Product journey map: from discovery phase to MVP and product development

1. Product development
process
By ITSDev team

2. Outline Journey map
Discovery phase
Product design
MVP development
Product development

3. Product development journey map
Product
development
Step 4
Second iteration
Step 5
MVP
development
Step 3
Product design
Step 2
Discovery phase
Step 1
Third iteration
...
….
….

4. Proposed deliverables
Deliverable 1 ● Vision and scope
Deliverable 2 ● Estimation duration
Deliverable 3 ● Technical architecture
Deliverable 4 ● Prototype
Discovery phase

5. Discovery phase
deliverables
Examples

6. Proposed deliverables
Deliverable 1 ● Wireframes
Deliverable 2 ● Visual Design
Deliverable 3 ● UX Audit
Deliverable 4 ● Design Specifications
Product design

7. Product design
deliverables
Examples

8. MVP development
MVP enters the market
with a core idea and key
functionalities.
MVP stands for a 100%
working product, in
contrast to the prototype.
It helps to collect customer
feedback, check the
solution for viability
without huge development
costs.

9. 1
MVP
development
deliverables
Basic solution with the main idea
but without additional
functionality

10. Product development
Iteration 1
Collect
feedback
Next iteration
Review
Analysis
01
02
03
04

11. Product
development
Market-ready product

12. Let's stay in touch
You can find more information about product development process on https://itsdev.io/