2. General presentation
Feeling as if you're flying blind when
it comes to controlling your store
supply chain? Worried about the
risks of expanding in new markets?
Struggling to meet ambitious sales
targets in the wake of store
refurbishment? Introducing Caliber,
game changers in store
development.
Why?
We've got the people, processes, technology
and network that will put you in the driver's
seat.
We give you the clarity you need to make
smart decisions to control costs and mitigate
risk in every aspect of store development—
from design and specification to project
management of the build and everything in
between!
24-9-2015
Slide 2
3. Our mission is to make the global supply chain for store development easier, faster and more efficient. The
business benefits of end-to-end visibility and outstanding service are significant:
• Increase revenue – Work with a group of experienced, well-traveled professionals who live and breathe store development. Fast, efficient
processes increase the chances of opening early and gaining valuable sales weeks.
• Reduce costs – Take advantage of our vast logistics network to ensure predictable, on-time delivery. Tap into our database of more than 300
suppliers to make wise sourcing decisions that are cost-effective and region appropriate.
• Avoid unnecessary investment – Why invest in expensive proprietary systems when you can partner with experts in store development?
• Reduce risk of brand dilution – Asset management and control via our technology and processes reduce the risk of brand dilution.
Fast facts
• Years of combined experience in store / retail development: 30
• Countries we operate in: 50
• Stores we've opened: > 5.000
• Warehousing and logistic facilities: 140
• Management of >300 global suppliers
• More than 1000 users of our system
• 2014 revenue 23 million USD
• 2015 projected revenue 30 million USD
• Size of our logistics joint venture 700 million USD
24-9-2015
Slide 3
General presentation
End to end visibility is a business
benefit
4. As global retailers expand and shift, they face
challenges in new store openings, remodeling and
maintenance. Global store development can be a
competitive differentiator. Caliber delivers the silver
bullet—a suite of systems, processes and people—
that gives our clients efficiency, speed, accuracy and
cost control.
Our proprietary technology and services provide end-
to-end visibility throughout the entire store
development process—from concept development and
planning to shipping and delivery.
The visibility and control means that you can move into
more complex countries, develop more demanding
store concepts, and maintain brand consistency secure
in the knowledge that you will have the right materials
in the right place at the right times. Controlled within
one system
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Slide 4
General presentation
Looking for the silver bullet
5. Strategic growth support
• Handbooks, franchise / strategic partner development, site submittal package management, site tracking
reports, contracts, etc.
Store development supply chain
• Strategic sourcing, forecasting, planning, supplier management, consolidation, inventory management,
supply chain optimization, etc.
Project management
• Installation, build out, implementations, change management, etc.
Store development systems
• Full suite of systems starting from target store planning up to maintenance and asset management.
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Slide 5
General presentation
Services
6. General presentation
Technology
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Slide 6
1. Product launch management
Applies structure to the development and maintenance of products. Main
goal to provide control over the Master Data.
2. Forecasting & demand planning
Managing your entire planning cycle including target stores, approvals,
design drawings and build out. Main goal to increase speed to market.
3. Purchase order management
Managing the order flow. Main goal to provide end to end visibility and
provide supplier compliance and supplier management.
4. Transport management
Include global network to ensure end to end visibility and a selection of
pre-qualified FF&E carriers.
5. Warehouse management
Pre-qualified warehouses to handle FF&E. Main goal to have full end to
end visibility and increase speed to market.
6. Web shop
Facilitate decentralized organizations (Franchisees / JV’s / Licensees) to
maximum leverage of a sourcing, control and demand system.
MyCaliber.global
7. General presentation
Center of
excellence
Control
tower
Tampa
Control
tower
Columbus
Control
Tower
Dubai
Control
tower
Mexico
Control
tower Latin
America
Control
Tower
“Asia”
Control
Tower
Arnhem
Talent and teamwork a formula to
success
1. Self supported Control towers
1. Team exist out of:
• Control tower director
• Project managers
• Project coordinators
• Supply chain analysts
• Transportation & logistics
director
2. Self supported Center of
excellence
1. Team exist out of:
• CoE director
• International project
managers
• Master data specialists
• System innovation and
control
• Learning and development
• Implementation and
capacity support
3. Regions
1. Regions by VP’s
4. Overall strategy &
development by:
• CEO
• CLO
• CFO
• COO
• VP development
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Slide 7
8. General presentation
In the industries of:
• Luxury
• Fashion
• Food
• Automotive
• Health
• Multi-brand retailing
• Experience / Leisure
• Beauty
Who are we working for?
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Slide 8
9. General presentation
Case Iittala
Challenge
Iittala—a Finnish design brand
specializing in design objects,
tableware and cookware—was
looking for experts in store
development to help them with an
innovative approach to rolling out
“shop in shops" worldwide.
Solution
Caliber helped Iittala achieve end-
to-end visibility throughout the
store development supply chain.
Caliber's systems provided a direct
link for forecasting and demand
planning, limiting the risk of dead
stock and improving delivery and
installation performance. New and
existing Iittala partners were linked
to Caliber's ordering system, giving
them access to up-to-date
information on pricing and stock
availability.
Results
With Caliber's help, Iittala realized
a significant reduction in their
overall investment, increased
speed to market and improved
service performance for their
partners.
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Slide 9
10. General presentation
Case Subway
Challenge
Subway is an American fast food
restaurant franchise that sells
submarine sandwiches and salads.
It is the largest single-brand
restaurant chain and the largest
restaurant operator in the world.
The challenge? To increase speed
to market, control overall
investments/expenses and limit
the risks of expanding in Brazil.
Solution
To support future growth, Caliber
developed tax and operational-
friendly processes, forecast store
growth, built a customized network
and managed the entire master
data and supplier base.
Results
With Caliber's help, Subway
developed all processes to open
more than 250 stores compliant
with all tax rules and designed
processes to reduce the overall
development timeline by 60 days.
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Slide 10
11. General presentation
Case LBrands
Challenge
LBrands—an international fashion
retailer with leading brands
including Victoria's Secret, PINK,
Bath & Body Works, La Senza and
Henri Bendel—was looking for a
partner with extensive knowledge
and experience in store
development to support global
expansion. After an exhaustive
selection process including
workshops, bidding, test projects
and system capability assessment,
the management team decided
Caliber was the partner of choice.
Solution
Caliber managed the entire process
including forecasting, workflow
design, supply chain,
transportation, warehousing, roll
out, and master data for the
development of more than 500
projects in 42 countries working
with over 150 suppliers.
Results
Thanks to full end-to-end visibility,
LBrands realized a significant
CAPEX saving and reduced the time
to build by a few weeks.
24-9-2015
Slide 11
