DT of hospital 🏥

1. A digital strategy roadmap for digital
transformation in healthcare services
department of Max Health Care Made By :- Harsh Kumar Singh
(40721092) And Rishi
Chaturvedi (40721174)

2. Task Distribution
Why it is Needed
Core Elements
Barriers to Digital Transformation
Ways to Achieve Digital Transformation
Transformation Roadmap
Transformation Budget Content
2

3. Why It Is Needed
Innovation
Customer Influence
Competition
Employee Influence
3 3

4. Core Elements
Digital
Transformation
4
Performance Management
l
Process Digitization
Top–Line Growth
Customer Understanding
Customer Touch Points
Digitally Modified Business
T
4

5. Barriers to Digital Transformation
15%
30%
35%
50%
60%
85%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90%
Legacy /systems / Processes
Digital Skill Shortage
Data Issues
Short-Term Revenue Target
Employee Training
Business Case Identification
5

6. Ways to Achieve Digital Transformation
Develop
Digital DNA
Base decision on
data not on feelings
Gain new experience & design
innovative business models
Adopt new technologies to
an exiting infrastructure
Co-create & co-innovation
with new parents
6

7. Transformation Roadmap
Assessment Opportunity
Scan
Re - Vision
Business
Cases
Commitment
Test
Scale Re – View,
Re - Cycle
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8. 80%
70%
60%
50%
35%
20%
10%
5%
Task Distribution
Other
Special "Digital” Department
Outside Service Providers
Research & Development
Product/Division
Development
CEO
IT
8

9. $50000
Digital Transformation Budget
Months
$1 Million $100000
Budget
0-3 4-6 8-12
Patient portal &
App
Transition from paper to
electric record keeping
Development of a new
transformed model Training Bug Hunting Launch and
Maintenance of DT
infrastructure
9

10. Table of Contents
2
Digital Strategy & Planning
Steps
Digital Review
Market Insights: Digital
Healthcare
Consumer Insights
Challenges in Digital
Transformation
Digital Transformation: Growth
Drivers
Digital Strategy
Our Digital Strategy Goals
Telehealth Services
Mobile Health - mHealth
Patient Portal
Digital Plan
Digital Strategy Roadmap
Customer Experience Mapping
Measurement
Measuring ROI of Digital
Healthcare
10

11. Digital Strategy & Planning Steps
3
The digital strategy approach should follow current assessment of the market, building strategies for leveraging technology, implementation and
review as encapsulated in the diagram.
Where are we now?
Digital Review
 Consumer Insights
 Competitive Audit
 Digital Review
 Business + Brand Performance
Where do we want to be?
Digital Strategy
 Link to vision, brand idea, corporate objectives
 Digital vision
 Strategies to achieve defined objectives
How do we get there?
Digital Plan
Simple
 Roadmap of tactics by strategy  User & their requirements
 Customer experience mapping & user
flows, etc.
How do we know our impact?
Measurement Plan
 Measures of success
 Balances scorecard dev’t 11

12. 4
DIGITAL REVIEW

13. Market Insights: Digital Healthcare
2018
$86.4 BN
2019 2020
54%
Consumers
Expect smartphones to become the main touchpoint with
the health system in the next decade.
2021 2022 2023 2024 2025
CAGR (2019-25): 29.6%
The market will be
Accelerating growing at
a CAGR almost
Incremental Growth The year-over-year
growth rate for 2019 is
estimated at
$213.75 bn 19.12%
>$504.4 BN
56%
Physicians
Expect smartphones to become the main touchpoint
with the health system in the next decade.
54%
Consumers
Are willing to be treated for common acute symptoms
online instead of seeing a physician in-person.
2018 2023
22%
12

14. Consumer Insights
Convenient, on-the-go
access to health information
Gather health data through
wearables & other
technological devices
Instant, 24/7 availability of
health reports & other data
Reliable information online
for health issues
Security of personal data
Quick connection with
healthcare services & doctors
for care
13

15. Challenges in Digital Transformation
Lack of Connectivity
Poor telecommunication services affecting
connectivity with patients in remote areas
Technological Gaps
Factors such as low literacy and income levels, geographical restrictions, lack of motivation to use
technology, lack of physical access to technology, and digital illiteracy.
Workforce Training
Heavy investment in workforce to train
them regarding technological applications
Organizational Culture
Employee adoption and its impact on their culture and organizational structure.
Security
There are concerns regarding security
and confidentiality of patient data
Capital
High capital expenditure and
maintenance requirement 14

16. Digital Transformation: Growth Drivers
The market for digital transformation in healthcare is booming owing to the growth drivers listed below.
Increasing use of smartphones, tablets, and other mobile platforms
Rapidly moving healthcare IT infrastructure in industrialized nations
Favorable government initiatives
Rising demand for remote patient monitoring services
Growing venture capital investments
15

17. DIGITAL STRATEGY
9

18. Our Digital Strategy Goals
Increased value for patients and
effectiveness of health services
Provide healthier future for
individuals and families by providing
access to mobile healthcare
Improve patient and employee
experience by removing paperwork,
save cost and time
Access to real-time patient
information and reports resulting in
quick and informed decision-making
Personalized healthcare
and reach to remote areas
with use of technology
16

19. Key Digital Initiatives
Patient Portal
 Take care of outpatient bookings
 Lab reports delivered online
 Real-time information on health
issues
Robotics, AI
 Robotics & AI services
 All services brought under the
umbrella of telehealth
Platform for Care Services
 Notification to GPs for health
concerns (data gathered through
wearables)
Mobile Health
17
• Remote Patient Monitoring
• Communication and training for
healthcare workers
• Remote data collection

20. Telehealth Services
Services to be Added by 2022
Cardiology
Chronic Care
Management/
Remote Monitoring
Dermatology
eLCU
Specialty
Consultations
Feta Monitoring
Home Health/ Long
Term Care
Emergency Services/
Trauma
Infectious Disease
Medication
Adherence
Hospitalist Care
Nephrology
Obstetrics &
Gynecology
Oncology
Neurology/ Stroke
Care
Pain Management
Pathology
Orthopedics
Primary/ Urgent Care
Psychiatry
Pharmacy
Rheumatology
Screening Services
Radiology
18
Showcase how the department proposes to develop telehealth services beyond the hospital.

21. Mobile Health - mHealth
Showcase how the department proposes to develop mobile health apps to deliver healthcare services beyond the hospital.
Key Applications Strategic Initiatives
Remote Patient Monitoring
Personalized monitoring of vitals, now
enhanced through interconnectedness with
wearable devices
Remote data collection
Communication and training for healthcare
workers
Disease and epidemic outbreak tracking
Diagnostic and treatment support
Telemedicine
Appointment Reminders
Pervasive access to health care information
Design & develop mobile app architecture
with multi-browser support
Develop customized apps for patient
engagement
Leverage tablets and smartphones for
enhanced digital customer experience
Partnership with cloud solution platform for
data security and storage
19

22. Key Functionalities
Scheduling appointments online
Viewing health information (e.g., lab results or clinical notes)
Viewing bills/making payments
Checking prescription refills/requests
Filling out pre-visit forms (e.g., intake form)
Sending messages to my care (healthcare provider) team
Updating medical history
Patient Portal
The department also proposes to develop a patient portal to manage appointments and reports.
20

23. DIGITAL PLAN
16

24. Digital Strategy Roadmap
Stage 4
Achieving Full Potential
 Robotics & AI services
 All services brought under the umbrella of telehealth
Stage 3
Expansion & Diversification
 Introduction of Patient Portal
 Expansion of Remote Patient Monitoring to cover
each area
 Public health information systems Stage 2
Rolling Out Top Priority Services
 Automation of HR functions
 Integration of financial management & supply chain
processes
 New telehealth services - stroke, urology
 24 hour Command Centre
 Tie up with corporate third party platforms
 Launching My Health Record app
 Introducing Virtual Reality Services
Stage 1
Setting the Foundations Strong
 Digital Capability and Maturity Assessment
 Improvement of ICT Infrastructure
 Introduction of Learning Management System
 Introduction of Electronic Medical Records
21

25. Customer Experience Mapping
This Show how the new customer experience will look after the implementation of your digital
strategy.
Rahul has an app
that tracks and
stores his daily
blood glucose levels
The report is securely
transmitted via his
phone to the EMR
Using AI and predictive analytics, the EMR
processes the data and predicts the
likelihood of occurrence of hypoglycemia.
Adjustments to the diet and exercises are
sent to Rahul ’ phone
If the results are of
concern, an alert us sent to
Rahul ’ diabetes nurse
Rahul gets in touch with his
area’s local care team via
videoconferencing to get
help for Rahul
Based on the consultation, it is decided
that Rahul needs to be admitted to a
hospital. Hospital attendants are informed
of his visit and stay
The progress reports
are sent to Rahul ’
diabetic nurse the
following day for
further course of action
is a 61-year-old
man with Type 2
Diabetes
Rahul
22

26. MEASUREMENT
19

27. Measuring ROI of Digital Healthcare
2X
Profit
+26%
Productivity
10X
Consumer Centricity
+54%
Innovation
+73%
Consumer Satisfaction
-40%
Employee Turnover
$1.8 Bn
savings with early
detection of health issues
5-10k
Early diagnosis of life-
threatening diseases
23

28. Thank You
THANK YOU
FOR
WATCHING