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MarkProf Marketing Leadership Bootcamp 2012

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MarkProf Marketing Leadership Bootcamp 2012

  1. 1. MarkProf 2012 Sales and Marketing Leadership Bootcamp
  2. 2. MarkProf 2012 Sales and Marketing Leadership Bootcamp• About MarkProf• Our Founders• Our Alumni• The Bootcamp
  3. 3. ABOUT MARKPROFMARKPROF
  4. 4. Established in 2004, MarkProf Foundation providestalented graduating students a resume-equalizing training for students not coming from exclusive schools.
  5. 5. These 25 students go through a FREE 7-weekintensive bootcamp to learn from the best industry practitioners and mentors in the fields of marketing and sales management.
  6. 6. Finishing the bootcamp is not the end, but thebeginning of the journey to excellence.
  7. 7. OUR FOUNDERS Diosdado Salvador, Jr.  First Regional President, J&J ASEAN Consumer Group of Companies  Lead Consultant, RGC Group of Companies  Board Adviser, Lamoiyan Corporation  Member of the Board of Directors, Del Sol Foods Inc.  Chairman & President, FoneNet International Corp.  Awardee, Asia Pacific Agora Award for Marketing ExcellenceJosiah Go First and only Filipino to complete the INSEAD Blue Ocean Strategy qualification process Chair and Chief Marketing Strategist, Mansmith and Fielders, Inc. Chair, Noah Ventures, Inc. & Gosingtian Ventures, Inc. Awardee, The Outstanding Young Men of the Philippines and Ten Outstanding Young Persons of the World for Business Education Awardee, Lifetime Achievement Award, Association of Marketing Educators Agora Awardee, Philippine Marketing Association
  8. 8. OUR ALUMNIWe pride ourselves with 8 batches of brilliant graduates weve produced over the pastyears. A few names included in our excellent alumni roster are:Darlyn Ty - Owner, Belle De Jour Power Planners and the 2010Young Market Masters Awardee for Entrepreneurial MarketingJonathan Joson- Executive Director, Media Contacts and 2011Young Market Masters Awardee for Digital MarketingTina Vaswani – Section Manager, Global Physical Distribution ITService Operations, Procter & GambleEugen Soriano- Marketing Manager, Splash CorporationJem Perez - Brand Manager, Beach HutReynaldo Gabunada Jr. - Brand Manager, Nestle MalaysiaJ-anne Gaurino, Brand Manager, J&J PhilippinesMea Guinhawa - Product Manager, GlaxoSmithKlineAR Polinar - Brand Manager, Adidas
  9. 9. THE BOOTCAMP RECRUITMENT PROCESS
  10. 10. A HOLISTIC APPROACH TO SALES AND MARKETINGConsumer InsightingTurnaround Marketing Turning your Passion into a Profession 360 Degree Brand Activation Essence Brand DNA / BrandAdvertising Workshop Word of Mouth Marketing Customer Development 101 Creating a Filipino Brand
  11. 11. What do we to teach our trainees? • Advanced marketing and sales knowledge – Practical not theoretical – Current and forward-looking • Leadership that inspires action – Knowing how to lead others in order to make things happen • Relevant Assertiveness – Knowing when to speak up – Knowing when to shut up • Critical and Evaluative Thinking – Clear logical link – Breaking ideas apart and creating deeper frameworks • Think Big and Out of the Box thinking – See new and varied opportunities – Unafraid to challenge norms • Social Skills – Sensitivity and respectfulness – Working with various personalities
  12. 12. ALUMNI TESTIMONIALS
  13. 13. ALUMNI TESTIMONIALS
  14. 14. ALUMNI TESTIMONIALS
  15. 15. ALUMNI TESTIMONIALS
  16. 16. Unlock your potential.Jumpstart your career.Be one of the best in sales andmarketing.Be one of the Top 25. Facebook.com/MarkProfTop25 www.MarkProf.org

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