Andrew Arch and Sarah Pulis's presentation from the 2021 CSUN Assistive Technology Conference (#CSUNATC21)

1. From empathy to research with people
with disability
CSUN Assistive Technology Conference 2021
Andrew Arch
Principal Consultant
amja
March 2021
Sarah Pulis
Director
sarahtp

2. Image credit: Attitude Adjuster Cards
apathetic
champion
educated
Accessibility maturity 
Inclusive
design
practices


3. Understanding people
Understanding people’s:
• needs and wants
• how they behave, feel and think
• why they show such behaviours, feelings, and
thoughts

4. 3 stages of empathy
1. Ability to understand
2. Imagine the experience
3. The desire to act
uxdesign.cc/three-stages-of-empathy-b5f92dc4d511

5. Make the desire to act a reality
Awareness
General awareness of disability and accessibility
Understanding
More detailed understanding of disability and
accessibility
Inclusion
Working alongside people with disability

6. Confucius is believed to have said
“I hear and I forget. I see and I
remember. I do and I understand.”

7. Case study 1
Awareness building activity at scale

9. Case study 1
Awareness building activity at scale

10. Case study 2
Lunch and learn sessions

11. Case study 3
User research workshop

12. Case study 4
User research mentoring

13. Lessons learned
• Accept that people and organisations are at
different places on the accessibility journey
• Make the sessions relevant to organisations and
their needs
• Involve people with lived experience
• Involve the audience

14. Let’s chat
@Intopia Intopia intopia.digital hello@intopia.digital
Andrew Arch
andrew@intopia.digital
amja
Sarah Pulis
sarah@intopia.digital
sarahtp