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Ipsos MORI Issues Index: Election 2015 Special
The document discusses public perceptions of the most important issues facing Britain, focusing on data gathered from approximately 1,000 British adults. It highlights the changing priorities over different election years, with the NHS consistently emerging as a top concern, alongside immigration and the economy, especially in the context of the 2015 election. Various statistics from Ipsos MORI's issues index illustrate the evolving landscape of public opinion regarding these critical matters.
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Ipsos MORI Issues Index: Election 2015 Special
- 1. Contacts: Gideon.Skinner@ipsos.com Jerry.Latter@ipsos.com 020 73473000 April 2015 – Election special
- 2. 2 What do yousee as the most/other important issues facing Britain today? c. 1,000 British adults aged 18+ * - Prior to October 2014 Immigration and race relations were combined in a single code. Source: Ipsos MORI Issues Index 0% 10% 20% 30% 40% 50% 60% 70% NHS Unemployment Education Economy Crime Immigration* 1997 Election: NHS top issue 1992 Election: Unemployment top issue 2001 Election: NHS top issue (with Foot and Mouth) 2005 Election: NHS top issue 2010 Election: Economy top issue 2015 Election: NHS top issue
- 3. 3 What do yousee as the most/other important issues facing Britain today? Issues Index data: c. 1,000 British adults aged 18+ Best Party on the issues source: 1,080 GB adults aged 18+ - fieldwork 30th March 1992 Voting intention source: c.1,000 GB adults aged 18+ Source: Ipsos MORI Issues Index 0% 10% 20% 30% 40% 50% 60% 70% NHS Unemployment Education Economy Crime Immigration* 1997 Election: NHS top issue 1992 Election: Unemployment top issue 2001 Election: NHS top issue 2005 Election: NHS top issue 2010 Election: Economy top issue 2015 Election: Immigration top issue? 53 41 32 27 11 10 10 9 8 8 Unemployment The NHS Economy Education/schools Crime/Law and order EU Pollution/environment Housing Prices/inflation Pensions/social security Unemployment % 20 46 Healthcare % 26 49 Managing the economy % 36 31 Education % 23 41 Con Lab LD Oth
- 4. 4 What do yousee as the most/other important issues facing Britain today? Issues Index data: c. 1,000 British adults aged 18+. Best party on issues source: 1,114 GB adults aged 18+ - fieldwork 8th April1997 Voting intention source: c. 1,000 GB adults aged 18+ Source: Ipsos MORI Issues Index 0% 10% 20% 30% 40% 50% 60% 70% NHS Unemployment Education Economy Crime Immigration* 1997 Election: NHS top issue 1992 Election: Unemployment top issue 2001 Election: NHS top issue 2005 Election: NHS top issue 2010 Election: Economy top issue 2015 Election: Immigration top issue? 63 54 43 28 27 22 17 7 5 4 The NHS Education/schools Unemployment Common Market/EU Crime/Law and order Economy Pensions/Social security Housing Individual behaviour Taxation Healthcare % 15 47 Education % 21 40 Europe % 25 24 Unemployment % 18 42 Law and Order % 28 29 Con Lab LD Oth
- 5. 5 What do yousee as the most/other important issues facing Britain today? Issues Index data: c. 1,000 British adults aged 18+. Best party on issues source: c.1,000 GB adults aged 18+ - fieldwork 8th April1997 Voting intention source: c. 1,000 GB adults aged 18+ Source: Ipsos MORI Issues Index 0% 10% 20% 30% 40% 50% 60% 70% NHS Unemployment Education Economy Crime Immigration* 1997 Election: NHS top issue 1992 Election: Unemployment top issue 2001 Election: NHS top issue 2005 Election: NHS top issue 2010 Election: Economy top issue 2015 Election: Immigration top issue? 41 41 32 19 16 14 12 10 8 7 Foot and mouth NHS Crime/Law and Order Education/schools Immigration/Race relations Common Market/EU Unemployment Economy Pensions/Social security Petrol prices/Fuel Healthcare % 15 43 Education % 15 40 Law and Order % 31 29 Asylum seekers/immigration % 36 12 N.B. Based on only those for whom the issue was a “big” issue Con Lab LD Oth
- 6. 6 What do yousee as the most/other important issues facing Britain today? Issues Index data: c. 1,000 British adults aged 18+. Best party on issues source: c.1,000 GB adults aged 18+ - Voting intention source: c. 1,000 GB adults aged 18+ Source: Ipsos MORI Issues Index 0% 10% 20% 30% 40% 50% 60% 70% NHS Unemployment Education Economy Crime Immigration* 1997 Election: NHS top issue 1992 Election: Unemployment top issue 2001 Election: NHS top issue 2005 Election: NHS top issue 2010 Election: Economy top issue 2015 Election: Immigration top issue? 44 33 30 29 24 13 12 9 8 8 NHS Race relations/Immigration Crime/Law and Order Education/schools Pensions/Social Security Economy Housing Poverty/Inequality Unemployment Defence/Foreign Affairs Healthcare % 22 34 Asylum and immigration % 36 18 Education % 19 32 Law and Order % 32 25 Defence % 24 24 Con Lab LD Oth
- 7. 7 What do yousee as the most/other important issues facing Britain today? Issues Index data: c. 1,000 British adults aged 18+. Best party on issues source: c.1,000 GB adults aged 18+ Voting intention source: c. 1,000 GB adults aged 18+ Source: Ipsos MORI Issues Index 0% 10% 20% 30% 40% 50% 60% 70% NHS Unemployment Education Economy Crime Immigration* 1997 Election: NHS top issue 1992 Election: Unemployment top issue 2001 Election: NHS top issue 2005 Election: NHS top issue 2010 Election: Economy top issue 2015 Election: Immigration top issue? 55 29 25 24 24 21 11 11 8 7 Economy Race relations/ Immigration Unemployment Education/schools Defence/Foreign affairs Inflation/Prices Morality/ Individual behaviour Drug abuse NHS Crime/Law and Order Managing the Economy % 29 26 Asylum and immigration % 28 17 Crime & ASB % 33 23 Unemployment % 24 30 Healthcare % 24 33 Con Lab LD Oth
- 8. 8 0% 10% 20% 30% 40% 50% 60% 70% NHS Unemployment Education Economy Crime Immigration* 2015 Election: NHS topissue What do you see as the most/other important issues facing Britain today? Source: Ipsos MORI Issues Index 1997 Election: NHS top issue 1992 Election: Unemployment top issue 2001 Election: NHS top issue 2005 Election: NHS top issue 2010 Election: Economy top issue 47 36 36 22 18 15 13 13 12 11 NHS Immigration/Immigrants Education Housing Low pay/minimum wage Defence/terrorism Poverty/inequality Pensions/social security Unemployment Economy Con Lab LD Oth Healthcare % 23 36 3 Asylum and immigration % 17 21 20 Managing the economy % 41 23 3 Education % 23 31 2 Issues Index data: c. 1,000 British adults aged 18+. Best party on issues and voting intention source: 1,000 GB adults aged 18+ - fieldwork 12th-15th April 2015
- 9. 9 What do yousee as the most/other important issues facing Britain today? Base: representative sample of c.1,000 British adults age 18+ each month, interviewed face-to-face in home Ipsos MORI Issues Index 44 33 30 29 24 13 12 9 8 8 NHS Education Defence/Foreign affairs/Terrorism Crime/Law and Order Race relations/Immigration Economy Housing Pensions/social security/benefits Poverty Unemployment 55 29 25 24 24 21 11 11 8 7 Economy Crime/Law and Order NHS Unemployment Race relations/Immigration Defence/Foreign affairs/Terrorism Inflation/Prices Education/schools Morality/individual behaviour Drug abuse 47 36 36 22 18 15 13 13 12 11 NHS Economy Unemployment Education/Schools Immigration/Immigrants Low pay/minimum wages/fair pay Defence/Foreign affairs/Terrorism Housing Poverty/inequality Pensions/Social security/Benefits