Presentation by Geetha Selvakumar at the event Indian Opportunities See www.risgaardknudsen.dk for further information

1. Culture Gap !?Geetha Selvakumargeetha.selvakumar@capgemini.com

3. Incredible India “Whatever you can rightly say about India, the opposite is also true”

4. Are You Global? Put yourself in their shoes

6. Communication Which signals do you send? Cultural differences Humour Language Yes or No Handshake Tone

7. What do youmean? Milk? Later? Call me in 5 minutes? Party?

8. Yes or No How sure are you before you use the word YES?

9. Saying Yes?! Kilde: Culturewise.dk

10. The Danish YES When a Dane says Yes A positive answer to a question or inquiry I Understand I agree I accept I approve

11. The Indian Yes The Indian Yes I hear you Fine Yes is not always considered as an answer

12. Relationship Kilde: Culturewise.dk

13. Hierarchy Kilde: Culturewise.dk

14. Whoareyou? Cast system Your family background Age Gender School you have been enrolled in Astrology

15. Case Wedding cards and titles

16. WorkingCulture Time Traffic, heat and infrastructure Multitasking Deadlines “Family issues at home, I cannot come to work today” Interruptions

17. Punctuality ?! 0% 100% Punctual Less Punctual Why does everything have to take more time than I expected?

18. WesternizedIndians?! “An Indian who eats lunch at Pizza Hut every day is not an American; he’s an Indian with a taste for Pizza”

19. Conclusion Communicate Relationship Openness Put yourself in their shoes Small-talk with them