout
the area.
Active in many groups and events, every member of the Kate Peterson Team is proud to be
The Last 10 Properties part of our local community, supporting and sponsoring:
Sold in Your Neighbourhood
Ask Kate for a complimentary
copy of this vital resource that will Kenollie Public School Erica’s Wish Foundation Royal LePage Shelter Foundation
help you gauge current market trends Forest Avenue Public School Rotary Club of Mississauga Compass Food Bank
and compare pricing in your area. Lorne Park High School Lakeshore – Movies in the Park Port Credit Village Residents
The Five Hottest Buys Canadian Cancer Society Port Credit Hockey Association Association
on the Market
Call Kate today for a free copy
of this important tool and get a jump
on the best values in your area.
Like Me 1654 Lakeshore Rd. West
Facebook/SouthMississaugaHomes Mississauga, Ontario L5J 1J3
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Free Market Evaluation!
Direct: (905) 822-6900
Email: kpeterson@royallepage.ca The Right Information The Right Decisions The Right Results It’s The Right Move to have Kate by your side.
Please visit: www.KatePeterson.ca
Not intended to solicit properties already listed or buyers under contract.