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FALL 2008
akwood University’sakwood University’s
Healthcare Administra-Healthcare Administra-
tion Practicum program,tion Practicum program,
as described by Professor Jou-as described by Professor Jou-
ett “Enables students to leaveett “Enables students to leave
with more than just theoreticalwith more than just theoretical
knowledge.”knowledge.”
“The intention of the practi-“The intention of the practi-
cum is for the interns to re-cum is for the interns to re-
ceive cross functional experi-ceive cross functional experi-
ence in the administration ofence in the administration of
healthcare. With healthcarehealthcare. With healthcare
being such a big field, some-being such a big field, some-
times its challenging for stu-times its challenging for stu-
dents to choose the directiondents to choose the direction
they want their career to go. Ithey want their career to go. I
believe the practicum providesbelieve the practicum provides
students with a simulation ofstudents with a simulation of
what its like to work in eachwhat its like to work in each
department, thereby equippingdepartment, thereby equipping
them with the knowledge tothem with the knowledge to
make an informed decision asmake an informed decision as
to which department suits theirto which department suits their
future career goals.”future career goals.”
--Professor Gary JouettProfessor Gary Jouett
Advisor 2006Advisor 2006--20082008
In addition, professor Jouett’sIn addition, professor Jouett’s
experience with Dynamic Per-experience with Dynamic Per-
formance Physical Therapyformance Physical Therapy
runs much deeper than a refer-runs much deeper than a refer-
ral based relationship. In factral based relationship. In fact
Gary received treatment fromGary received treatment from
dynamic performance person-dynamic performance person-
ally which he describes asally which he describes as
“superior care” for his ankle“superior care” for his ankle
injury.injury.
“After my treatment, I was“After my treatment, I was
determined to work with Dy-determined to work with Dy-
namic Performance. I havenamic Performance. I have
never had a friendship developnever had a friendship develop
from any other physician that Ifrom any other physician that I
have dealt with in the past. Nothave dealt with in the past. Not
just a friendship… a family.”just a friendship… a family.”
The privilege to intern at Dy-The privilege to intern at Dy-
namic Performance is notnamic Performance is not
something an intern shouldsomething an intern should
take lightheartedly. With atake lightheartedly. With a
satisfaction rate of 100% fromsatisfaction rate of 100% from
both students and professors, itboth students and professors, it
ranks high in comparison withranks high in comparison with
other healthcare institutions.other healthcare institutions.
--Jonathan K. GreenJonathan K. Green
StudentStudent
Business Profile
7 Family Business
3 Mission and Objective
13 Commitment to the Growth of Students
15 My Life in Marketing
16 Helping You Help Yourself
25 Organizational Structure
Journal Entries
4 Securing the Job
6 Divine Consultation
8 Patients Become Staff
9 Impacting Oakwood
10 One for All and All for One
11 How to Advertise
19 Dynamic Performance Patient Orientation
22 Medisoft
24 HIPAA 1 on 1
28 Growing Pains
20 The Weekly Meeting
23 Would You Like a Job?
1 2
Dynamic Performance is a healthcare
facility that best fits the personal de-
mands of an impersonally growing soci-
ety. This “dynamic” difference that Dy-
namic Performance injects into the way
business is done has shown a great im-
pact on the satisfaction of their clients.
The business was founded on the
“patient first” philosophy that has a di-
rect focus on individualized quality care.
With a wide range of services offered by
their exceptionally skilled staff they are
able to treat “pediatrics, elderly, athletes
and would-be athletes”.
The patient centered care offered by
their services only touches a piece of
what makes their services “one-in-a-
million” against the competition. From
the point of entrance, participants of
care are regularly engaged in meaningful
conversations with the front desk man-
ager/receptionist. After a fair evaluation
of Dynamic Performance’s daily opera-
tions, one can conclude that “Dynamic
Performance Physical Therapy is a warm
caring, friendly atmosphere when you
enter the doors.” – Dr. Peterson.
Little time and effort is needed before a
client becomes part of the Dynamic Per-
formance family. By the second appoint-
ment a client is known by name and
greeted with a smile and sometimes,
even a hug if requested. By the end of a
client’s treatment, Dynamic Perform-
ances’ physical therapists make sure
they have explored every action and
treatment to pursue the goal of restoring
their patient to their maximum func-
tional potential.
Dynamic Performance genuinely stands
by the objective of treating “each pa-
tient like family taking time to listen to
their concerns, comments and goals.” –
Dr. Peterson. Naturally, Dynamic Per-
formance Physical Therapy fulfills the
obligation of treating the patient’s physi-
cal needs and expands their services to
treating the emotional, mental, and so-
cial needs at no extra charge.
- Jonathan Green
Little did I know that my request to do the
required practicum course, a semester in
advance, would become to be a fruitful event.
There I was, sitting between Mr. & Mrs.
Peterson and my academic advisor, with no clue of
what was in stored for me.
When coming to the hiring seat, I was given the
privilege of being highly recommended by my advisor
in advance. I explained the reasoning behind my
multiple majors and the justification for me being in
the seat I was sitting in. After explaining the many
extracurricular duties I participated in while attending
Oakwood University, I then received the resounding
acceptance of the room.
After the acceptance was acknowledged in my mind, I
proceeded with a great sigh of relief. Mrs. Peterson
and I then scheduled the hours I would work during the
week. While appointing hours on a five days a week
schedule I was coordinated to have twenty–two hours
a week in total.
On my first day of work, I arrived fifteen minutes early,
allowing Dr. Peterson to have time to introduce me to
the staff. After a brief introduction to his coworkers, I
was introduced to the five step process that Dynamic
Performance therapists used to fulfill the mission of
“stopping pain, and getting you back to living”. As the
doors opened to those in need of therapy, I was
assigned to shadow the front desk manager for half an
hour.
Through the rest of the period I was introduced to
company policy, guidelines, and objectives. It was after
three hours of strenuous reading and signing of
company manuals ranging on the subjects of policy on
sexual harassment to confidentiality of patients that I
was finally done with the initial period of my
practicum.
Of course the in depth knowledge obtained through
the process was exceptional but the best part of it was
knowing, “I didn’t have to do that again.”
ittle did I know that my request to do
the required practicum course, a se-
mester in advance, would become to
be a fruitful event. There I was, sitting be-
tween Mr. & Mrs. Peterson and my aca-
demic advisor, with no clue of what was in
stored for me.
When coming to the hiring seat, I was
given the privilege of being highly recom-
mended by my advisor in advance. I ex-
plained the reasoning behind my multiple
majors and the justification for me being in
the seat I was sitting in. After explaining
the many extracurricular duties I partici-
pated in while attending Oakwood Univer-
sity, I then received the resounding accep-
tance of the room.
After the acceptance was acknowledged in
my mind, I proceeded with a great sigh of
relief. Mrs. Peterson and I then scheduled
the hours I would work during the week.
While appointing hours on a five days a
week schedule I was coordinated to have
twenty–two hours a week in total.
On my first day of work, I arrived fifteen
minutes early, allowing Dr. Peterson to
have time to introduce me to the staff. Af-
ter a brief introduction to his coworkers, I
was introduced to the five step process
that Dynamic Performance therapists used
to fulfill the mission of “stopping pain, and
getting you back to living”. As the doors
opened to those in need of therapy, I was
assigned to shadow the front desk man-
ager for half an hour.
Through the rest of the period I was intro-
duced to company policy, guidelines, and
objectives. It was after three hours of
strenuous reading and signing of company
manuals ranging on the subjects of policy
on sexual harassment to confidentiality of
patients that I was finally done with the
initial period of my practicum.
Of course the in depth knowledge obtained
through the process was exceptional but
the best part of it was knowing, “I didn’t
have to do that again.”
3 4
Steve Marr has learned from 40 years of business experience that God's way
works.
As an author, speaker, radio host, and business consultant , Marr helps compa-
nies and organizations apply the ancient wisdom of the Bible to avoid the com-
mon mistakes and headaches of growing a business.
Marr offers spiritual and practical insights through one-on-one consulting , a
monthly syndicated business column , his published books —including the new-
est 2007 release of Integrity in the Workplace—and the one-minute radio fea-
ture "Business Proverbs," which can be heard on 1,260 radio stations interna-
tionally.
Steve Marr
President of Business Proverbs
3434 Anthem Way, STE 118-614
Phoenix, Arizona USA 85086
866-621-8829 (Toll Free)
uring the first week of work I
was introduced to the spiritual
motivation that guided the
leadership of Dynamic Per-
formance Physical Therapy. The
boss, Monique, took the time to es-
tablish her reasoning of the rele-
vance of the depression society was
going through by introducing me to
Steve Marr‟s article, “Applying
Faith When Economic Fear Strikes”.
The article managed to convey prin-
ciples that dealt with a vast array of
suggestions which applied faith dis-
ciplined concepts. Using biblical text
as a support for his reasoning, Steve
Marr used texts like; “Cast all your
anxiety on him because he cares for
you” (1 Peter 5:7 NIV) to illustrate
the importance of giving all our wor-
ries of the world, in relation to your
business, on God. It was a “breath of
fresh air” to see how business could
be so positive and justified in a cor-
rupt and troubled world.
That same week, Monique had taken
the initiative to receive a free first
time consultation from Steve Marr
over the phone.
“Our in goal in the conversation with
Mr. Marr was to see how he incorpo-
rated biblical principle in business
practice. We liked how he often used
scripture to backup his statements.
He also attentively listened to what
our concerns were.
We contacted him because our pa-
tient numbers drastically decreased
when compared to the same quarter
of the last fiscal year and the fear of
knowing the coming summer months
were going to yield less and less cli-
ents naturally. Typically we focused
on improvement of communicating
with our doctors. A suggestion given
by Mr. Marr was to keep relevant
statistics that show discharge survey
information in relation to who the
patient‟s physicians were, allowing
us to determine the total satisfaction,
categorizing them according to the
referring physician. He suggested us
to not only track the overall client
satisfaction but also the reasons be-
hind their satisfaction or dissatisfac-
tion.
He suggested methods to increase
our patient loads by expanding hours
due to the economic times. His rea-
soning to expand our hours was
based on the fact that people were
less likely to leave work for therapy
due to the economic struggle. He
promoted giving good and quality
data amongst all individuals in-
volved in the business‟ internal and
external communications to help
overall performance. He offered his
services free of charge as a ministry
for the first consultation and only
$25 for additional consultations. At
the end, he took the time to pray
with me and Dr. Peterson.
I enjoyed his philosophy on creating
a team oriented business that focuses
not only on the well being of the
team overall but also the individuals
of the team as well.”
- Monique Peterson
After their consultation Mr. and Mrs.
Peterson made the step of opening
Dynamic Performance Physical
Therapy‟s doors eighteen extra hours
in the week to increase client reten-
tion. Dr. Peterson has also taken the
step of personally communicating
their gratitude for referrals from their
corresponding physicians with the
marketing manager Cheryl Kemp.
- Jonathan K. Green
5 6
fter a few weeks of working be-
tween the front desk and the back
office, the business was forced to
endure a loss that slightly downed the
spirits of the workers. Unfortunately, we
had to say a temporary goodbye to the
Front Desk Manager, Nikki, because of
an in home emergency. Her position was
not one that could be easily filled.
After a week of stretching the current
staff beyond their normal capacity. There
was a woman with an excellent spirit and
skill, who was interested in becoming
one of the staff‟s family.
Linda Pepper was a patient twice, once in
2007 and again during fall 2008. Miss
Pepper was referred by her doctor 2007
for a tendon injury in her ankle. She de-
cided to return to Dynamic Performance
Physical Therapy in 2008 for a second
injury based on the excellent treatment
and environment she was exposed to dur-
ing her previous visits. She could have
gone to “TLC”, a physical therapy center
closer to home, but due to her experience
went the extra distance, to participate in
Dynamic Performance‟s care.
Interviewer:
“How would you describe your
past patient experience with Dy-
namic Performance Physical
Therapy?”
“After the very first visit I felt like part of
the family. By listening to my questions
and concerns as well as they did, they
made me feel as though I was some
friend hadn‟t seen in a long time. They
taught me enough to continue, even to
this day, in activities that would help pre-
vent future injury. The services they ren-
dered were exceptional and the motiva-
tion to get better was all I needed and
more.”
Interviewer:
“How did you obtain your posi-
tion now?”
“One day I was sitting in the lobby and
saw a sign posted that read „temporary
help wanted‟ and decided this would be a
great opportunity to become a part of a
place that made me feel at home. A week
later at 9:00am I was discharged as a pa-
tient and at 9:01 I became an employee!
Happily to say, she concludes that the
opportunity to become staff was as re-
warding as she thought it would be and
more.
“Now I am able to treat patients with the
same care and affection I was given from
my point of entre.” - Linda Pepper
Currently Linda works as the Front Desk
Manager, which entails contacting cli-
ents, scheduling appointments, organiz-
ing and adjusting documentation, contact-
ing and coordinating care with insurance
companies, and creating a family friendly
environment in the lobby.
- Jonathan K. Green
onique Peterson Graduated from
Oakwood College in 1999 and Loma
Linda in 2003 with a bachelors and
masters in Social Work respectively.
David Peterson attended a pre-
physical therapy program at SUC for
about 2 years and obtained his bache-
lors of science, masters in physical
therapy, and doctorate in Physical
Therapy degrees at Loma Linda Uni-
versity, finishing in 2002. Being in
the same choir, Monique and David
Peterson had initially become ac-
quainted with one another . During a
traveling incident where Monique‟s
car had broken down on the side of
the road, it was David, who would
answer to the need of the damsel in
distress. From that point on a fire
between the ambitious couple was
created that has not been extin-
guished till this day.
“Initially the family business started
as a big dream. David was working
as a director at a physical therapy
practice in Huntsville, AL which
closed down in 2004. David's dream
of becoming a physical therapy prac-
tice owner became a reality with de-
termination and divine intervention
as many doors began to open his
path. After David was approached by
the manager of Oakwood industries
about available office space he
jumped on the opportunity prayer-
fully. After signing the papers for the
building, David sitting with a close
friend, decided to pray for divine
intervention. Not too long after the
prayer a woman walked through the
front door questioning whether or not
his practice was accepting patients
and if she could schedule an appoint-
ment. From that point on, David and I
knew they were doing what they
were doing. The right thing. With no
regrets, starting with little to no re-
sources we decided to take a once in
a lifetime risk. David hired our first
front desk manager from his former
workplace and from that point on the
business grew.
David begun treating up to twelve
patients a day. My job in in-home
family counseling began to be very
strenuous, leaving little time for me
and my husband to spend quality
time together. We began to pray for
wisdom from God, to have control
over the situation, and the result was
me joining the Dynamic Performance
Team. When I began my position as
the Administrative Director I imple-
mented scheduled work hours and
added tangible value to the business
operations by working on the physi-
cal appearances and patient comfort
driven commodities. As we began to
grow, Doc began to look for more
help in the clinical area. This was a
major challenge, for prior we never
had a second employee in the clinical
area. As the Administrative Director I
began to analyze and seek out the
information on how to hire a Physical
Therapist Assistant. I went through
mal practice insurance requirements,
professional licensure requirements,
insurance contract requirements, job
descriptions, average salaries for the
position, and a budgeting analysis.
The biggest requirement of a new
employee was that the assistant fit the
family therapy model, producing pa-
tient centered care.
Over the years there have been many
other growing pains such as bringing
our billing and collections in-house,
office expansion and growth, and
going from three to up to seven staff
members.”
- Monique Peterson
Administrative Director
Currently Monique is exploring the
option of expansion in order to in-
clude psychosocial therapeutic pro-
grams to their practice. Monique is
also seeking licensure in the state of
Alabama. As she pursues her licen-
sure she plans on moving into a more
part-time role as she continues work-
ing with Dynamic Performance
Physical Therapy.
Dr. Peterson wishes to ensure that
education is readily available from
Dynamic Performance, whether it be
through the “help you help yourself”
lectures or accepting interns, ensuring
that Dynamic performance is an edu-
cational facility as well as an clinical
facility. He is determined to giving
the best service by finding the best
workers possible in order to serve
others “Dynamically”
“I love it! There‟s nothing better
than having your own business that
you can experience with your very
own family. Setting business goals
together really helps the family on
and off the work schedule.”
- Dr. David Peterson
Physical Therapist
7 8
aturally, I became a
strong advocate of
Dynamic Perform-
ance Physical Ther-
apy. The company‟s determi-
nation for excellence and
client satisfaction motivated
me to bring as many as I
knew suffering from physical
ailments to Dynamic Per-
formance‟s exceptional
“golden” services. My advo-
cacy was primarily centered
on influencing the people at
Oakwood University. Unfor-
tunately the age range and
well health of Oakwood‟s
students left my advocacy on
many “deaf ears”, except for
one.
A good friend of mine and
an Oakwood University stu-
dent, Michael Jasper , suffer-
ing from an injury he ob-
tained three years ago, when
we went to Canada touring
with our choir Voices of Tri-
umph, and was still putting
up with his leg injury. With
my new found trust in the
services of Dynamic Per-
formance, I urged and
pleaded with Michael to
come for an evaluation.
To this day he has continued
with his treatments and has
attested to never feeling “this
good in a long time.” Truly
Dynamic Performance Physi-
cal Therapy has worked the
ministry and miracle of
“stopping pain” and giving a
better life back to Michael
Jasper.
- Jonathan K. Green
Michael Jasper performing his routine
leg exercises as directed by his Dy-
namic Performance physical therapist.
nfortunately, being part of a
non-for profit private institu-
tion under the Seventh-Day
Adventist General Conference,
leaves the participants of Oakwood
University‟s Adventist Risk Health
Insurance coverage at risk of not
being treated at points of injury by
just any ordinary healthcare institu-
tion.
There are the selected few health-
care institutions in Huntsville, AL
that participate in coordinating care
for Oakwood University‟s students.
Because of there scarcity, Oakwood
regularly conducts a health fair that
advertises these institutions to the
Oakwood community.
Regularly these institutions work as
a cohesive body that refers patients
and implement strategy to help one
another achieve their goals of per-
formance. This “one for all and all
for one” strategy shed a tremendous
amount of light on the fact that eve-
ryone needs each other to survive,
either organizationally or independ-
ently.
I jumped on the chance to further be
an advocate of Dynamic Perform-
ance Physical Therapy in a more
formal setting when granted the
opportunity to attend the health fair
for this fall semester. Dr. Peterson
thoroughly went through the rea-
sons for physical therapy to ensure I
was educated enough to answer the
peoples questions. Dr. Peterson
went as far as to described what
type of patients that were potential
therapy patients and the reasons
why therapy was relevant to them.
He described how he could look at a
person and diagnose their issues by
looking at small distinct characteris-
tics, such as the way they walked,
ran, sat, and much more.
As each observer came to the table
they were greeted with a smile and
given a complimentary pen, free
therapy session certificate and cal-
endar for the year 2009-2010. A
pitch, of course, was given and
there were the few that managed to
schedule appointments and win
complimentary gifts of Dr. Peter-
son‟s video on dealing with and
diagnosing back pain.
Due to the early time of the day that
the fair was scheduled, many stu-
dents were in class and thus could
not participate in observing the in-
stitutions involved in the fair. When
the time reached close to noon, Dr.
Peterson and I went back to the of-
fice and called it a day.
- Jonathan K. Green
MitsXpression
(214)668-9876
9 10
Founded in November 2008, MitsXpression
introduces the world to a vast array of
services. Services range from filming, fash-
ion design, concept art, jewelry making and
much more.
E-mail
animemits2319@yahoo.com
Phone
(214) 668 - 9876
Website
mitsxpression.shutterfly.com
uring a brief lesson with Dr. Peterson, he high-
lighted a few major points on how to be successful
when advertising. This discussion, having derived
from observing the companies table display gave
me three incites on how to be an effective advertiser.
1. Create a catchphrase that can effectively attract
your consumers.
i.e. “stopping pain and getting you back to
living”
2. Back up your business with a “Dynamic” business
card.
● A “Dynamic Card” must have something go-
ing on wherever you look, to ensure that the
reader’s attention is received.
3. If you want to look official to the most investigative
consumer make sure you have a good website.
● If you don't have a website, then you’re a no-
body in the eyes of internet users.
4. Keep a consistent theme , slogan, and color that can
help direct the consumers back to the same source
In an attempt to professionally grasp the concepts more
fully, I created a business venture with a close friend
who is an artist and didn't know where to start in ex-
ploring their personal business.
So far, through following Dr. Petersons instruction, I’ve
taken the initiate to create a website and help develop
business cards to market her skills effectively.
You have to know where you are. People are visual and
they want everything to look alike. The biggest for of
advertisement is people. When dealing with potential
patients, its all about the first call. Being friendly and
genuine is definitely key.”
11 12
fter first coming to Dynamic Perform-
ance in February 2007 as an intern,
Jason had volunteered without the ex-
pectation of being employed perma-
nently by Dynamic Performance Physical Therapy. “I did see it as
advantageous to shadow the workers at dynamic performance but I
never saw all this coming. When starting as a volunteer and being
exposed to just a few things dealing with physical therapy I began
to have a wet appetite for the life that a Physical Therapists led.
The person I was shadowing decided to go back to school, and I
was then offered his position thus explaining why I’m here today.”
- Jason Hutchinson
Jason Transitioned into the interest of Physical Therapy, from
originally being a Business Administration graduate of Oakwood
College, through a personal practice with his grandfather five days
a week, helping his grandfather around the house one summer. He
saw a brochure at the Curry-in-a-Hurry restaurant for Dynamic
Performance. After recalling his satisfaction in the help he was
committed to doing for his grandfather during the summer “I real-
ized I could benefit people more by helping the progression of their
life, from a stage of low functionality to a stage of high functional-
ity.” - Jason Hutchinson
Jason now works as a technical administrative assistant who assists
with patient care, front desk management, and orienting new vol-
unteers . Currently he is finishing his undergrad prerequisites in
order to pursue his masters in Physical Therapy. Like he was
passed the torch only a year ago, he continues to motivate and sup-
port other volunteers in the field he has grown to love and cherish.
Like Jason, many other students utilize Dynamic Performance as a
source of knowledge and experience to enable an easier entry for
them into organizations of higher learning and institutions for em-
ployment.
-Jonathan K. Green
13 14
heryl, the marketing director and commu-
nity liaison is in charge of making sure to
understand what the community needs.
She visits doctors and communicates with pa-
tients on a regular basis. “My job is all about
building relationships. I‟ve been in this commu-
nity for over 30 years and my major advantage
in this position is that I‟m a credible correspon-
dent in the community.” Cheryl also makes lit-
erature and coordinates health fairs to ensure
that Dynamic Performance is always reaching
the community.
“I can‟t live without my planner. This job is all
about scheduling and teamwork.”
As a registered nurse she used to do marketing
for Central North. “While on the job I had a car
wreck and received therapy for several years,
causing me to go through having over 10 sur-
geries. After finally having a rod put in my leg,
Dr. David Peterson taught me how to walk all
over again through aquatic therapy. From that
experience I knew his quality of work was excep-
tional. He was a friendly outgoing person and
an expert in his field, who stuck by the state-
ment that therapy should not hurt, going op-
posed to the common trend „no pain, no
gain‟.”
“Through the great relationship I had with
Dr. Peterson, he offered me a marketing job
at his establishment after I was laid off of
work for my condition. Dynamic Perform-
ance truly supplied a need in more than one
way in my life”
-Cheryl Kemp
Marketing Manager
ynamic Performance Physi-
cal Therapy‟s public rela-
tions department is con-
stantly working to ensure they
are touching the community in
some form or fashion.
“Helping You Help Yourself” is
an outreach program Dynamic
Performance uses, which allows
people to have a method of
knowing about new and upris-
ing health issues and concerns
in the community. It also enable
doctors from other institutions
to come and enhance their rela-
tionship with our establishment
as well as inform the commu-
nity of health threats and oppor-
tunities it is facing today.
“The programs popularity has
grown so much that physicians
who are committed to reaching
out to the community, often call
us to reserve dates to share a
new message instead of us hav-
ing to reach them in order to
schedule appointments. We‟ve
managed to maintain a consis-
tent relationship with many dif-
ferent healthcare institutions
because of the Helping You
Help Yourself program. Also,
we often times give personal
gifts to every physician that re-
fers their patients to us to com-
municate our gratitude for every
effort the doctors make to pro-
mote our institution.”
-Cheryl Kemp
Helping You Help YourselfHelping You Help Yourself
15 16
AIR
Life on this earth as we know it could not exist for very long without the most basic of needs-oxygen.
 The body can go for only about five minutes before it collapses without oxygen.
 In the lungs, dirty, waste-filled air is exchanged for pure air that in turn is transported to the entire body.
 Pure air enlivens the brain, lungs, muscles, nerves and any other structure it comes in contact with.
 The best air comes from being outside, near plants-especially trees. Evergreen trees have a high concentration of the
healing, negatively charged ions, necessary for the body.
 The best time to get good, clean air is in the early morning hours, outside, when cars and other motorized vehicles have
not begun to emit dangerous wastes into the air.
SUNSHINE
By far, the best source of vitamin D known to man
 Improves the immune system by increasing white blood cells-Prevents and counteracts SAD (Seasonal
 Affect Disorder)-Stimulates the pineal gland which produces melatonin that aids in improved sleep at night.
 Sunshine stimulates insulin production
 Sunshine decrease the effects of depression
17 18
very time a new patient was in-
troduced to therapy at Dynamic
Performance for the first time, they
were given a brief introduction to what
Dr. Peterson calls “The Three Levels
of Care”. When introduced to the con-
cept it was easy to distinguish the
physical therapy Dynamic Perform-
ance participated in from any other PT
services.
When introduced to the three layer
process by Dr. Peterson he highlighted
that the reasoning behind any form of
PT is to assure that the participant‟s
motion restoration is being assessed
and the causes of the patients problem
are being underlined and dealt with.
Level 1 of care, Pain Relief, as de-
scribed by Dr. Peterson, “is the thing
that gets clients in the door from the
beginning.” He also mentioned how
pain relief can be attained in a short
amount of visits but not necessarily
solve the cause of the issue the patient
was facing.
Level 2 of care, Handling the Cause, is
the most important aspect of therapy,
which finds any and all underlining
causes of the superficial pain a client
may be dealing with. Until this is dis-
covered, therapy cannot be successful.
Unfortunately, most insurance provid-
ers do not cover the treatment of the
underlining causes of pain or loss of
functionality. This mal-action of insur-
ance providers causes many to go
through level 1 of care more times than
they have to, had their client's causes
of pain been assessed.
Level 3 of care, Return of or Improve-
ment of Function, focuses of the life-
style and personal preferences of the
patient. Dynamic Performance wants
to “get its patients back to living” by
enabling them to do the things they did
before their injury. For instance, Dr.
Peterson attested to having a patient
who's goal was to be able to walk in
high heels again, so measures were
taken to implement high-heels in their
therapy session.
Dr. Peterson defines Dynamic Per-
formance Physical Therapy‟s goals as;
“helping patients achieve the highest
level of wellness that they can, to han-
dle not only the pain (which is a symp-
tom of the real problem), but the un-
derlying cause of the pain so that the
problem doesn‟t occur again. We also
want to educate patients so that they
can maintain their health or even im-
prove upon it in keeping with the goals
that they set for themselves.”
- Dr. David Peterson
As it is consistent with their family oriented
style of business, Dynamic Performance con-
ducts their weekly Friday meetings in a re-
laxed family style format. After they prayed
for the meeting to progress successfully, Dr.
Peterson opens the floor with a “what if”
question. The focus of the meeting was to re-
establish the importance of communication
with the clients and their physicians. To make
the discussion relative to all the employees
daily lives, the ordinary situation of getting a
hair cut was used to obtain a visual. The dis-
semination of information or feedback be-
tween the employee and his or her referring
physician was focused on being the grounds
for a positive relationship between the two.
A few jokes were said, and allot of informa-
tion was gathered. Statistics on discharges
and referrals were discussed, and the thera-
pists had the opportunity to express their ex-
citement on particular cases. The meeting was
clear concise and with direction. There were-
n‟t any prolonged discussions on unresolved
issues, only results. It was a meeting that ran
like a well oiled machine. The cohesiveness
of the Dynamic Performance family if in any
particular situation could be seen then.
You could call the meeting a collaboration
and organization of useful information, strate-
gic planning and results session, or any other
formal discussion, but even though all that
took place and much more, within the walls
of Dynamic Performance it took on the form
that couldn't be characterized any less than as
“Family Bonding”.
- Jonathan K. Green
19 20
rom day one, I was exposed to the
electronic data processing software
known as medisoft. This compre-
hensive software allows Dynamic Per-
formance Physical Therapy to keep up
with client personal and billing infor-
mation, scheduling, accounts payable
and receivable, doctors and insurers
information, and much more.
The first day of my exposure, I learned
the simple tasks of scheduling appoint-
ment and the various dimensions of
appointment verification. In continua-
tion with my training I processed the
initial billing information that was lo-
cated on manual treatment sheets the
therapists filled out.
I later resolved issues with insurance
verification, adding patients and their
physicians to the system, and discharg-
ing patients as well. There were many
dimensions involved in each of these
transactions. In the effort of verifying
insurance it had to be determined
whether it was accidental coverage,
workman's compensation, or personal
insurance issues by contacting their
lawyer, insurance providers, doctors, or
employer. After the verification, the
patients were then given an appoint-
ment time and entered into the system.
Dynamic Performance also taught me
to take the initiate to inform the pa-
tient‟s physician on all the levels of
care and satisfaction that their patient
was currently receiving.
Back in the accountant‟s office, I was
involved in the process of sending out
billing notices produced off of
medisoft . This process entailed pro-
ducing new billing information, send-
ing and resending billing notices and
statuses to overdue clients. In the ac-
counting department I also handled
checks and reconciling various deposits
to ensure that a balance of zero left
over every time and patient payments
were being processed accurately.
Medisoft was great tool that enabled
me to understand the process of elec-
tronic documentation in the healthcare
setting.
-Jonathan K. Green
MEDISOFT v14 SP1 NOW AVAILABLE
Contact our direct sales team at 800-333-4747 or find a
Medisoft Value Added Reseller in your area.
21 22
ith the extension of the regular workday, Dynamic
Performance Physical Therapy encountered a need.
Monique confirmed with me that there was an opening
for a front desk position that would help cover the extra
eighteen hours in the week. She was open to suggestions,
but I had no ideas at the time other then extending the
search to on campus students that needed a little extra
cash.
Before going back to my dorm room, the thought of seek-
ing out potential employees left me. For the next couple
days I had to work the late shift back in the office of Ed-
wards Hall until 1:00 am. Each night, the activities coordi-
nator of the Business Department‟s business club Phi Beta
Lambda was speaking on the phone in the lobby and talk-
ing to multiple people at the same time.
It didn't occur to me that moment, but after going to my
room that evening something told me to step out my door.
I looked in the game room across the hall to see Leonardo
Selman standing by the doorway. Suddenly I had a revela-
tion. Could it be that this well mannered young man, who
had a knack for being exposed to social situations needed
a paying job.
I called Leonardo over and asked him the simple question
“Would you like a job?”, and without holding back, he
gave a resounding “yeah!” We scheduled a time for him to
come to the office and departed one from the other.
The next day, I mentioned Leonardo to Monique and she
gave her approval. Later that day Leonardo came in and
Monique and I conducted an interview session with him.
Having met the requirements for hire, Leonardo was hired
on the spot, and now is working on call and temporarily
while he attends Oakwood University.
After three weeks of his employment, he came to me with
a smile and told me “oh yeah, I forgot to say thank you,
very much.” That experience not alone gave me a sense of
contentment, but enhance my love for helping others.
-Jonathan K. Green
fter going through a week of
being informed on Healthcare
business policy and transactions,
Monique discovered it was time
for Dynamic Performance Physi-
cal Therapy's regular meeting on
the Health Insurance Portability
and Accountability Act of 1996.
To put my training into practice,
Monique designated me to be the
coordinator for the presentation
and the pre and post testing of the
employee’s knowledge on HIPAA.
The presentation included various
facts ranging from the obvious to
the unknown, most recent up-
dates. To find the most current
and reliable information on HI-
PAA, Monique directed my atten-
tion to the United States Depart-
ment of Human Health Services website (http://www.hhs.gov/
ocr/hipaa/). Information dealing with states of emergency and
client’s rights were introduced with the presence of unfamili-
arity amidst the staff. In fact, that week, the United States De-
partment of Human Health Services had added two new pri-
vacy rights amidst the many other additions that month.
Privacy rules regarding the National Provider Identifiers along
with Electronic Data Interchange were amongst the major top-
ics I discussed throughout the presentation. The overall pur-
poses of the presentation was to introduce ways to:
1.Improve portability and continuity of health insurance coverage.
2.Prevent waste, fraud, and abuse of health insurance and health care delivery.
3.Promote the use of medical savings accounts.
4.Improve access to long-term care services and coverage.
5.Simplify the administration of health insurance.
23 24
here is nothing like the Dynamic Performance experience. The loving atmosphere
and friendly smiles will be missed greatly. I conclude that I‟ve grown far beyond my
expectations and I‟m happy that I can now share a piece of that experience with the rest
of the world. If there is anything that I took from this experience, above all else, is that
God must be my guide. In every action and every word said, the Dynamic Performance
team never slipped up. Their performance was genuinely God inspired and the satisfac-
tion of their clients reflected that. Even though I was an intern for only two and a half
months, I‟ve obtained a family and friendships that will last for no less than a lifetime.
Thank you, Dynamic Performance Physical Therapy.
Sincerely, Jonathan K. Green
25 26
Benefits Manager
Monique Peterson
Office of Treasury
David and Monique Peterson
Accounts Collector
David and Monique Peterson
Technical Delivery
David Peterson, DPT
Qualifications/Quality Assurance
David and Monique Peterson
Marketing Director
David Peterson, DPT
Board of Directors
David and Monique Peterson
Division 1
Division 2
Front Desk Manager
Lind Pepper
Accounts Administrative Assistant
Jason Hutchinson
Administrative Director
Monique Peterson
Accounts Manager
David and Monique Peterson
Patient Angel
David and Monique Peterson
Purchasing
Monique Peterson
Payroll
Monique Peterson
Physical Therapist
Eddie Goodman, III
PTA
Alfrie Healy
Physical Therapy Aide
Jason Hutchinson
Marketing Assistant
Cheryl Kemp
Executive Directors
David and Monique Peterson
Assistant Front Desk Manager
Jason Hutchinson
Division 3
Division 4
Division 5
Division 6
Division 7

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Healthcare Practicum 1

  • 2. akwood University’sakwood University’s Healthcare Administra-Healthcare Administra- tion Practicum program,tion Practicum program, as described by Professor Jou-as described by Professor Jou- ett “Enables students to leaveett “Enables students to leave with more than just theoreticalwith more than just theoretical knowledge.”knowledge.” “The intention of the practi-“The intention of the practi- cum is for the interns to re-cum is for the interns to re- ceive cross functional experi-ceive cross functional experi- ence in the administration ofence in the administration of healthcare. With healthcarehealthcare. With healthcare being such a big field, some-being such a big field, some- times its challenging for stu-times its challenging for stu- dents to choose the directiondents to choose the direction they want their career to go. Ithey want their career to go. I believe the practicum providesbelieve the practicum provides students with a simulation ofstudents with a simulation of what its like to work in eachwhat its like to work in each department, thereby equippingdepartment, thereby equipping them with the knowledge tothem with the knowledge to make an informed decision asmake an informed decision as to which department suits theirto which department suits their future career goals.”future career goals.” --Professor Gary JouettProfessor Gary Jouett Advisor 2006Advisor 2006--20082008 In addition, professor Jouett’sIn addition, professor Jouett’s experience with Dynamic Per-experience with Dynamic Per- formance Physical Therapyformance Physical Therapy runs much deeper than a refer-runs much deeper than a refer- ral based relationship. In factral based relationship. In fact Gary received treatment fromGary received treatment from dynamic performance person-dynamic performance person- ally which he describes asally which he describes as “superior care” for his ankle“superior care” for his ankle injury.injury. “After my treatment, I was“After my treatment, I was determined to work with Dy-determined to work with Dy- namic Performance. I havenamic Performance. I have never had a friendship developnever had a friendship develop from any other physician that Ifrom any other physician that I have dealt with in the past. Nothave dealt with in the past. Not just a friendship… a family.”just a friendship… a family.” The privilege to intern at Dy-The privilege to intern at Dy- namic Performance is notnamic Performance is not something an intern shouldsomething an intern should take lightheartedly. With atake lightheartedly. With a satisfaction rate of 100% fromsatisfaction rate of 100% from both students and professors, itboth students and professors, it ranks high in comparison withranks high in comparison with other healthcare institutions.other healthcare institutions. --Jonathan K. GreenJonathan K. Green StudentStudent Business Profile 7 Family Business 3 Mission and Objective 13 Commitment to the Growth of Students 15 My Life in Marketing 16 Helping You Help Yourself 25 Organizational Structure Journal Entries 4 Securing the Job 6 Divine Consultation 8 Patients Become Staff 9 Impacting Oakwood 10 One for All and All for One 11 How to Advertise 19 Dynamic Performance Patient Orientation 22 Medisoft 24 HIPAA 1 on 1 28 Growing Pains 20 The Weekly Meeting 23 Would You Like a Job? 1 2
  • 3. Dynamic Performance is a healthcare facility that best fits the personal de- mands of an impersonally growing soci- ety. This “dynamic” difference that Dy- namic Performance injects into the way business is done has shown a great im- pact on the satisfaction of their clients. The business was founded on the “patient first” philosophy that has a di- rect focus on individualized quality care. With a wide range of services offered by their exceptionally skilled staff they are able to treat “pediatrics, elderly, athletes and would-be athletes”. The patient centered care offered by their services only touches a piece of what makes their services “one-in-a- million” against the competition. From the point of entrance, participants of care are regularly engaged in meaningful conversations with the front desk man- ager/receptionist. After a fair evaluation of Dynamic Performance’s daily opera- tions, one can conclude that “Dynamic Performance Physical Therapy is a warm caring, friendly atmosphere when you enter the doors.” – Dr. Peterson. Little time and effort is needed before a client becomes part of the Dynamic Per- formance family. By the second appoint- ment a client is known by name and greeted with a smile and sometimes, even a hug if requested. By the end of a client’s treatment, Dynamic Perform- ances’ physical therapists make sure they have explored every action and treatment to pursue the goal of restoring their patient to their maximum func- tional potential. Dynamic Performance genuinely stands by the objective of treating “each pa- tient like family taking time to listen to their concerns, comments and goals.” – Dr. Peterson. Naturally, Dynamic Per- formance Physical Therapy fulfills the obligation of treating the patient’s physi- cal needs and expands their services to treating the emotional, mental, and so- cial needs at no extra charge. - Jonathan Green Little did I know that my request to do the required practicum course, a semester in advance, would become to be a fruitful event. There I was, sitting between Mr. & Mrs. Peterson and my academic advisor, with no clue of what was in stored for me. When coming to the hiring seat, I was given the privilege of being highly recommended by my advisor in advance. I explained the reasoning behind my multiple majors and the justification for me being in the seat I was sitting in. After explaining the many extracurricular duties I participated in while attending Oakwood University, I then received the resounding acceptance of the room. After the acceptance was acknowledged in my mind, I proceeded with a great sigh of relief. Mrs. Peterson and I then scheduled the hours I would work during the week. While appointing hours on a five days a week schedule I was coordinated to have twenty–two hours a week in total. On my first day of work, I arrived fifteen minutes early, allowing Dr. Peterson to have time to introduce me to the staff. After a brief introduction to his coworkers, I was introduced to the five step process that Dynamic Performance therapists used to fulfill the mission of “stopping pain, and getting you back to living”. As the doors opened to those in need of therapy, I was assigned to shadow the front desk manager for half an hour. Through the rest of the period I was introduced to company policy, guidelines, and objectives. It was after three hours of strenuous reading and signing of company manuals ranging on the subjects of policy on sexual harassment to confidentiality of patients that I was finally done with the initial period of my practicum. Of course the in depth knowledge obtained through the process was exceptional but the best part of it was knowing, “I didn’t have to do that again.” ittle did I know that my request to do the required practicum course, a se- mester in advance, would become to be a fruitful event. There I was, sitting be- tween Mr. & Mrs. Peterson and my aca- demic advisor, with no clue of what was in stored for me. When coming to the hiring seat, I was given the privilege of being highly recom- mended by my advisor in advance. I ex- plained the reasoning behind my multiple majors and the justification for me being in the seat I was sitting in. After explaining the many extracurricular duties I partici- pated in while attending Oakwood Univer- sity, I then received the resounding accep- tance of the room. After the acceptance was acknowledged in my mind, I proceeded with a great sigh of relief. Mrs. Peterson and I then scheduled the hours I would work during the week. While appointing hours on a five days a week schedule I was coordinated to have twenty–two hours a week in total. On my first day of work, I arrived fifteen minutes early, allowing Dr. Peterson to have time to introduce me to the staff. Af- ter a brief introduction to his coworkers, I was introduced to the five step process that Dynamic Performance therapists used to fulfill the mission of “stopping pain, and getting you back to living”. As the doors opened to those in need of therapy, I was assigned to shadow the front desk man- ager for half an hour. Through the rest of the period I was intro- duced to company policy, guidelines, and objectives. It was after three hours of strenuous reading and signing of company manuals ranging on the subjects of policy on sexual harassment to confidentiality of patients that I was finally done with the initial period of my practicum. Of course the in depth knowledge obtained through the process was exceptional but the best part of it was knowing, “I didn’t have to do that again.” 3 4
  • 4. Steve Marr has learned from 40 years of business experience that God's way works. As an author, speaker, radio host, and business consultant , Marr helps compa- nies and organizations apply the ancient wisdom of the Bible to avoid the com- mon mistakes and headaches of growing a business. Marr offers spiritual and practical insights through one-on-one consulting , a monthly syndicated business column , his published books —including the new- est 2007 release of Integrity in the Workplace—and the one-minute radio fea- ture "Business Proverbs," which can be heard on 1,260 radio stations interna- tionally. Steve Marr President of Business Proverbs 3434 Anthem Way, STE 118-614 Phoenix, Arizona USA 85086 866-621-8829 (Toll Free) uring the first week of work I was introduced to the spiritual motivation that guided the leadership of Dynamic Per- formance Physical Therapy. The boss, Monique, took the time to es- tablish her reasoning of the rele- vance of the depression society was going through by introducing me to Steve Marr‟s article, “Applying Faith When Economic Fear Strikes”. The article managed to convey prin- ciples that dealt with a vast array of suggestions which applied faith dis- ciplined concepts. Using biblical text as a support for his reasoning, Steve Marr used texts like; “Cast all your anxiety on him because he cares for you” (1 Peter 5:7 NIV) to illustrate the importance of giving all our wor- ries of the world, in relation to your business, on God. It was a “breath of fresh air” to see how business could be so positive and justified in a cor- rupt and troubled world. That same week, Monique had taken the initiative to receive a free first time consultation from Steve Marr over the phone. “Our in goal in the conversation with Mr. Marr was to see how he incorpo- rated biblical principle in business practice. We liked how he often used scripture to backup his statements. He also attentively listened to what our concerns were. We contacted him because our pa- tient numbers drastically decreased when compared to the same quarter of the last fiscal year and the fear of knowing the coming summer months were going to yield less and less cli- ents naturally. Typically we focused on improvement of communicating with our doctors. A suggestion given by Mr. Marr was to keep relevant statistics that show discharge survey information in relation to who the patient‟s physicians were, allowing us to determine the total satisfaction, categorizing them according to the referring physician. He suggested us to not only track the overall client satisfaction but also the reasons be- hind their satisfaction or dissatisfac- tion. He suggested methods to increase our patient loads by expanding hours due to the economic times. His rea- soning to expand our hours was based on the fact that people were less likely to leave work for therapy due to the economic struggle. He promoted giving good and quality data amongst all individuals in- volved in the business‟ internal and external communications to help overall performance. He offered his services free of charge as a ministry for the first consultation and only $25 for additional consultations. At the end, he took the time to pray with me and Dr. Peterson. I enjoyed his philosophy on creating a team oriented business that focuses not only on the well being of the team overall but also the individuals of the team as well.” - Monique Peterson After their consultation Mr. and Mrs. Peterson made the step of opening Dynamic Performance Physical Therapy‟s doors eighteen extra hours in the week to increase client reten- tion. Dr. Peterson has also taken the step of personally communicating their gratitude for referrals from their corresponding physicians with the marketing manager Cheryl Kemp. - Jonathan K. Green 5 6
  • 5. fter a few weeks of working be- tween the front desk and the back office, the business was forced to endure a loss that slightly downed the spirits of the workers. Unfortunately, we had to say a temporary goodbye to the Front Desk Manager, Nikki, because of an in home emergency. Her position was not one that could be easily filled. After a week of stretching the current staff beyond their normal capacity. There was a woman with an excellent spirit and skill, who was interested in becoming one of the staff‟s family. Linda Pepper was a patient twice, once in 2007 and again during fall 2008. Miss Pepper was referred by her doctor 2007 for a tendon injury in her ankle. She de- cided to return to Dynamic Performance Physical Therapy in 2008 for a second injury based on the excellent treatment and environment she was exposed to dur- ing her previous visits. She could have gone to “TLC”, a physical therapy center closer to home, but due to her experience went the extra distance, to participate in Dynamic Performance‟s care. Interviewer: “How would you describe your past patient experience with Dy- namic Performance Physical Therapy?” “After the very first visit I felt like part of the family. By listening to my questions and concerns as well as they did, they made me feel as though I was some friend hadn‟t seen in a long time. They taught me enough to continue, even to this day, in activities that would help pre- vent future injury. The services they ren- dered were exceptional and the motiva- tion to get better was all I needed and more.” Interviewer: “How did you obtain your posi- tion now?” “One day I was sitting in the lobby and saw a sign posted that read „temporary help wanted‟ and decided this would be a great opportunity to become a part of a place that made me feel at home. A week later at 9:00am I was discharged as a pa- tient and at 9:01 I became an employee! Happily to say, she concludes that the opportunity to become staff was as re- warding as she thought it would be and more. “Now I am able to treat patients with the same care and affection I was given from my point of entre.” - Linda Pepper Currently Linda works as the Front Desk Manager, which entails contacting cli- ents, scheduling appointments, organiz- ing and adjusting documentation, contact- ing and coordinating care with insurance companies, and creating a family friendly environment in the lobby. - Jonathan K. Green onique Peterson Graduated from Oakwood College in 1999 and Loma Linda in 2003 with a bachelors and masters in Social Work respectively. David Peterson attended a pre- physical therapy program at SUC for about 2 years and obtained his bache- lors of science, masters in physical therapy, and doctorate in Physical Therapy degrees at Loma Linda Uni- versity, finishing in 2002. Being in the same choir, Monique and David Peterson had initially become ac- quainted with one another . During a traveling incident where Monique‟s car had broken down on the side of the road, it was David, who would answer to the need of the damsel in distress. From that point on a fire between the ambitious couple was created that has not been extin- guished till this day. “Initially the family business started as a big dream. David was working as a director at a physical therapy practice in Huntsville, AL which closed down in 2004. David's dream of becoming a physical therapy prac- tice owner became a reality with de- termination and divine intervention as many doors began to open his path. After David was approached by the manager of Oakwood industries about available office space he jumped on the opportunity prayer- fully. After signing the papers for the building, David sitting with a close friend, decided to pray for divine intervention. Not too long after the prayer a woman walked through the front door questioning whether or not his practice was accepting patients and if she could schedule an appoint- ment. From that point on, David and I knew they were doing what they were doing. The right thing. With no regrets, starting with little to no re- sources we decided to take a once in a lifetime risk. David hired our first front desk manager from his former workplace and from that point on the business grew. David begun treating up to twelve patients a day. My job in in-home family counseling began to be very strenuous, leaving little time for me and my husband to spend quality time together. We began to pray for wisdom from God, to have control over the situation, and the result was me joining the Dynamic Performance Team. When I began my position as the Administrative Director I imple- mented scheduled work hours and added tangible value to the business operations by working on the physi- cal appearances and patient comfort driven commodities. As we began to grow, Doc began to look for more help in the clinical area. This was a major challenge, for prior we never had a second employee in the clinical area. As the Administrative Director I began to analyze and seek out the information on how to hire a Physical Therapist Assistant. I went through mal practice insurance requirements, professional licensure requirements, insurance contract requirements, job descriptions, average salaries for the position, and a budgeting analysis. The biggest requirement of a new employee was that the assistant fit the family therapy model, producing pa- tient centered care. Over the years there have been many other growing pains such as bringing our billing and collections in-house, office expansion and growth, and going from three to up to seven staff members.” - Monique Peterson Administrative Director Currently Monique is exploring the option of expansion in order to in- clude psychosocial therapeutic pro- grams to their practice. Monique is also seeking licensure in the state of Alabama. As she pursues her licen- sure she plans on moving into a more part-time role as she continues work- ing with Dynamic Performance Physical Therapy. Dr. Peterson wishes to ensure that education is readily available from Dynamic Performance, whether it be through the “help you help yourself” lectures or accepting interns, ensuring that Dynamic performance is an edu- cational facility as well as an clinical facility. He is determined to giving the best service by finding the best workers possible in order to serve others “Dynamically” “I love it! There‟s nothing better than having your own business that you can experience with your very own family. Setting business goals together really helps the family on and off the work schedule.” - Dr. David Peterson Physical Therapist 7 8
  • 6. aturally, I became a strong advocate of Dynamic Perform- ance Physical Ther- apy. The company‟s determi- nation for excellence and client satisfaction motivated me to bring as many as I knew suffering from physical ailments to Dynamic Per- formance‟s exceptional “golden” services. My advo- cacy was primarily centered on influencing the people at Oakwood University. Unfor- tunately the age range and well health of Oakwood‟s students left my advocacy on many “deaf ears”, except for one. A good friend of mine and an Oakwood University stu- dent, Michael Jasper , suffer- ing from an injury he ob- tained three years ago, when we went to Canada touring with our choir Voices of Tri- umph, and was still putting up with his leg injury. With my new found trust in the services of Dynamic Per- formance, I urged and pleaded with Michael to come for an evaluation. To this day he has continued with his treatments and has attested to never feeling “this good in a long time.” Truly Dynamic Performance Physi- cal Therapy has worked the ministry and miracle of “stopping pain” and giving a better life back to Michael Jasper. - Jonathan K. Green Michael Jasper performing his routine leg exercises as directed by his Dy- namic Performance physical therapist. nfortunately, being part of a non-for profit private institu- tion under the Seventh-Day Adventist General Conference, leaves the participants of Oakwood University‟s Adventist Risk Health Insurance coverage at risk of not being treated at points of injury by just any ordinary healthcare institu- tion. There are the selected few health- care institutions in Huntsville, AL that participate in coordinating care for Oakwood University‟s students. Because of there scarcity, Oakwood regularly conducts a health fair that advertises these institutions to the Oakwood community. Regularly these institutions work as a cohesive body that refers patients and implement strategy to help one another achieve their goals of per- formance. This “one for all and all for one” strategy shed a tremendous amount of light on the fact that eve- ryone needs each other to survive, either organizationally or independ- ently. I jumped on the chance to further be an advocate of Dynamic Perform- ance Physical Therapy in a more formal setting when granted the opportunity to attend the health fair for this fall semester. Dr. Peterson thoroughly went through the rea- sons for physical therapy to ensure I was educated enough to answer the peoples questions. Dr. Peterson went as far as to described what type of patients that were potential therapy patients and the reasons why therapy was relevant to them. He described how he could look at a person and diagnose their issues by looking at small distinct characteris- tics, such as the way they walked, ran, sat, and much more. As each observer came to the table they were greeted with a smile and given a complimentary pen, free therapy session certificate and cal- endar for the year 2009-2010. A pitch, of course, was given and there were the few that managed to schedule appointments and win complimentary gifts of Dr. Peter- son‟s video on dealing with and diagnosing back pain. Due to the early time of the day that the fair was scheduled, many stu- dents were in class and thus could not participate in observing the in- stitutions involved in the fair. When the time reached close to noon, Dr. Peterson and I went back to the of- fice and called it a day. - Jonathan K. Green MitsXpression (214)668-9876 9 10
  • 7. Founded in November 2008, MitsXpression introduces the world to a vast array of services. Services range from filming, fash- ion design, concept art, jewelry making and much more. E-mail animemits2319@yahoo.com Phone (214) 668 - 9876 Website mitsxpression.shutterfly.com uring a brief lesson with Dr. Peterson, he high- lighted a few major points on how to be successful when advertising. This discussion, having derived from observing the companies table display gave me three incites on how to be an effective advertiser. 1. Create a catchphrase that can effectively attract your consumers. i.e. “stopping pain and getting you back to living” 2. Back up your business with a “Dynamic” business card. ● A “Dynamic Card” must have something go- ing on wherever you look, to ensure that the reader’s attention is received. 3. If you want to look official to the most investigative consumer make sure you have a good website. ● If you don't have a website, then you’re a no- body in the eyes of internet users. 4. Keep a consistent theme , slogan, and color that can help direct the consumers back to the same source In an attempt to professionally grasp the concepts more fully, I created a business venture with a close friend who is an artist and didn't know where to start in ex- ploring their personal business. So far, through following Dr. Petersons instruction, I’ve taken the initiate to create a website and help develop business cards to market her skills effectively. You have to know where you are. People are visual and they want everything to look alike. The biggest for of advertisement is people. When dealing with potential patients, its all about the first call. Being friendly and genuine is definitely key.” 11 12
  • 8. fter first coming to Dynamic Perform- ance in February 2007 as an intern, Jason had volunteered without the ex- pectation of being employed perma- nently by Dynamic Performance Physical Therapy. “I did see it as advantageous to shadow the workers at dynamic performance but I never saw all this coming. When starting as a volunteer and being exposed to just a few things dealing with physical therapy I began to have a wet appetite for the life that a Physical Therapists led. The person I was shadowing decided to go back to school, and I was then offered his position thus explaining why I’m here today.” - Jason Hutchinson Jason Transitioned into the interest of Physical Therapy, from originally being a Business Administration graduate of Oakwood College, through a personal practice with his grandfather five days a week, helping his grandfather around the house one summer. He saw a brochure at the Curry-in-a-Hurry restaurant for Dynamic Performance. After recalling his satisfaction in the help he was committed to doing for his grandfather during the summer “I real- ized I could benefit people more by helping the progression of their life, from a stage of low functionality to a stage of high functional- ity.” - Jason Hutchinson Jason now works as a technical administrative assistant who assists with patient care, front desk management, and orienting new vol- unteers . Currently he is finishing his undergrad prerequisites in order to pursue his masters in Physical Therapy. Like he was passed the torch only a year ago, he continues to motivate and sup- port other volunteers in the field he has grown to love and cherish. Like Jason, many other students utilize Dynamic Performance as a source of knowledge and experience to enable an easier entry for them into organizations of higher learning and institutions for em- ployment. -Jonathan K. Green 13 14
  • 9. heryl, the marketing director and commu- nity liaison is in charge of making sure to understand what the community needs. She visits doctors and communicates with pa- tients on a regular basis. “My job is all about building relationships. I‟ve been in this commu- nity for over 30 years and my major advantage in this position is that I‟m a credible correspon- dent in the community.” Cheryl also makes lit- erature and coordinates health fairs to ensure that Dynamic Performance is always reaching the community. “I can‟t live without my planner. This job is all about scheduling and teamwork.” As a registered nurse she used to do marketing for Central North. “While on the job I had a car wreck and received therapy for several years, causing me to go through having over 10 sur- geries. After finally having a rod put in my leg, Dr. David Peterson taught me how to walk all over again through aquatic therapy. From that experience I knew his quality of work was excep- tional. He was a friendly outgoing person and an expert in his field, who stuck by the state- ment that therapy should not hurt, going op- posed to the common trend „no pain, no gain‟.” “Through the great relationship I had with Dr. Peterson, he offered me a marketing job at his establishment after I was laid off of work for my condition. Dynamic Perform- ance truly supplied a need in more than one way in my life” -Cheryl Kemp Marketing Manager ynamic Performance Physi- cal Therapy‟s public rela- tions department is con- stantly working to ensure they are touching the community in some form or fashion. “Helping You Help Yourself” is an outreach program Dynamic Performance uses, which allows people to have a method of knowing about new and upris- ing health issues and concerns in the community. It also enable doctors from other institutions to come and enhance their rela- tionship with our establishment as well as inform the commu- nity of health threats and oppor- tunities it is facing today. “The programs popularity has grown so much that physicians who are committed to reaching out to the community, often call us to reserve dates to share a new message instead of us hav- ing to reach them in order to schedule appointments. We‟ve managed to maintain a consis- tent relationship with many dif- ferent healthcare institutions because of the Helping You Help Yourself program. Also, we often times give personal gifts to every physician that re- fers their patients to us to com- municate our gratitude for every effort the doctors make to pro- mote our institution.” -Cheryl Kemp Helping You Help YourselfHelping You Help Yourself 15 16
  • 10. AIR Life on this earth as we know it could not exist for very long without the most basic of needs-oxygen.  The body can go for only about five minutes before it collapses without oxygen.  In the lungs, dirty, waste-filled air is exchanged for pure air that in turn is transported to the entire body.  Pure air enlivens the brain, lungs, muscles, nerves and any other structure it comes in contact with.  The best air comes from being outside, near plants-especially trees. Evergreen trees have a high concentration of the healing, negatively charged ions, necessary for the body.  The best time to get good, clean air is in the early morning hours, outside, when cars and other motorized vehicles have not begun to emit dangerous wastes into the air. SUNSHINE By far, the best source of vitamin D known to man  Improves the immune system by increasing white blood cells-Prevents and counteracts SAD (Seasonal  Affect Disorder)-Stimulates the pineal gland which produces melatonin that aids in improved sleep at night.  Sunshine stimulates insulin production  Sunshine decrease the effects of depression 17 18
  • 11. very time a new patient was in- troduced to therapy at Dynamic Performance for the first time, they were given a brief introduction to what Dr. Peterson calls “The Three Levels of Care”. When introduced to the con- cept it was easy to distinguish the physical therapy Dynamic Perform- ance participated in from any other PT services. When introduced to the three layer process by Dr. Peterson he highlighted that the reasoning behind any form of PT is to assure that the participant‟s motion restoration is being assessed and the causes of the patients problem are being underlined and dealt with. Level 1 of care, Pain Relief, as de- scribed by Dr. Peterson, “is the thing that gets clients in the door from the beginning.” He also mentioned how pain relief can be attained in a short amount of visits but not necessarily solve the cause of the issue the patient was facing. Level 2 of care, Handling the Cause, is the most important aspect of therapy, which finds any and all underlining causes of the superficial pain a client may be dealing with. Until this is dis- covered, therapy cannot be successful. Unfortunately, most insurance provid- ers do not cover the treatment of the underlining causes of pain or loss of functionality. This mal-action of insur- ance providers causes many to go through level 1 of care more times than they have to, had their client's causes of pain been assessed. Level 3 of care, Return of or Improve- ment of Function, focuses of the life- style and personal preferences of the patient. Dynamic Performance wants to “get its patients back to living” by enabling them to do the things they did before their injury. For instance, Dr. Peterson attested to having a patient who's goal was to be able to walk in high heels again, so measures were taken to implement high-heels in their therapy session. Dr. Peterson defines Dynamic Per- formance Physical Therapy‟s goals as; “helping patients achieve the highest level of wellness that they can, to han- dle not only the pain (which is a symp- tom of the real problem), but the un- derlying cause of the pain so that the problem doesn‟t occur again. We also want to educate patients so that they can maintain their health or even im- prove upon it in keeping with the goals that they set for themselves.” - Dr. David Peterson As it is consistent with their family oriented style of business, Dynamic Performance con- ducts their weekly Friday meetings in a re- laxed family style format. After they prayed for the meeting to progress successfully, Dr. Peterson opens the floor with a “what if” question. The focus of the meeting was to re- establish the importance of communication with the clients and their physicians. To make the discussion relative to all the employees daily lives, the ordinary situation of getting a hair cut was used to obtain a visual. The dis- semination of information or feedback be- tween the employee and his or her referring physician was focused on being the grounds for a positive relationship between the two. A few jokes were said, and allot of informa- tion was gathered. Statistics on discharges and referrals were discussed, and the thera- pists had the opportunity to express their ex- citement on particular cases. The meeting was clear concise and with direction. There were- n‟t any prolonged discussions on unresolved issues, only results. It was a meeting that ran like a well oiled machine. The cohesiveness of the Dynamic Performance family if in any particular situation could be seen then. You could call the meeting a collaboration and organization of useful information, strate- gic planning and results session, or any other formal discussion, but even though all that took place and much more, within the walls of Dynamic Performance it took on the form that couldn't be characterized any less than as “Family Bonding”. - Jonathan K. Green 19 20
  • 12. rom day one, I was exposed to the electronic data processing software known as medisoft. This compre- hensive software allows Dynamic Per- formance Physical Therapy to keep up with client personal and billing infor- mation, scheduling, accounts payable and receivable, doctors and insurers information, and much more. The first day of my exposure, I learned the simple tasks of scheduling appoint- ment and the various dimensions of appointment verification. In continua- tion with my training I processed the initial billing information that was lo- cated on manual treatment sheets the therapists filled out. I later resolved issues with insurance verification, adding patients and their physicians to the system, and discharg- ing patients as well. There were many dimensions involved in each of these transactions. In the effort of verifying insurance it had to be determined whether it was accidental coverage, workman's compensation, or personal insurance issues by contacting their lawyer, insurance providers, doctors, or employer. After the verification, the patients were then given an appoint- ment time and entered into the system. Dynamic Performance also taught me to take the initiate to inform the pa- tient‟s physician on all the levels of care and satisfaction that their patient was currently receiving. Back in the accountant‟s office, I was involved in the process of sending out billing notices produced off of medisoft . This process entailed pro- ducing new billing information, send- ing and resending billing notices and statuses to overdue clients. In the ac- counting department I also handled checks and reconciling various deposits to ensure that a balance of zero left over every time and patient payments were being processed accurately. Medisoft was great tool that enabled me to understand the process of elec- tronic documentation in the healthcare setting. -Jonathan K. Green MEDISOFT v14 SP1 NOW AVAILABLE Contact our direct sales team at 800-333-4747 or find a Medisoft Value Added Reseller in your area. 21 22
  • 13. ith the extension of the regular workday, Dynamic Performance Physical Therapy encountered a need. Monique confirmed with me that there was an opening for a front desk position that would help cover the extra eighteen hours in the week. She was open to suggestions, but I had no ideas at the time other then extending the search to on campus students that needed a little extra cash. Before going back to my dorm room, the thought of seek- ing out potential employees left me. For the next couple days I had to work the late shift back in the office of Ed- wards Hall until 1:00 am. Each night, the activities coordi- nator of the Business Department‟s business club Phi Beta Lambda was speaking on the phone in the lobby and talk- ing to multiple people at the same time. It didn't occur to me that moment, but after going to my room that evening something told me to step out my door. I looked in the game room across the hall to see Leonardo Selman standing by the doorway. Suddenly I had a revela- tion. Could it be that this well mannered young man, who had a knack for being exposed to social situations needed a paying job. I called Leonardo over and asked him the simple question “Would you like a job?”, and without holding back, he gave a resounding “yeah!” We scheduled a time for him to come to the office and departed one from the other. The next day, I mentioned Leonardo to Monique and she gave her approval. Later that day Leonardo came in and Monique and I conducted an interview session with him. Having met the requirements for hire, Leonardo was hired on the spot, and now is working on call and temporarily while he attends Oakwood University. After three weeks of his employment, he came to me with a smile and told me “oh yeah, I forgot to say thank you, very much.” That experience not alone gave me a sense of contentment, but enhance my love for helping others. -Jonathan K. Green fter going through a week of being informed on Healthcare business policy and transactions, Monique discovered it was time for Dynamic Performance Physi- cal Therapy's regular meeting on the Health Insurance Portability and Accountability Act of 1996. To put my training into practice, Monique designated me to be the coordinator for the presentation and the pre and post testing of the employee’s knowledge on HIPAA. The presentation included various facts ranging from the obvious to the unknown, most recent up- dates. To find the most current and reliable information on HI- PAA, Monique directed my atten- tion to the United States Depart- ment of Human Health Services website (http://www.hhs.gov/ ocr/hipaa/). Information dealing with states of emergency and client’s rights were introduced with the presence of unfamili- arity amidst the staff. In fact, that week, the United States De- partment of Human Health Services had added two new pri- vacy rights amidst the many other additions that month. Privacy rules regarding the National Provider Identifiers along with Electronic Data Interchange were amongst the major top- ics I discussed throughout the presentation. The overall pur- poses of the presentation was to introduce ways to: 1.Improve portability and continuity of health insurance coverage. 2.Prevent waste, fraud, and abuse of health insurance and health care delivery. 3.Promote the use of medical savings accounts. 4.Improve access to long-term care services and coverage. 5.Simplify the administration of health insurance. 23 24
  • 14. here is nothing like the Dynamic Performance experience. The loving atmosphere and friendly smiles will be missed greatly. I conclude that I‟ve grown far beyond my expectations and I‟m happy that I can now share a piece of that experience with the rest of the world. If there is anything that I took from this experience, above all else, is that God must be my guide. In every action and every word said, the Dynamic Performance team never slipped up. Their performance was genuinely God inspired and the satisfac- tion of their clients reflected that. Even though I was an intern for only two and a half months, I‟ve obtained a family and friendships that will last for no less than a lifetime. Thank you, Dynamic Performance Physical Therapy. Sincerely, Jonathan K. Green 25 26 Benefits Manager Monique Peterson Office of Treasury David and Monique Peterson Accounts Collector David and Monique Peterson Technical Delivery David Peterson, DPT Qualifications/Quality Assurance David and Monique Peterson Marketing Director David Peterson, DPT Board of Directors David and Monique Peterson Division 1 Division 2 Front Desk Manager Lind Pepper Accounts Administrative Assistant Jason Hutchinson Administrative Director Monique Peterson Accounts Manager David and Monique Peterson Patient Angel David and Monique Peterson Purchasing Monique Peterson Payroll Monique Peterson Physical Therapist Eddie Goodman, III PTA Alfrie Healy Physical Therapy Aide Jason Hutchinson Marketing Assistant Cheryl Kemp Executive Directors David and Monique Peterson Assistant Front Desk Manager Jason Hutchinson Division 3 Division 4 Division 5 Division 6 Division 7