2. Deconstructing poster for Friday The The tagline links to a part
13th. It uses similar to ideas to that of the film which people
of my own work, such as the setting might want to find out
of a forest. what its about, also,
Crystal Lake sounds quite The antagonists is wearing a
innocent, leading to mask, hiding his face which is a
The whole image is very dark
questions about it. common convention of horror,
with just a small amount of light
behind the antagonist making leading to questions about the
him stand out more. antagonist and why he is
Also, the dark colour scheme is wearing a mask.
a common convention of horror.
The red text connotes blood.
The trees are at the exact angle
The weapon in his hand and of his arms sort of working as a
dark clothing adds fear, as well frame, leading the focus to the
as showing that he is the antagonist.
antagonist.
The way the camera is looking
up at him also makes him looks The white font below the
big and powerful. title matches the light
behind him.
Small amounts of text make the
title stand out and more eye- The light behind him gives off a
catching. slight silhouette effect, making him
dark and hard to make out.
3. The strapline above the masthead adds fear
to the film, making you think that whatever
The red, orange and yellow colours the antagonist is has come from hell so is The characters are all given a
in the background resemble fire obviously going to be some kind of scary silhouette effect that hides all
which shows bad things happen in villain. their features making them all
the film as normally, fire would lead look the same, slightly
to destruction. reminiscent of an army all in the
same uniform. It suggests that
there are a huge group of
antagonists like an army of some
The masthead is very simple but different species.
stands out, using the same colours The faces are hidden which adds
the antagonists are shown in. mystery to them, as the
audience will want to know
more about them.
Looking at this poster shows
that Dawn of the Dead is a
sub-genre of horror with The way the bottom of the characters
zombies, therefore look like they are melting away
connotes blood. The very dark colour
shows it is not human blood, but
probably some kind of mutant that is
likely to be the antagonist in the
movie.
4. The poster from The Blair Witch The lighting is very dark which is a
Project relates to my own work very common convention of horror
well. It is set in a forest like my own which I will try and use in my own
film which shows me some ideas I can film poster.
use when creating my own poster.
The red from the small logo above
the masthead connotes blood,
showing that it it a horror film and
you can see that there is likely to
I can follow some of the be death and violence involved.
ideas shown in this poster
for my own ancillary tasks
due to the fact that the film
is set in a forest, just like my Like in my film, this movie uses a
film. female protagonist who looks
Therefore it relates very well very normal and innocent that
to what I am doing. the audience can relate to.
I will use it to follow the
main conventions shown
here. She is looking up making her look small
and helpless. There is only one person You can tell that the female in the
in the image which makes her also look image at the bottom is the
lonely which shows something about protagonist from the way that her
the film. facial expressions make her look
scared.
5. The eyes in the top corners of the poster
The strapline shows who the director is make it look like the protagonist is being
The poster for 28 days later uses many and mentions another big film that he watched and could show that he is being
conventions you would expect to see in directed so people who enjoy his films will followed by someone. It doesn’t give
a horror genre poster such as the deep be more likely to watch this one too. away what is actually happening, but the
red colouring in the background,
connoting blood. fact that he is looking away from the eyes
suggests that he is being followed by
something that he does not know about
The protagonist in the centre of the image is
made to look alone in the way that he is
stood all by himself looking quite lost. In the background of the image you
Loneliness is often shown in horror movies can see two iconic buildings, Big Ben
as the fact of having nobody around to help and The Houses of Parliament. People
or interact with can be very scary. can relate to this as it is something
they will recognise as famous places of
interest, it also shows where the film is
set.
Scratches appear to be a small feature
on the background image giving it As many of the target audience will
quite a weathered and old look to it. It recognise the location they may be
shows that the film could include more inclined to see it due to it
some kind of monster or different seeming far more real situation of the
species as the antagonist. film that they can relate to themselves.
The eyes are coloured in an
orangey red colour, resembling
Behind the heading there is a fire which makes the face look
logo which looks like there are evil.
horns coming out of it, making
people think of Satan showing The poster is very simplistic with
that there is some form of “DVD includes 3 killer alternate endings” very little writing and not much
supernatural beings in the film. offers more than just the one film which going on which helps to emphasise
may entice people to buy the film as they the point of loneliness.
feel is far better value than just the one film.