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Captains of Industry 2017 | External Use | Version 1
Captains of Industry 2017
.
Captains of Industry 2017 | External Use | Version 1
Captains of Industry 2017
 Topline data shown here are based on a total of 100 interviews
conducted with Captains of Industry;
 Fieldwork was conducted between 20 September and 21 December
2017;
 Unless otherwise stated, each question is based on all Captains of
Industry answering;
 Where data does not total 100%, this is due to rounding or multi-
coded responses.
2
.
Captains of Industry 2017 | External Use | Version 1
Economy and Politics
.
Captains of Industry 2017 | External Use | Version 1
Two thirds of Captains (69%) disagree that they are confident in the ability of the
Government to negotiate the best deal possible for UK businesses with the EU
CEU8. To what extent do you agree or disagree with the following statements about the UK’s relationship with
the EU?
4
Base: British Captains of Industry (96) Interviewed Sept – Dec 2017
(114) Interviewed Sept – Dec 2016
Responses less than 3% are not shown
48% 52%
25% 20%
47%
46%
30% 34%
25% 19% 18%
11%
4%
20% 22%
27%
21% 29%
17%
16% 19%
36%
43%
37%
46%
10% 5% 10% 16% 13%
23%
Strongly agree Tend to agree Neither agree nor disagree Tend to disagree Strongly disagree No opinion
I am confident my company
can adapt to the consequences
of leaving the EU
The decision to leave the EU
will reduce the level of
regulation on UK businesses
The decision to leave the
EU is a significant risk to
my company
I am confident in the ability of the
Government to negotiate the best
deal possible for UK businesses with
the EU
2016 2016 2016 20162017 2017 2017 2017
.
Captains of Industry 2017 | External Use | Version 1
Majority of business leaders agree that how well the Government handles Brexit
negotiations is vital to their business
C3. To what extent do you agree with the following statement? How well the Government handles Brexit
negotiations is vital to my business.
5
54%
46%
31%
38%
8%
11%
7%
2%
1%
2%
2016
2017
Base: British Captains of Industry (98) Interviewed Sept – Dec 2017
(114) Interviewed Sept – Dec 2016
Strongly agree Tend to agree Neither agree nor disagree Tend to disagree Strongly disagree No opinion
.
Captains of Industry 2017 | External Use | Version 1
94%
35%
15% 14% 13% 11%
87%
7% 6% 6%
3%
12% 14%
6%
2017 2016 2015
C4. What do you see as the most important issues facing Britain today?
6
The clear majority of Captains believe dealing with Brexit renegotiation
and uncertainty surround this is the most important issue facing Britain today
Dealing with
Brexit
renegotiation/
uncertainty
UK Economy/
strength of the
economy Skills shortage
International
trade/
exporting
Political
instability/
uncertainty Productivity
Base: British Captains of Industry (xxx) Interviewed Sept – Dec 2017
Top Mentions
N/A N/AN/A N/A
.
Captains of Industry 2017 | External Use | Version 1
Top aspects Captain identify as being important for their business in order to
be successful in a post-Brexit UK
CEU7. Using a scale from 1 to 5 where 1 means it is not at all important and 5 means it is extremely important,
please say how important each of the following will be for your business in order to be successful in a
post-Brexit UK?
7
Base: British Captains of Industry (96) Interviewed Sept – Dec 2017
(114) Interviewed Sept – Dec 2016
Responses less than 3% are not shown
27%
10% 8%
32% 30%
39%
31%
11% 13%
26%
35%
29%
28% 31%
23%
28%
25% 26%
34%
41%
46%
26% 21% 19% 21%
29%
31%
7% 12% 14% 12%
14% 14% 18%
26% 23%
4% 3% 4% 4% 7% 5%
1%
Extremely important Very important Fairly important Not important Not at all important No opinion
Reducing the level
and/or complexity
of regulation
Keeping it easy to
recruit EU staff
Making it easier to
recruit non-EU staff
For there to be a transition period after Britain
has left the EU, during which some aspects of
EU membership still apply to Britain
Keeping access to the
single market for the City
and financial services
N/A
2016 2017 2016 2017 2016 2017 2016 2017 2016 2017
.
Captains of Industry 2017 | External Use | Version 1
CEU9. What do you think is the most likely outcome in the ongoing talks regarding the proposed exit of the UK
from the EU by April 2019?
8 Base: British Captains of Industry (97) Interviewed Sept – Dec 2017
78%
12%
5%
3%
1%
Britain will be in a transition period
Britain will have left the EU with no deal
Britain will have left the EU with an agreed deal
Britain will remain in the EU
Don’t Know
More than three quarters of Captains expect most likely outcome in ongoing
talks will be that Britain will be in a transition period
.
Captains of Industry 2017 | External Use | Version 1
Captains perceptions of the implications of Brexit for business to date is not as
bad as they predicted 12 months ago
9
Base: British Captains of Industry (98) Interviewed Sept – Dec 2017
(114) Interviewed Sept – Dec 2016
Since the referendum In 12 months time In 5 years time
A lot more positive A little more positive Makes no difference No opinionA lot more negativeA little more negative
CEU2A. …do you think that the business situation of your company is / will be more positive or negative so far
compared to what it would have been if the UK had voted to stay in the EU, or has it made no difference?
3%
11%
30%
40%
16%
2%
9%
31%
45%
13% 1%
2%
8%
23%
53%
11%
2%
2%
11%
18%
54%
11%
4%
6%
19%
26%
26%
14%
9%
9%
23%
22%
38%
7%2%
.
Captains of Industry 2017 | External Use | Version 1
Captains anticipate the general economic condition of the country will decline
over the next 12 months
C1. Do you think that the general economic condition of the country will improve, stay the same or get worse
over the next 12 months?
10
0
10
20
30
40
50
60
70
80
90
100
General
election
General
election
General
election
General
election
6%
66%
Year
6%
28%
66%
Improve Stay the same Get worse Don’t know
General
election
Base: British Captains of Industry (100) Interviewed Sept – Dec 2017
General
election
.
Captains of Industry 2017 | External Use | Version 1
0
10
20
30
40
50
60
70
80
90
100
Captains confidence in the economic policy is at the lowest level since the
coalition government came into power in 2010
C3. To what extent do you agree with the following statement? In the long term, this Government's policies will
improve the state of the British economy
11
General
election
General
election
General
election
General
election
30%
37%
Year
6%
24%
32%
28%
9%
Strongly agree Tend to agree
Neither agree nor disagree Tend to disagree
Strongly disagree No opinion
General
election
Base: British Captains of Industry (99) Interviewed Sept – Dec 2017
General
election
.
Captains of Industry 2017 | External Use | Version 1
Over half of Captains (54%) expect the position for their own company to
improve over the next 12 months
C2. Do you think that business for your own company will improve, stay the same or get worse over the next
12 months?
12
0
10
20
30
40
50
60
70
80
90
100
General
election
General
election
General
election
General
election
54%
17%
Year
54%
29%
17%
Improve Stay the same Get worse Don’t know
General
election
Base: British Captains of Industry (100) Interviewed Sept – Dec 2017
General
election
.
Captains of Industry 2017 | External Use | Version 1
Methodology and
Sample
.
Captains of Industry 2017 | External Use | Version 1
Methodology
 This report presents findings of the 2017 study of Captains of Industry, widely
acknowledged as the authoritative source of opinion on Britain's business elite
 Participants are executive board-level directors and chairmen
 Companies are from:
 top 500 industrials by turnover; and
 top 100 financial companies by capital employed
 A total of 100 participants took part, details of which are provided below
 Fieldwork: 20 September – 21 December 2017
 93 interviews were conducted face-to-face and 7 by telephone
14
.
Captains of Industry 2017 | External Use | Version 1
Statistical reliability
15
 Only a sample of the ‘population’ has been interviewed so we cannot be certain that
the figures obtained are exactly those we would have found, had everybody been
interviewed (the ‘true’ values).
 For any percentage given, however, we can estimate ‘confidence intervals’ within
which the true values are likely to fall. For example, if 19% of Captains say their business
will improve in the next 12 months we can be 95% sure that the ‘true’ value for the
population would be between 11 and 27, i.e. a margin of 8 percentage points on each
side.
 Similar margins for other percentages and sub-groups of the respondents are given in
the following tables. It should be remembered that, in any case, the ‘true’ finding is
much more likely to be towards the centre of the possible range of responses than
towards the margins.
 For similar reasons, apparent differences in results relating to sub groups may, if small,
not necessarily reflect genuine attitudinal differences. We can be 95% sure that
differences exceeding those in the second table are genuine, or ‘significant’
differences.
.
Captains of Industry 2017 | External Use | Version 1
Examples of statistical reliability
16
95% Confidence Interval
Sample size 10%or 90% 20% or 80% 30% or 70% 40% or 60% 50%
± ± ± ± ±
c.100 (all Captains) 6 8 9 10 10
c.80 (example subgroup) 7 9 10 11 11
c.50 (example subgroup) 8 11 13 14 14
Approximate percentage to which margins relates
Sample sizes being compared ( sub groups or trends)
10%or 90% 20% or 80% 30% or 70% 40% or 60% 50%
± ± ± ± ±
100 v 99 (e.g. all 2008 v all 2007) 6 8 9 10 10
50 v 50 (example subgroups) 7 9 10 11 11

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Ipsos MORI Captains of Industry Survey 2017

  • 1. . Captains of Industry 2017 | External Use | Version 1 Captains of Industry 2017
  • 2. . Captains of Industry 2017 | External Use | Version 1 Captains of Industry 2017  Topline data shown here are based on a total of 100 interviews conducted with Captains of Industry;  Fieldwork was conducted between 20 September and 21 December 2017;  Unless otherwise stated, each question is based on all Captains of Industry answering;  Where data does not total 100%, this is due to rounding or multi- coded responses. 2
  • 3. . Captains of Industry 2017 | External Use | Version 1 Economy and Politics
  • 4. . Captains of Industry 2017 | External Use | Version 1 Two thirds of Captains (69%) disagree that they are confident in the ability of the Government to negotiate the best deal possible for UK businesses with the EU CEU8. To what extent do you agree or disagree with the following statements about the UK’s relationship with the EU? 4 Base: British Captains of Industry (96) Interviewed Sept – Dec 2017 (114) Interviewed Sept – Dec 2016 Responses less than 3% are not shown 48% 52% 25% 20% 47% 46% 30% 34% 25% 19% 18% 11% 4% 20% 22% 27% 21% 29% 17% 16% 19% 36% 43% 37% 46% 10% 5% 10% 16% 13% 23% Strongly agree Tend to agree Neither agree nor disagree Tend to disagree Strongly disagree No opinion I am confident my company can adapt to the consequences of leaving the EU The decision to leave the EU will reduce the level of regulation on UK businesses The decision to leave the EU is a significant risk to my company I am confident in the ability of the Government to negotiate the best deal possible for UK businesses with the EU 2016 2016 2016 20162017 2017 2017 2017
  • 5. . Captains of Industry 2017 | External Use | Version 1 Majority of business leaders agree that how well the Government handles Brexit negotiations is vital to their business C3. To what extent do you agree with the following statement? How well the Government handles Brexit negotiations is vital to my business. 5 54% 46% 31% 38% 8% 11% 7% 2% 1% 2% 2016 2017 Base: British Captains of Industry (98) Interviewed Sept – Dec 2017 (114) Interviewed Sept – Dec 2016 Strongly agree Tend to agree Neither agree nor disagree Tend to disagree Strongly disagree No opinion
  • 6. . Captains of Industry 2017 | External Use | Version 1 94% 35% 15% 14% 13% 11% 87% 7% 6% 6% 3% 12% 14% 6% 2017 2016 2015 C4. What do you see as the most important issues facing Britain today? 6 The clear majority of Captains believe dealing with Brexit renegotiation and uncertainty surround this is the most important issue facing Britain today Dealing with Brexit renegotiation/ uncertainty UK Economy/ strength of the economy Skills shortage International trade/ exporting Political instability/ uncertainty Productivity Base: British Captains of Industry (xxx) Interviewed Sept – Dec 2017 Top Mentions N/A N/AN/A N/A
  • 7. . Captains of Industry 2017 | External Use | Version 1 Top aspects Captain identify as being important for their business in order to be successful in a post-Brexit UK CEU7. Using a scale from 1 to 5 where 1 means it is not at all important and 5 means it is extremely important, please say how important each of the following will be for your business in order to be successful in a post-Brexit UK? 7 Base: British Captains of Industry (96) Interviewed Sept – Dec 2017 (114) Interviewed Sept – Dec 2016 Responses less than 3% are not shown 27% 10% 8% 32% 30% 39% 31% 11% 13% 26% 35% 29% 28% 31% 23% 28% 25% 26% 34% 41% 46% 26% 21% 19% 21% 29% 31% 7% 12% 14% 12% 14% 14% 18% 26% 23% 4% 3% 4% 4% 7% 5% 1% Extremely important Very important Fairly important Not important Not at all important No opinion Reducing the level and/or complexity of regulation Keeping it easy to recruit EU staff Making it easier to recruit non-EU staff For there to be a transition period after Britain has left the EU, during which some aspects of EU membership still apply to Britain Keeping access to the single market for the City and financial services N/A 2016 2017 2016 2017 2016 2017 2016 2017 2016 2017
  • 8. . Captains of Industry 2017 | External Use | Version 1 CEU9. What do you think is the most likely outcome in the ongoing talks regarding the proposed exit of the UK from the EU by April 2019? 8 Base: British Captains of Industry (97) Interviewed Sept – Dec 2017 78% 12% 5% 3% 1% Britain will be in a transition period Britain will have left the EU with no deal Britain will have left the EU with an agreed deal Britain will remain in the EU Don’t Know More than three quarters of Captains expect most likely outcome in ongoing talks will be that Britain will be in a transition period
  • 9. . Captains of Industry 2017 | External Use | Version 1 Captains perceptions of the implications of Brexit for business to date is not as bad as they predicted 12 months ago 9 Base: British Captains of Industry (98) Interviewed Sept – Dec 2017 (114) Interviewed Sept – Dec 2016 Since the referendum In 12 months time In 5 years time A lot more positive A little more positive Makes no difference No opinionA lot more negativeA little more negative CEU2A. …do you think that the business situation of your company is / will be more positive or negative so far compared to what it would have been if the UK had voted to stay in the EU, or has it made no difference? 3% 11% 30% 40% 16% 2% 9% 31% 45% 13% 1% 2% 8% 23% 53% 11% 2% 2% 11% 18% 54% 11% 4% 6% 19% 26% 26% 14% 9% 9% 23% 22% 38% 7%2%
  • 10. . Captains of Industry 2017 | External Use | Version 1 Captains anticipate the general economic condition of the country will decline over the next 12 months C1. Do you think that the general economic condition of the country will improve, stay the same or get worse over the next 12 months? 10 0 10 20 30 40 50 60 70 80 90 100 General election General election General election General election 6% 66% Year 6% 28% 66% Improve Stay the same Get worse Don’t know General election Base: British Captains of Industry (100) Interviewed Sept – Dec 2017 General election
  • 11. . Captains of Industry 2017 | External Use | Version 1 0 10 20 30 40 50 60 70 80 90 100 Captains confidence in the economic policy is at the lowest level since the coalition government came into power in 2010 C3. To what extent do you agree with the following statement? In the long term, this Government's policies will improve the state of the British economy 11 General election General election General election General election 30% 37% Year 6% 24% 32% 28% 9% Strongly agree Tend to agree Neither agree nor disagree Tend to disagree Strongly disagree No opinion General election Base: British Captains of Industry (99) Interviewed Sept – Dec 2017 General election
  • 12. . Captains of Industry 2017 | External Use | Version 1 Over half of Captains (54%) expect the position for their own company to improve over the next 12 months C2. Do you think that business for your own company will improve, stay the same or get worse over the next 12 months? 12 0 10 20 30 40 50 60 70 80 90 100 General election General election General election General election 54% 17% Year 54% 29% 17% Improve Stay the same Get worse Don’t know General election Base: British Captains of Industry (100) Interviewed Sept – Dec 2017 General election
  • 13. . Captains of Industry 2017 | External Use | Version 1 Methodology and Sample
  • 14. . Captains of Industry 2017 | External Use | Version 1 Methodology  This report presents findings of the 2017 study of Captains of Industry, widely acknowledged as the authoritative source of opinion on Britain's business elite  Participants are executive board-level directors and chairmen  Companies are from:  top 500 industrials by turnover; and  top 100 financial companies by capital employed  A total of 100 participants took part, details of which are provided below  Fieldwork: 20 September – 21 December 2017  93 interviews were conducted face-to-face and 7 by telephone 14
  • 15. . Captains of Industry 2017 | External Use | Version 1 Statistical reliability 15  Only a sample of the ‘population’ has been interviewed so we cannot be certain that the figures obtained are exactly those we would have found, had everybody been interviewed (the ‘true’ values).  For any percentage given, however, we can estimate ‘confidence intervals’ within which the true values are likely to fall. For example, if 19% of Captains say their business will improve in the next 12 months we can be 95% sure that the ‘true’ value for the population would be between 11 and 27, i.e. a margin of 8 percentage points on each side.  Similar margins for other percentages and sub-groups of the respondents are given in the following tables. It should be remembered that, in any case, the ‘true’ finding is much more likely to be towards the centre of the possible range of responses than towards the margins.  For similar reasons, apparent differences in results relating to sub groups may, if small, not necessarily reflect genuine attitudinal differences. We can be 95% sure that differences exceeding those in the second table are genuine, or ‘significant’ differences.
  • 16. . Captains of Industry 2017 | External Use | Version 1 Examples of statistical reliability 16 95% Confidence Interval Sample size 10%or 90% 20% or 80% 30% or 70% 40% or 60% 50% ± ± ± ± ± c.100 (all Captains) 6 8 9 10 10 c.80 (example subgroup) 7 9 10 11 11 c.50 (example subgroup) 8 11 13 14 14 Approximate percentage to which margins relates Sample sizes being compared ( sub groups or trends) 10%or 90% 20% or 80% 30% or 70% 40% or 60% 50% ± ± ± ± ± 100 v 99 (e.g. all 2008 v all 2007) 6 8 9 10 10 50 v 50 (example subgroups) 7 9 10 11 11