3. ABOUT NATIV 3
A Leading Media Technology Company
Specialists in end-to-end
media management
Software solution that
drives our platform
We help you lower operating costs and increase audience reach
Three core products
Mio Cloud, Mio On-premise
& Managed Services
Offices in Europe, Asia and
America – global client base
7. 7ABOUT MEDIA LOGISTICS
Core drivers are:
Growth
of multi-platform markets
Adoption
of new technologies
Increasing
complexity
of media management
> File-based workflows
> Commodity cloud and virtualisation
> Latest web technologies
> Mobile and tablet use
> Big data and analytics
> References new breed of
configurable cloud platforms
> Replaces traditional MAM,
offering an end-to-end,
multi-platform approach
> Focus on seamless media and
data continuity – from creation
to consumption
> Delivers greater profits –
increased automation /
greater visibility
New Term Coined
by Ovum
Exploits new
technology paradigms
8. 8
Market value for premium media to reach
£400m in 2018*
Market value for brands to reach
£500m in 2018*
ABOUT MEDIA LOGISTICS
* 2014 Ovum
10. A Next Generation Media Logistics Platform
10ABOUT MIOEVERYWHERE™
End-to-end
(creation to consumption)
Completely
file-based
Cloud-based and
multi-tenanted
Extremely
Customisable
Scalable and
cost-effective
Rich API for
developing new
services
12. Mio Core
12
> Advanced asset service
> Resource and quota service
> Clustered job scheduler
> Fine-grained access control
> Advanced data designer
> Message and event filtering
> Scriptable message templates
> Profile templates
> Advanced REST API
> Scalable and highly available
ABOUT MIOEVERYWHERE™
13. Mio Workflow
13
> Browser-based workflow designer
> Support for plugins
> Orchestrate machine and
human tasks
> Work order and task list
management
> Track workflows in real-time
> Scriptable
> Support for assets and other
Mio Objects
ABOUT MIOEVERYWHERE™
14. Mio Objects
14
> Advanced modelling
> Custom fields
> Automatic form creation
> Dynamic data-mapping
> Field-level commenting
> Scriptable fields
> Access control and collaboration
> Integrated search and indexing
> Workflow integration
> Advanced REST API
ABOUT MIOEVERYWHERE™
15. Mio MAM (coming soon)
15
> Advanced asset service
> Latest HTML5 technology
> Adobe integration
> Collaborative
> Active directory integration
> Permissions-based
> Subtitles and multi-language support
> Initiate from workflows
> HSM integration
> Headless API-based integration
ABOUT MIOEVERYWHERE™
16. Mio Analytics
16
> Gather data on every activity in
every Mio module
> Create customised dashboards to
visualize information in real-time
> Store and process external data
> Configure event filters and handlers
> Open access for external systems
ABOUT MIOEVERYWHERE™
17. Mio Publish
17
> Create on-demand services
> Cross-platform HTML5 player
> Player support for chaptering,
scrubbing and subtitles
> Complete control of encoding profiles
> Dynamic content packaging
> Automated syndication
> Plugs in to Mio Analytics
> Plugs in to Mio Workflow
> Plugs in to Adobe Experience Manager
ABOUT MIOEVERYWHERE™
18. Mio Transfer
18
> Scheduled and partial uploads
> Content pre-validation
> Built-in acceleration, FTP / SFTP
or HTTP
> Seamless integration with Adobe
Prelude and Premiere
> Form-based metadata pre-entry and
sidecar file support
> HTML5 based transfer portal
ABOUT MIOEVERYWHERE™
20. 20
Lowers operating
costs
Zero capital
expenditure
Take control of
your content
Total media
operations visibility
Greater supply
chain efficiency
Improve
competitiveness
and agility
Greater distribution of
high quality content
Driving data from
conception to
consumption
ABOUT MIOEVERYWHERE™
Introductions:
What are your current media management challenges?
Name: Michael Ritchie
Role: Head of Sales EMEA
Presentation Length (15 mins)
Questions
The Presentation will be broken into 3 sections:
1 – Who we are?
2 – What market we operate in?
3 – And our product – Mio Everywhere
We are a Leading Media Technology Company
We are Specialists in end-to-end media management
Mio Everywhere is the Software platform that drives our products and services
We have Three core products Cloud, On-premise & Managed Services (for large scale digital marketing platforms)
Offices in Europe, Asia and America
Our goal is simple: to help you to lower operating costs whilst increasing your audience reach
We have clients in the broadcast, production, and brand space.
From ITV – the largest and most successful commercial production company in the UK to premium car brands such as Audi and Bentley
Over the years we have been integrating our platform with industry leading technology partners in the Cloud, QC, CDN, storage and transcoding space.
Adobe (Prelude, Premiere) – Editing and Media Management software
Amazon S3 (Simple Storage Service) – Cloud storage solution
Amberfin (Dalet – QC and Transcoding Engine)
Aspera (File Transfer Service)
Ateme (Transcoding Engine)
Elemental (Transcoding Engine)
Harmonic (Transcoding Engine)
Interra/Baton (QC)
Limelight (CDN)
NetApp (Storage Resource)
Sohonet (Media Storage)
Telestream (Transcoding Engine)
So what market do we operate in?
The concept of a media logistics platform was coined by industry experts Ovum, and it….
References a new breed of configurable cloud platforms – most of todays media asset management systems are on premise, monolithic and non-scalable.
The media logistics platform….Replaces traditional MAM and offers an end to end, multi-platform approach – Mio can integrate with all your existing infrastructure. It can also deliver content to any platform. Traditional MAMs are not set up for that.
Media logistics platforms Focus on seamless media and data continuity, from creation to consumption - If you want to monetise your content in todays world you have to capture and manage data along the supply chain to provide end to end data continuity.
They help you deliver greater profits through increased automation, less manual-labour and by providing greater visibility
The media logistics platform exploits new consumer driven technology models
file based workflows – Which removes the inconveniences of tape.
Mio is a cloud based platform. Cloud has become commoditised and therefore more cost effective so we’re taking advantage of that trend
the latest web technologies such as HTML5 which is enabling much smarter video playback,
Mio can be accessed from all major mobile platforms and in the very near future we’ll be releasing our own apps ,
Big data and analytics – the volume and variety of data available is growing, Mio is built to accommodate those demands.
The story here is that Mio is built on and continues to adopt the latest technology we’re unlike many MAM and DAM systems which simply stagnate.
What’s created the need for change…
Growth of multi-platform markets – consumers choose what they want to watch and when
The adoption of new technologies – file based film, cheaper storage, increased bandwidth, cloud
Increasing complexity of media management – different file formats, globalised editing facilities, different production journeys which may need to change on a regular basis, and delivered to a huge variety of distribution platforms. Metadata demands.
The MLP Market is real and growing – the total addressable market
Premium media to grow to £400m by 2018.
Driven by – growth of personalised multi-screen services.
Brands – market to be worth £500m by 2018.
Driven by – realisation that video is an essential building block for the digital customer experience.
Our product – Mio Everywhere
What is Mio Everywhere:
we describe it as a next generation media logistics platform
Mission Control for your media logistics and it comes with some key overarching features:
End to End Platform
Mio has the ability to manage each step of the media logistics journey.
It’s a platform which manages your media AND DATA from creation to consumption.
Completely file-based
Which bring advantages such as, reducing time to market and increasing operational efficiency.
Cloud based
Accessible by any authorised user, anywhere in the world at any time.
Customisable platform
We understand that no company operates in the same way. Every element of Mio, the whole platform, (workflow, metatdata transcode) is flexible allowing you to build Mio around your company not the other way around.
Rich API
As your media makes travels this end to end journey it may need to visit any number of third party services, transcoders, QC applications for example. Mio is a pluggable product so you can capitalise on existing infrastructure. Not only can it integrate with a raft of existing services but also has an extremely powerful API that allows you to build and plug your own creative tools, web apps and reporting systems.
Scalable and cost effective
Mio can flex as your business requires, it’s been designed to scale up and back down very easily and is available in our private cloud with zero capex.
Core Functions of MioEverywhere:
Production Integration
Remote Ingest
Asset Management
Workflow Orchestration
Delivery and Syndication:
Each of the 5 core functions mentioned, have both reporting and tracking capabilities
Intro:
For Mio to be a truly end to end platform, it's key that Mio can integrate with the production process as early as possible.
This is where the metadata and the workflow life-cycle starts. That's why production integration is so important with end-to-end data continuity.
Mio allows you to exchange metadata and assets through creative tools such as Adobe prelude and premier.
On screen:
Mio has a plugin that appears as a panel as shown in the top left corner.
This panel is populated with a form as pre-defined by Mio that allows a user to enter specific data against each asset.
This data is then sync’d with Mio ensuring the metadata entered is centrally stored without the user needing to access Mio, they will continue with their daily tasks as usual. Providing a seamless user experience.
Intro:
For Mio to be a truly end to end platform, it's key that Mio can integrate with the production process as early as possible.
This is where the metadata and the workflow life-cycle starts. That's why production integration is so important with end-to-end data continuity.
Mio allows you to exchange metadata and assets through creative tools such as Adobe prelude and premier.
On screen:
Mio has a plugin that appears as a panel as shown in the top left corner.
This panel is populated with a form as pre-defined by Mio that allows a user to enter specific data against each asset.
This data is then sync’d with Mio ensuring the metadata entered is centrally stored without the user needing to access Mio, they will continue with their daily tasks as usual. Providing a seamless user experience.
Intro:
For Mio to be a truly end to end platform, it's key that Mio can integrate with the production process as early as possible.
This is where the metadata and the workflow life-cycle starts. That's why production integration is so important with end-to-end data continuity.
Mio allows you to exchange metadata and assets through creative tools such as Adobe prelude and premier.
On screen:
Mio has a plugin that appears as a panel as shown in the top left corner.
This panel is populated with a form as pre-defined by Mio that allows a user to enter specific data against each asset.
This data is then sync’d with Mio ensuring the metadata entered is centrally stored without the user needing to access Mio, they will continue with their daily tasks as usual. Providing a seamless user experience.
Intro:
For Mio to be a truly end to end platform, it's key that Mio can integrate with the production process as early as possible.
This is where the metadata and the workflow life-cycle starts. That's why production integration is so important with end-to-end data continuity.
Mio allows you to exchange metadata and assets through creative tools such as Adobe prelude and premier.
On screen:
Mio has a plugin that appears as a panel as shown in the top left corner.
This panel is populated with a form as pre-defined by Mio that allows a user to enter specific data against each asset.
This data is then sync’d with Mio ensuring the metadata entered is centrally stored without the user needing to access Mio, they will continue with their daily tasks as usual. Providing a seamless user experience.
Intro:
For Mio to be a truly end to end platform, it's key that Mio can integrate with the production process as early as possible.
This is where the metadata and the workflow life-cycle starts. That's why production integration is so important with end-to-end data continuity.
Mio allows you to exchange metadata and assets through creative tools such as Adobe prelude and premier.
On screen:
Mio has a plugin that appears as a panel as shown in the top left corner.
This panel is populated with a form as pre-defined by Mio that allows a user to enter specific data against each asset.
This data is then sync’d with Mio ensuring the metadata entered is centrally stored without the user needing to access Mio, they will continue with their daily tasks as usual. Providing a seamless user experience.
Intro:
For Mio to be a truly end to end platform, it's key that Mio can integrate with the production process as early as possible.
This is where the metadata and the workflow life-cycle starts. That's why production integration is so important with end-to-end data continuity.
Mio allows you to exchange metadata and assets through creative tools such as Adobe prelude and premier.
On screen:
Mio has a plugin that appears as a panel as shown in the top left corner.
This panel is populated with a form as pre-defined by Mio that allows a user to enter specific data against each asset.
This data is then sync’d with Mio ensuring the metadata entered is centrally stored without the user needing to access Mio, they will continue with their daily tasks as usual. Providing a seamless user experience.
Intro:
For Mio to be a truly end to end platform, it's key that Mio can integrate with the production process as early as possible.
This is where the metadata and the workflow life-cycle starts. That's why production integration is so important with end-to-end data continuity.
Mio allows you to exchange metadata and assets through creative tools such as Adobe prelude and premier.
On screen:
Mio has a plugin that appears as a panel as shown in the top left corner.
This panel is populated with a form as pre-defined by Mio that allows a user to enter specific data against each asset.
This data is then sync’d with Mio ensuring the metadata entered is centrally stored without the user needing to access Mio, they will continue with their daily tasks as usual. Providing a seamless user experience.
Intro:
For Mio to be a truly end to end platform, it's key that Mio can integrate with the production process as early as possible.
This is where the metadata and the workflow life-cycle starts. That's why production integration is so important with end-to-end data continuity.
Mio allows you to exchange metadata and assets through creative tools such as Adobe prelude and premier.
On screen:
Mio has a plugin that appears as a panel as shown in the top left corner.
This panel is populated with a form as pre-defined by Mio that allows a user to enter specific data against each asset.
This data is then sync’d with Mio ensuring the metadata entered is centrally stored without the user needing to access Mio, they will continue with their daily tasks as usual. Providing a seamless user experience.
To Sum Up here is a recap of the main benefits:
Total media operations visibility – giving you the control to manage your business KPIs.
Driving Data – ensuring your finished product is metadata rich and accessible by your market.
Zero Capex – Mio is deployed in our private cloud right now, that solution requires zero capex meaning you can have an account and be using it tomorrow.
Greater Supply Chain Efficiency – Making the journey from creation to consumption as short and profitable as possible.
Greater Distribution of High Quality Content – Getting more of your assets to market without compromising on quality.
Improving Competitiveness and Agility – The market is changing quickly, put yourself in a position to move with it.
Lowers Operating Costs – Automating tasks that would otherwise equate to man hours.
Take Control of Your Content – Mio Everywhere provides you the tools, to take control of your content to maximize your profits.