Chris Auld looks at the current data landscape and the ways in which organisations can differentiate with data for competitive advantage through the implementation of a good data strategy. Dynamics Day is Australasia's leading event for users of Microsoft Dynamics. For those of you who couldn't make it along to the event, we have made all session content available online.

1. DIFFERENTIATING
WITH DATA
Chris J.T. Auld – Intergen CTO
Anna Tarasoff – Intergen BI Practice Manager
Thursday 23 October

2. Data is a precious thing and will last longer
than the systems themselves..
Tim Berners-Lee

3. A Really Neat
By-Product
Differentiating with Data | 3

4. How does
Google know
so much
about us?
Differentiating with Data | 4

5. Competitive
Advantage
Differentiating with Data | 5

6. Your
Customers
Can Do Math
Differentiating with Data | 6

7. The
Transparency
Problem
Differentiating with Data | 7

8. Data Is The
Secret Sauce
Differentiating with Data | 8

9. • 512MB of RAM
• 8GB of storage
• Bluetooth 4.0
• 4G Cellular
• WiFi
• 15GB of free Cloud storage
• 4.7” HD LCD Screen
• A sophisticated and modern operating
system
Differentiating with Data | 9

10. • 512MB of RAM
• 8GB of storage
• Bluetooth 4.0 A bit of Bluetooth 4.0
• 4G Cellular
• WiFi
• 7GB of Cloud storage A bit of cloud storage
• 4.7” HD LCD Screen 5 little LED lights
• Dumber than a sack of hammers
Differentiating with Data | 10

11. $229 $129
Differentiating with Data | 11

12. Differentiating with Data | 12

13. BIG DATA

14. When Data
Size Is
Part Of The
Problem
Differentiating with Data | 14

15. Got a Spare Supercomputer?
Cloud computing meets data processing
 Tackle problems previously too expensive
 Innovations in multi-machine work distribution
 Graphics cards in the cloud...Huh!?!
 Able to deal with larger and larger volumes of data
Differentiating with Data | 15

16. Cheap Storage…
But not any old cheap storage…
 Even highly reliable storage is now getting
to be very cheap
 Cloud storage is limited only by chequebook
 10c/GB/Month Online
 1c/GB/Month Glacier
Differentiating with Data | 16

17. Cheap Data…
Or the marginal cost of
each additional data
point
 The human is the most
expensive part
of data collection
 So… add more sensors and
instrumentation
to the human
 ..and it’s now so much cheaper
to be precise.
Differentiating with Data | 17

18. HOW TO WIN
WITH DATA

19. The Ingredients
of a Good Data
Strategy
Differentiating with Data | 19

20. Data
Differentiating with Data | 20

21. Store
Process
Access
Differentiating with Data | 21

22. Creative
Minds & Clever
Tools
Differentiating with Data | 22

23. FORECASTING IS THE
FUTURE

24. Differentiating with Data | 24

25. Exploration
Differentiating with Data | 25

26. Systemization
Differentiating with Data | 26

27. Takeaways
Differentiating with Data | 27

28. Capture
Your Data
Differentiating with Data | 28

29. Start Asking
Interesting
Questions
Differentiating with Data | 29