Suunnitelmallisesti somemaailmaan - tavoitteena tähdätä ja osua

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Mitä tulee huomioida, kun ottaa ensi askeliaan työsomessa? Miten tehdä suunnitelma ja strategia? Jotta osumme kohteeseen, meidän tulee tähdätä. Esitys Itä-Suomen etsivien työkokouksessa 1.10.2015

Education

Suunnitelmallisesti
somemaailmaan
– Tavoitteena tähdätä ja osua
Helmi Korhonen, nuorisoagentti
Nuorten Palvelu ry
1.10.2015 Itä-Suomen etsivien työkokous,
Metsäkartano

Tavoite
”Hirvi ei kaadu osumasta jalkaan”
Mitä tavoittelemme?
Tavoite = onnistumisen mittari

Kohderyhmä
”Kohderyhmänä on ihan kaikki, jotka on vaan silleen
kiinnostuneita …”
Kohderyhmä sosiaalisen median

– kenelle huudat? Kenen haluat vastaavan?

Viestintäsuunnitelma
”Tää facebook on silleen tärkee, vaikka ei ne nuoret
siellä kyllä silleen oo enää”
YDINVIESTI toistuu.
Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja
toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja
toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja
toistuu. Ja toistuu. Ja toistuu. Ja toistuu.

Palvelun valinta
”Facebookissa on kaikki niin sitten me ajateltiin, että
mekin tehdään sinne semmonen ryhmä tai siis profiili se
taitaa olla, kai?”
Keskitä ja keskity.
Tutustu ennen käyttöönottoa.
Pysy mukana muutoksessa.
Suunnittele ja sitoudu palvelun mukaan.

Vinkkejä ja niksejä
” Älä varasta vaan parasta!”
Seuraa, muuta numeroiksi, analysoi.
Lumiukkokin aloitetaan yhdestä
lumipallosta.
Oletko kuullut sadun jäniksestä ja
kilpikonnasta?

Suunnitelmallisesti
somemaailmaan
– Tavoitteena tähdätä ja osua
Helmi Korhonen, nuorisoagentti
Nuorten Palvelu ry
p. 0400 231 693
helmi.korhonen@nuortenpalvelu.fi

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Suunnitelmallisesti somemaailmaan - tavoitteena tähdätä ja osua

1. Suunnitelmallisesti somemaailmaan – Tavoitteena tähdätä ja osua Helmi Korhonen, nuorisoagentti Nuorten Palvelu ry 1.10.2015 Itä-Suomen etsivien työkokous, Metsäkartano

2. Tavoite ”Hirvi ei kaadu osumasta jalkaan” Mitä tavoittelemme? Tavoite = onnistumisen mittari

3. Kohderyhmä ”Kohderyhmänä on ihan kaikki, jotka on vaan silleen kiinnostuneita …” Kohderyhmä sosiaalisen median  – kenelle huudat? Kenen haluat vastaavan?

4. Viestintäsuunnitelma ”Tää facebook on silleen tärkee, vaikka ei ne nuoret siellä kyllä silleen oo enää” YDINVIESTI toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu. Ja toistuu.

5. Palvelun valinta ”Facebookissa on kaikki niin sitten me ajateltiin, että mekin tehdään sinne semmonen ryhmä tai siis profiili se taitaa olla, kai?” Keskitä ja keskity. Tutustu ennen käyttöönottoa. Pysy mukana muutoksessa. Suunnittele ja sitoudu palvelun mukaan.

6. Vinkkejä ja niksejä ” Älä varasta vaan parasta!” Seuraa, muuta numeroiksi, analysoi. Lumiukkokin aloitetaan yhdestä lumipallosta. Oletko kuullut sadun jäniksestä ja kilpikonnasta?

7. Suunnitelmallisesti somemaailmaan – Tavoitteena tähdätä ja osua Helmi Korhonen, nuorisoagentti Nuorten Palvelu ry p. 0400 231 693 helmi.korhonen@nuortenpalvelu.fi

Suunnitelmallisesti somemaailmaan - tavoitteena tähdätä ja osua

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