1. PLC Masterclass Commercial-in-Confidence
13.6 Winning People Over
Change Is a Journey, Not a Blueprint
1.6 Win People Over
1.6.1 Re-enforce New Culture
1.6.1.1 Continual promotion of new culture
1.6.1.2 Identify & Promote Leaders who re-enforce new culture
1.6.1.3 Manage Behavior Change (Keep Customer-centricity focus)
1.6.2 Develop Change Leadership
1.6.2.1 Train Opinion Leaders to Engage with Stakeholders
1.6.2.2 Continually Assess & Coach Opinion Leaders