Jackie Taylor has over 20 years of experience in international education, including roles in international student recruitment, marketing, and mobility at RMIT University and Deakin University. She holds a Bachelor's degree in History and Literature from Griffith University and completed a team leadership program at Deakin Prime. Her current role is Director of International Recruitment at RMIT University, where she oversees international student recruitment strategies and achieving enrollment targets. She has a proven track record of developing new markets, exceeding recruitment goals, and managing high-performing teams.

1. Jackie Taylor
1 Forrest Street, Geelong, Victoria, 3220•
(w) 0417615828 (h) 0419589210•
(w) jacqueline.taylor@rmit.edu.au (h) jackie.taylormdhg@gmail.com
Summary of qualifications
Proven experience in developing and successfully implementing international student recruitment and
marketing strategies at all levels of study and identifying and developing business opportunities to
diversify and enhance the growth of inbound and outbound student mobility for commercial and non-
commercial activities. An outstanding ability to network and form lasting and effective relationships and
demonstrated talent in creating a team environment that provides exceptional customer service and a
competitive edge. Extensive experience in interpreting and managing the impacts of regulatory and
government policy on national and international market, the ability to provide culturally specific
customer service management and represent an institution in vast number of global environments in a
professional, effective and culturally appropriate manner.
Education
• 2004 Bachelor of Arts (History and Literature) - Griffith University – Completed
• 2009– Team leadership development program - Deakin Prime
Employment History
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March 2016 – current Director, International Recruitment, RMIT University
(Note: Acting Director – RMIT International from 14 January 2016)
Responsibilities
• achieve targets for international on-shore award student recruitment and ensure quality of
services
• Provide high-level policy and strategic business advice to the DVC International on matters
relating to international student recruitment and admissions, on and offshore.
• Oversee the development and implementation of international student recruitment plans that
supports RMIT University strategic goals and business objectives.
• Drive the development and enhancement of expert and professional international student
recruitment and admissions activities and functions utilising market research, information
technology and a communications framework that supports achievement of performance targets.
• Ensure the retention and growth of market share based on market intelligence and the
identification, diversification, exploitation of new business and market opportunities.
• Effectively manage human, financial and physical recourses in area of accountability.
Achievements to date
• Successfully managed team through a difficult transition and restructure, exceeding targets for
first semester 2016 and keeping morale high and staff focussed.
• Provided high level advice to consultants in the development of Simplicity projects relating to
employability, compliance, fee setting, student support, student mobility, admissions, timetabling
and global marketing.
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2. • Set the benchmark at RMIT for best practice in Crisis Management planning and became a
member of the University Crisis Management team
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September 2013 – January 2016 Assistant Director, International Marketing, Recruitment
and Mobility, RMIT University
Responsibilities
• Ensure both recruitment and mobility teams meet their targets through effective promotional
activity and provision of high quality service.
• Develop international recruitment and marketing strategies and implementing plans for
international student recruitment and mobility, including setting and meeting commencing load
and mobility targets.
• Manage the staff and its budget in accordance with University policy and procedures.
• Take overall responsibility for developing international marketing communications tools in
support of student recruitment and mobility.
• Develop effective relationships with key stakeholders and ensure activities are aligned with
University strategy.
• Produce reports, policy papers and recommendations with regards to issues and policies
concerning student recruitment, student mobility, profile targets, scholarships, sponsorships and
services.
• Develop policies, processes and procedures which are compliant and supportive of quality control
measures
• Manage relationships within the University and with affiliates, partner organisations, RMIT
University entities, Government and corporate sponsors and external clients
• Manage the performance of the RMIT representative network and ensure the correct framework
is in place through effective contract management, training provision, payment of commissions,
performance tracking and compliance with all relevant legislation.
Achievements
• Managed the complete rebuild and successful implementation of a new international admissions
system
• Developed new markets for international student recruitment and implemented new strategies
to address underperforming markets
• Managed to exceed targets despite unprecedented challenges and secured additional resources
and funding to support core business activities
• Managed out underperforming staff and recruited high performing staff to build an outstanding
team
• Lead LEAN redesign project to reduce waste and improve productivity and increase efficiencies
• Co-designed and implemented restructure of International, to better align admissions and
recruitment services to support an end-user centric viewpoint
• Developed a 3 year strategy overview to underpin sustainable growth
• Assumed responsibility for student mobility to ensure alignment with recruitment strategy and
growth
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3. September 2008 - current International Manager, Europe and the Americas
Manager, Student Mobility - – Deakin University
Responsibilities
• Coordinate and lead university wide strategy groups in support of the strategic development and
management of student mobility, international student recruitment and internationalisation activity
across the University.
• Provision of advice to the University, Faculties, Deakin International regarding international
marketing, business development, partnership building and student recruitment-related activities in
the Americas and Europe and the School of Medicine.
• Effective communication with partner institutions, agents and families in relation to student matters,
procedural reviews and management of the student experience overseas or in Australia,
• Manage the mobility and marketing budget and accounts, attract DIISRTE and other external mobility
funding,
• Formulate policy relating to the operation of the mobility and student recruitment activity and
provide advice regarding other policies that impact upon this activity.
• Overall leadership of the management and development of the University’s Student Mobility
Programs including the effective management of human and financial resources.
• Development, promotion and implementation and management of the global student mobility
programs and based on market analysis and intelligence and incorporating relationship development
with key agents and institutional partners, market diversification, attendance at key conferences and
profiling events.
Achievements
• Provided exceptional and intelligent high-level support in the implementation of Knight Review
and developed the business case for international division
• Developed new markets for international student recruitment and new model for engagement
with outstanding results
• Increased full semester outbound mobility by 151% in first two years and incoming study abroad
programs by 149%
• Increase short term program participation by 51% in first year and overall participation by 70% in
three years
• Increased profile of outbound mobility to the extent it have become core business to the
institution
• Designed, launched and implemented Deakin University Global Citizenship program
• Significantly increased the diversity of mobility programs and the participation of student in
underrepresented areas including low SES and regional students
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July 2006-September 2008 International Student Adviser – Deakin University
Responsibilities
• Coordinate the provision of international student support services and programs including
provision of special settling in support or families
• Facilitate community links and activities for international students
• Establish and maintain professional networking relationships to provide effective services
• Provide support and coordinate all aspects of assistance required during critical incidents and
crises
• Monitor welfare and academic progress and provide appropriate advice and support for students
experiencing trans-national and adjustment difficulties
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4. • Coordinate and manage the reception service for all international students
• Recruit, train and supervise support staff
Achievements
• Developed new orientation training workshops for all incoming students using more efficient and
interactive IT services
• Established stronger links with external providers to enable them to interact with and directly
train students in the use of their services
• Reduced repeat business and double handling of information, especially in relation to health
services and transition programs
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April 2003 – July 2006 Coordinator, Education Abroad – Deakin University
Responsibilities
• Process applications from prospective international students for study abroad and exchange non-
award courses, including scholarship and DUELI students
• Provide high-level culturally appropriate support services to incoming study abroad and exchange
students. Support services include housing allocation, orientation programs, academic course/unit
selection, arrival and returning home information, issues relating to CoE's and visas, invoicing ,tuition
fees and OSHC.
• Develop and maintain good working relationships with Faculty staff and International partner
universities and agents. Advise and update all Faculties and partners on incoming procedures and
issues relating to study abroad and exchange
• Plan, organise and deliver the Lorne Orientation program from initial negotiations to post-event
analysis for incoming students, in keeping with approved budget
• Coordinate on campus and pre-arrange housing program in Geelong and Burwood with Deakin
University Student Association, residences and private providers
Achievements
• Continued development and improvement of successful orientation programs
• Development of new OSHC and invoicing procedures to minimise financial errors and maximise client
service
• Developed new coding system for student data management. The system is now used by Education
Abroad for outgoing students and the Division of Student Administration in student management
system, Callista
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Nov 2001 - Apr 2003 Academic Programs Officer, Open Learning Australia
Responsibilities
• Advising domestic and international distance education students on academic course, study planning
and time management, independent learning and university procedures and requirements
• Assessment of academic course content and handbook planning, editing, layout, design and
publication of annual handbook
• Coordination and review of units and courses and management of data systems pertaining to unit
content and course information
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5. Achievements
• Assisted with the development of improved copy editing and design of handbook which reduced
error rate in student enrolment data
• Develop significant knowledge of a large number of Australian Universities and their student support
services, enrolment procedures and courses structures
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Feb 1997 - Jun 2000 Conference &Office Manage - The Australian APEC Centre,
Monash University
Responsibilities
• Development, organisation and implementation and management of all aspects of international and
domestic conferences, including programming, negotiation of location, funding, and budgeting;
media, speaker and delegate support, accommodation, travel, entertainment, and publication on
issues relating to APEC and training programs for government official from countries in the Asia
Pacific Economic Cooperation (APEC) region including China, Vietnam, Chile, USA, Russia, and New
Zealand.
• Management of The Australian APEC Centre city office including staff supervision
• Working with Federal, State and International governments, local and international universities and
the private sector in raising sponsorship for conferences and training programs
Achievements
• Successful management of all aspects of the 'Countdown to Kyoto' conference series. These large
conferences involved working with senior politicians, academics, business leaders and international
guests.
• Demonstrated exceptional ability to foster and maintain enduring and positive client relationships
• Effectively managed programs within tight budget limitations
Professional representations/presentations/awards
2012 Manager of Mobility team that won the Vice Chancellor’s Award for Outstanding
contribution to Internationalisation
2011 Membership of the Outbound Mobility Best Practice Guide for Australian Universities
Steering Committee – Department of Education, Employment and Workplace Relations
2011 European Association of International Educators (EAIE) – Vancouver, Canada.
Presentation – “Staff exchange: mobility programmes for international relations
administrators”
2009/10 Member of City of Greater Geelong Multicultural Action Plan (MAP) working group
Memberships
AUIDF –Australian University International Directors Forum
VUIF – Victorian University International Forum
VTI – Victorian TAFE International
ISANA – International Education Association
IEAA – International Educations Association of Australia
NAFSA – North American Foreign Student Association
EAIE European Association of International Educators
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6. VicX (Victorian Universities Exchange Partners)
Referees:
On request
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7. VicX (Victorian Universities Exchange Partners)
Referees:
On request
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