Summary of Linkcrunch product launch. Mockups & feature additions with KPIs.

1. Built and launched in under a week in September 2017, Linkcrunch intelligently aggregates
portfolio content, allowing online marketers, influencers, and businesses to drive traffic to
more sites by using a single link. Within months, the platform had amassed 3500 MAU from
40 countries around the world. https://linkcrun.ch
The product
Consolidating the online footprint
Product: Linkcrunch Julian Kanaan
Updated July ‘19
Based on feedback, Linkcrunch users sought two main things: to build following and to
confirm that their content strategies were working. This led to a modified roadmap that
created Newsletters & Profile Stats.
Iterations
Profile Stats: October ‘17
Newsletters: December ‘17
User growth came explosively and cheaply from a responsive roadmap and the inherent
exposure of the Profile feature. Thousands of potential new users were acquired organically
after viewing an exisiting user’s Profile — accounting for around half of growth. Refinements
in the registration flow, reducing required clicks to 3, improved abandoned registrations
by ~15%.
The numbers
One link is all you need
Send visitors to an engaging landing page for all
your relevant content.