2. Management & Science University
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Chapter 1
Introduction
CONTENT
Elements of Storytelling
Showing versus Telling and Script Formatting
Industry ‘s Use of Storyboard
3. Management & Science University
STORYBOARDING
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Chapter 1
Introduction
INTRODUCTION
Visual Storytelling
Storyboarding the visual flow of a narrative is relatively new
concept, but visual storytelling is not.
Over the last century, visual storytelling has been taken to new
heights with emergence of photography, television, film and
computers.
Graphic illustration such s photographs, comic and magazines
communicate their message without motion.
Movies and animation are linear forms of visual storytelling where
the audience listen and watches passively.
4. Management & Science University
STORYBOARDING
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Chapter 1
Introduction
INTRODUCTION
Games and multimedia applications are interactive programs where
the user both actively views and manipulates the program.
A storyteller’s effectiveness is based on drawing an audience into
the story and capturing their attention.
This is often accomplished by the message that the story and the
visuals deliver.
5. Management & Science University
STORYBOARDING
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Visual vs The Story
If you tell a story, you try to entice the audience into imagining its
content.
However, if you are going to show the audience, you must rely less
on telling and more showing .
Example :
Refer page no 4 (Exploring Storyboarding; Wendy Tumminello)
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Elements of A Story
Most of story start out as an idea without structure.
They often begins as abstract images that take form over tine, as
structure and order are later added to the mix.
Dramatic structure is usually defined as the beginning, middle and
end, or if it is a screenplay, act one, act two and act three.
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Elements of A Story
Flow a story is needed to give it meaning.
ACT 1
Beginning
ACT 2
Middle
ACT 3
End
Setup
Conflict
Characters
Location
Confrontation
Complication
Obstacles
Resolution
Climax
Resolution
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The Three-Act Structure
The simplest building blocks of a good story are found in the Three-
Act Structure.
Commonly touted by Hollywood screenwriters
Basic structure of a story is really quite simple
This structure separated by Plot Points;
Act 1 (Beginning)
Act 2 (Middle)
Act 3 (End)
9. Management & Science University
STORYBOARDING
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The Three-Act Structure
A story must have a beginning, a middle and an end.
Each must be done properly for the story to be effective
End
Three-Act Structure
Beginning
Act I
•Capture Attention
•Introduce Problem
Middle
Act II
•Provide Tension
•Present Obstacles
Act III
•Provide Closure
•Resolve Problem
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The Three-Act Structure
The Beginning :
Capture audience attention and involve them
in the story quickly
Most begin by placing the audience into
story’s action/drama
Back-story and background events are
introduced later as needed
Introduce to the audience challenge as
quickly as possible.
Beginning
Act I
•Capture Attention
•Introduce Problem
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The Three-Act Structure
Timing:
Philosophy 1 : Action first
Game starts with the problem introduced immediately at its
beginning
Back-story and/or background information filled in later as
needed
Philosophy 2 : Background first
Present the back-story before the problem is introduced
Audience can become acquainted with and bond with their
character
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The Three-Act Structure
The Middle:
Presents a series of obstacles that stand in
the way of the characters /actors to overcome
the problem introduced in the first act.
Actor must overcome each obstacles to bring
the story to a successful conclusion.
Provide back-story and background
information as needed.
Middle
Act II
•Provide Tension
•Present Obstacles
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The Three-Act Structure
Obstacles
Provide new obstacles throughout the middle of the story.
Each time one is overcome, a new and harder one arises.
Good obstacles require the hero to deal with inner conflicts and
challenges. Overcoming these involves growth.
While story challenges the audience mentally and physically.
Story-driven conflict challenges the audience on emotional
levels.
Types of obstacles:
Linear
Non-linear
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The Three-Act Structure
The End
The story ends when the actors overcomes
the problems introduced in the first act
The last part of a story should tie together
the themes and issues introduced throughout
the movie
End
Act III
•Provide Closure
•Resolve Problem
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The Three-Act Structure
Multiple endings
Just as non-linearity in a game can provide multiple paths
through the middle act, it can also provide multiple endings to a
game
Each ending should make sense to the audience in light of their
actions throughout the story
These endings can embody varying degrees of success and
failure depending on what the audience understand from the
story.
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Script Formatting
The script is the blueprint for a production.
Its provide the writer with a means of communication that is intended
for the project’s director and crewmembers.
Purpose of formatting
1. Formatting is screenplay helps with the rhythm of a story
through the choice of camera positions, narrations, dialogue
and the juxtaposition of scene.
2. Guides the producer or director with visualizing the writer’s
concepts and idea.
3. Is it make ease for director to have it broken down into
numbered scene, schedule and prop list.
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Script Formatting
Script is formatted either a standard screenplay format or as a two
column-script.
1. Standard screen play format
Includes several elements such as slug line, scene
description and dialogue.
Slug line – scene heading that describe the location of a
scene.
Description – includes where the action takes place and the
elements of a scene such as the characters and objects.
Dialogue – use a dialogue when you want to express a
character’s emotions, explore the interactions between
characters and the environment.
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Script Formatting
2. Two-column script
Frequently used for corporate videos, documentaries,
multimedia and news.
The script broken into two columns; for video and audio.
The left column contains video information, with audio on the
right.
Every visual and audio element is specified in the appropriate
column.
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Storyboards
Storyboard are a series of sketches that are used as a planning tool
visually show how the action of a story unfolds.
The closest visual relation to the storyboard is the comic strip minus
the dialogue balloons.
But whereas comic strips entertain, the storyboard is a tool that
facilitates productions.
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Storyboards
The purposes of storyboard:
To clearly convey the narrative flow of a story by defining the
challenges and problems of a project.
Assist in the timing of a sequence, experimenting with camera
angles, movement and continuity amongst the elements within
the frame.
Storyboards are revised and adjusted to accommodate the
industry for which they are being used.
Production storyboard – shooting or editorial board
Presentation storyboard – used to sells ideas to client or to
evaluate existing campaigns.
25. Management & Science University
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Storyboards
Who uses storyboard?
Advertising campaign
Video games
Television series
Multimedia
Web design
Industrial and government videos