2. Fact Sheet
2016 Fundraiser Cirque Du Sweetie
● Summary
● When, Where, & What Time
● Sponsorship Opportunities
● Ticket & Contact Information
Sweet Nectar Society
● Mission
● Sweet Eats
● Free Photoshoots
● Blog Posts
3. Social Media Recommendations
● Tweet and Retweet
often
● Shouldn’t share posts
from Facebook
● Post Often
● Be Consistent
● Engage With Audience
● Promote on your other
accounts
● Engage
Overall Suggestions:
● Turn notifications off
● Monitor
● Look at analytics/insights
● Try to create a social media
schedule
● Include photos when possible
● Use hashtags
(#SNS #Sweetie)
5. Website Recommendations
http://sweetnectarsociety.org
● Always have a “donate” button visible
● Add a FAQ option
● Divide blogs to smaller categories
● Include volunteer opportunities
● Always keep it up to date, consistent, and
pleasing for the eye.
6. Special Events
Why #SNS?
● Spread awareness and recruit
● Free event
● Sweeties and families
Sweet Children Day
● Gain exposure with every media
outlet in Fresno
● Sweet Eats & SNS
● Free event
● At least 1 Sweetie in attendance
7. Email Pitch/Media Advisory & News Release
5 Year Anniversary
● Basic background info
● Mission
Cirque Du Sweetie Fundraiser
● Extremely successful
● $100,000 in donations
● SNS is all set for 2017
9. PR Recommendations
● Continue to make your organization known in the valley
● Recruit volunteers
● Take full advantage of your social media platforms
● Partner up with local businesses/non-profits to be present at relevant events
