Learn what auto scaling is and how it handles unprecedented traffic surges to avoid downgraded store/site performance.

1. Auto Scaling
A must-have for high-
growth online businesses

2. Auto scaling gives your site access to an additional pool of
resources available in a server farm that is only made
accessible when needed. This eliminates the constant
stress of going out of resources when traffic spikes as well
as gives an incentive of running just enough resources to
support the existing load.
What is Auto Scaling?

3. Who Needs Auto Scaling?
eCommerce Online Course Providers
Virtual Events Membership Sites

4. Why is Auto Scaling Important?
Low Performance:
The performance of your site degrades when it does not scale for new
visitors. This can increase the initial loading time of your site that
directly affects your SERP ranking and could also hurt the user
experience of the visitors already browsing your site.
Hosting Budget:
Let’s say you are hosting with a provider that scales easily with
minimum labor but does not know when to scale down. auto scaling
also keeps your hosting budget under a predictable range.

5. Why is Auto Scaling Important?
Abandoned Carts:
A large number of visitors simply abandon their carts due to the
sluggish performance of the store and long waiting times. Since pages
like carts and checkouts cannot be cached, it is important that your
server scales instantly when a certain threshold is exceeded.
Brand Credibility:
Anything that spoils the user experience of a visitor also hurts the
reputation of your online business. The performance has now become
a yardstick to measure the success of any online business.

6. Ways to Implement Auto Scaling
Methods #1: Conventional Load Balancing
Loading Balancing is a technique where excessive load is shared
among other servers. The rules are set which dictates the route traffic
takes to reach different servers.
• Implementing load balancing requires a special set of skills.
• Latency increases as more servers are added due to several
different reasons such as miss-configuration, and internal network
connectivity issues.
• It is also costly to implement and unless you have a resource to
spare, managing and upgrading the setup is challenging.

7. Ways to Implement Auto Scaling
Methods #2: Convesio Managed Scalable Hosting
Convesio is a scalable managed WordPress hosting that supports
scalability in terms of both hardware and software.
The container-base architecture allows Convesio to deploy services on
independent containers which makes troubleshooting and re-
deployment seamless and instant. Docker enables us to upgrade, test,
and deploy new containers fast — providing limitless and hassle-free
scalability to our customers.

8. Auto scaling is a useful feature that does not only keep your site up
and running irrespective of the traffic but also saves the hosting
budget and your business credibility.
Read further on the blog post