1. 1
My Experience
Name – Hashan Travis Haputhanthri
Currently working at – TVS Lanka as a Head of Marketing
• 1990 Started my life as “worker” in a garage.
• 1991 Became a Journalist. Was into active Journalism, photo journalism, Cinema, Drama
and political journalism.
• 1994 Joined COCA COLA SRI LANKA as a Trainee Sales Rep. It was a fantastic journey. I
discovered that I am different and creative. Mainly into Sales Repping and Sales
Management.
• 1995 Joined as a Marketing Executive to Call Link. Performed exceptionally well. Mainly into
Sales Management. Started my Marketing studies with SLIM. PCM/ CPS/ Diploma Level 01.
• 1996 Attained Preliminary Certificate in Marketing - SLIM
• 1997 Attained Certificate in Professional Selling - SLIM
• 1997 Attained Certificate in Marketing – CIM UK.
• 1998 Was headhunted and put to J.L.Morisons as a Brand Executive to head NIVEA
International brand. Asked to arrest the decline. I did basic brand strategies and started
growing the brand. Decline was arrested. Success came in three ways. First, top
management believed me and gave me a free space to do my thing. Second, Sales force
believed me and Third, the brand team encouraged me. Within six month I was promoted
to the rank of Brand Manager. My Branding research started.
• 1999 I started sketching about my new philosophy.
• 2000, 10 Years at work.
• 2001 Attained Foundation Certificate in Personal Management by IPM
2. 2
• 2001 Attained Diploma in Human Rights.
• 2001 Attained Diploma in IT.
• 2002 Attained Post Graduate Diploma in Marketing - SLIM
• 2003 I started lecturing for Sri Lanka Institute of Marketing.
• 2003 joined Maliban Biscuits Sri Lanka as a Brand Manager. Was Heading the innovation
process and the entire brands of Maliban Biscuits.
• 2004 Maliban Gold Marie “Hey Girl campaign” won SLIM Bell award.
• 2005 Maliban Ginger Nuts “ Menna kick eka campaign” won SLIM Bell award.
• 2005 Attained Certified Professional Marketer (APMF) - SLIM
• 2006 I was headhunted to join C.J.Patel group in Fiji. Headed Food and non food range. It
was a huge turning point in my life. Headed brands , Arnots, Weetbix, Sunquick, Rewa Dairy
milk, Royal Tea, Island Chill mineral water and many more.
• 2007 Launched world’s first Sunquick Juice bar chain in Fiji.
• 2008 Qualified as an ICC Cricket Coach.
• 2009 re-called to Maliban Biscuits to work as Marketing Manager.
• 2009 Attained Practicing Marketer status by SLIM.
• 2010 – 20 Years of work life.
• 2010 Became a Fellow Member of SLIM
• 2011 Won the GOLD AWARD for TURN AROUND BRAND OF THE YEAR for Maliban SMART
CREAM CRACKER and BRAND CHAMPION OF THE YEAR 2011 at the SLIM Brand Excellence
award ceremony. This where I realized that my philosophy can be put to practice.
• 2011 I was asked to come to Pakistan and Singapore to publish my philosophy for brands.
• 2012 I was asked to come to India and launched my philosophy as a book.
• 2012 I Left Maliban Biscuits.
• 2012 TRAVIS BRANDSOLOGY received acceptance in India, Korea, Singapore, Maldives,
Bangladesh and in Fiji.
• 2013 Sarasavi Bookshop took my book to print and sell and eventually became my publisher.
• 2014 I joined TVS Lanka as a Head of Marketing.
• 2014 SLIM wanted me to re-vamp Diploma in Brand Management course and launched the
same as Diploma in Strategic Brand Management with a practical approach.
3. 3
• 2014 In India 1st
Brand Marketing workshop held. For Sri Lanka it was a new concept.
• 2015 I gave birth to YES Academy and started Sri Lanka’s 1st
practical branding programme.
• 2015 I attained MSc in Marketing with AeU.
• 2015 I was conferred as a Top Marketing Professional in the World and awarded in India.
• 2015 I was appointed to the Council of India’s biggest research Organization – Center for
Education Growth and Research.
• 2015 Five top Academies in India sourced my Travis Brandsology book for reference.
• 2015 Won the Product Brand of the Year (Gold), Innovative Brand of the Year (Gold) and
Turnaround Brand of the Year (Silver) at SLIM Brand Excellence Award Ceremony.
• 2015 I became the First Sri Lankan to be a Co-Author for CEGR’s international book. I wrote a
chapter in the book for ENTREPRENUERS about Marketing and Branding.
• 2015 Travis Brandsology 2nd
edition was all sold out.
• 2015 I found the 4th
Personality of a person. Hidden Ignitable Domain – HID 1st
work shop
held in India.
• 2016 I became a Co-Author for the Second time for CEGR’s International book of Corporate
Employability Skills. I wrote about my new finding called The Talent Model.
• 2016 – 26 Years of work life and continue...
