What we do, how we do it, and some successful projects we are proud of.

1. KRAKUL
ANOVERVIEW
01
www.krakul.eu

2. Review
What we do
Numbers
Estonia
Team & history
Our philosophy
Industries
Projects
Development
What we value
CONTENTS
02
03
05
06
07
10
14
15
24
26

3. WHATWEDOEstonia's leading IoT and
autonomous systems design
consultancy - from idea to
product to manufacturing
03

4. PRODUCT
FEASIBILITY
EVALUATION
SOFTWARE&
FIRMWARE
DEVELOPMENT
EMBEDDED
SYSTEMSDESIGN
PRODUCTAND
ELECTRONICSDESIGN
FULLLIFECYCLE
SUPPORT
WHATWE
CANHELP
WITH

5. Krakul has been a part of
international projects since
2015, with projects in the USA,
UK, Sweden, Mexico, Vietnam
and others. Our clients export
worldwide.
20+COUNTRIES
The number of projects
increases every year, with
projects in the fields of
aerospace, industrial IoT,
marine technology, smart city
and others.
100+PROJECTS
The number of engineers and
supporting staff has tripled in the last
3 years as new projects come in.
Current team is recruited 100% by
referrals.
17+TEAMMEMBERS
Last fiscal year Krakul saw 53%
growth. We have been
recognized as one of the fastest
growing enterprises in Estonia,
while operating without any
outside investments.
1M€REVENUE
From 2019-2020, we have deployed over
5000 unique PCB-s, ranging from over
50 versions.
5000+PCB-SDEPLOYED
KRAKULIN
NUMBERS

6. FORGEDINTHEBALTICSILICONVALLEY
Estonia, a small country located in Europe’s North-East corner
with a disproportionate amount of tech startups and unicorns.
1st for OECD Tax Competitiveness
(6th year running)
1st for highest performing students
in Europe
2nd for Internet Freedom
9th for Digital Economy & Society
13th for Economic Freedom
18th for Ease of Doing Business (Very
Easy)
ESTONIAIS:
06

7. THISISOURTEAM
ROOTSINESTCUBEAND
ROBOTEXROBOTICS
COMPETITION
100%RECRUITEDBY
REFERRALS
EXTREMELYLOW
EMPLOYEE
TURNOVER
MULTI-
DISCIPLINARY
07

8. OURHISTORY—A story of a one-man company
who couldn't do it alone.
08

9. 09
HISTORICALOUTLINE
Krakul has seen remarkable growth, while being completely self-funded -
an unusual operating model for a design company our size.
2013
Krakul's first founder
Markus Järve creates a
company for a one-
man engineering
service, to design PCB-
s for Threod Systems.
2014
A major partnership with
Starship Technologies.
Krakul stops being a one-
man company.
2015
Our current CTO joins the
team. Revenue reaches
almost 400k €.
2017
First partnership outside
Europe with Hikami. 6
people on the team.
Revenue reaches almost
600k €.
2019-2020
Team reaches 17 people.
In February, Krakul was
recognized as one of the
fastest growing
enterprises in Estonia.

10. HUMAN-CENTRIC
APPROACHTOPRODUCT
DEVELOPMENT
What made us great
10

11. We don't expect our client to come in with a detailed plan,
clear budget and an excellent technical understanding of
what is needed for development. We strive to understand
our partner’s needs, wants and business goals. What we
look for the most, is a vision and a human connection.
We will stand by our client's product and see it as
our own and provide outstanding later-stage
support. That's why most companies who work
with us, stay with us.
KRAKUL'SPHILOSOPHY
— How we outperform by understanding our
client's client and being approachable by anyone.

12. 12
BYUNDERSTANDINGOURPARTNER'S
CLIENT,WEUNDERSTANDWHATTHE
PRODUCTNEEDS.

13. When designing a product, we visualize how our
client’s client would use the product to achieve
maximum customer satisfaction and user experience.
Krakul’s vision is to design manageable and compelling
products requiring human factors, product design and
engineering expertise. We excel at developing the
most technically challenging products for indoor retail,
commercial and extreme outdoor environments.
Through our work, our aim is to utilise the
Internet of Things to flawlessly transform
society. We not only make great products but
provide even better later-stage support
whereas other competitors do not.
KRAKUL'SPHILOSOPHY

14. — We're active in fields with
huge projected growth over the
next years.
INDUSTRIES
Smart city applications
Small, portable, battery-powered devices
Tracking devices
Sensor system design
Data analytics and aquisition
INTERNETOFTHINGS
Unmanned aerial systems (UAS)
Unmanned ground vehicles (UGV-s)
Self-driving vehicles
Robotics, defence
Autonomous features development
AUTONOMOUSSYSTEMS
14

15. OURCOOLESTPROJECTS—Selected works we are proud to call
our own. Or atleast partly.
15

16. 16
Self-driving delivery robots
We built an analog sensor system for advanced unmanned vehicles
that can carry items within a 6 km radius and navigate around objects
and people.
Our biggest challenge was to deliver high quality integrated system
designs in a fast-paced startup environment.
INTERNETOFTHINGSPOWERINGUGV-S
starship.xyz

17. 15
Unmanned aircraft systems
We designed UAV subsystems integrated into numerous Threod products,
including autopilots, payload modules, electrical components, etc.
Our biggest accomplishment was developing systems with very high
stability and reliability to be eligible for the defence sector.
MILITARY-GRADEINTERNETOFTHINGS
threod.com
17

18. We're designing the sensor system for a fully autonomous urban mobility
system, made for closed areas and mixed traffic environments.
Our biggest challenge is to develop a officially registered self-driving
vehicle, safe for human transportation and other drivers.
TRANSFORMINGTRAFFICWITHIOT
15
Estonia's first autonomous
passenger vehicle
auve.tech
18

19. 15
Theftproof smart bike parking
bikeep.com
19
We designed and developed an IoT bike parking device with customizable
access system. Users can open and lock bike racks with smartcards, local
transportation cards or through an app using NFC.
Our biggest challenge was to develop high reliability daisy-chained devices
suitable for outdoor use.
IOTSMARTACCESS

20. 15
Fully customizable data
buoys for the marine sector
flydogmarine.com
20
We designed hardware platforms and software for scientific data buoys, which
fit a large number of easily installable sensors.
The most interesting part was to develop hardware capable of surviving
unforgiving marine environments while analyzing data with low margins of
error.
REALTIMEDATAAQUISITION

21. We built a smart bottle opener, which captures data the second a bottle is
opened. Using built-in sensors, the device recognizes the brand and sends data
to the cloud. Our biggest challenge was to develop a high-performance large-
scale device while maintaining a low cost.
BRINGINGIOTTOTHEBAR
15
The world's first IoT
bottle opener
wecheer.io
21

22. We designed the smallest and the most advanced satellite monitoring
camera on the market, to monitor deployment or scientific activities.
Our biggest accomplishment was developing a camera system suitable for
outer space, with a stackable modular design.
TOSPACEANDBEYOND
Cubesatellite camera systems
crystalspace.eu
22
88 mm

23. 100%
23
To date, we have always successfully completed our client's projects at
relevant times. To the testament of our customer satisfaction, we have
never lost any clients.
We don't build products, we build partnerships.
CUSTOMERSATISFACTION

24. Feasibility evaluation,
development cost analysis,
delivery schedule
UNDERSTANDING
CLIENTS NEED
Product design,
schematizing
Developing HW, SW and FW
in symbiosis, ready to
manufacture
Feature, submodule,
integration, subsystem and
system testing
Verification, certification,
manufacturing, support, EOL
0
1
PROTOTYPING
0
2
PRODUCT
DEVELOPMENT
0
3
TESTING
0
4
LIFE CYCLE
SUPPORT
0
5
THESTAGESOF
DEVELOPMENT
— How we go about things.

25. 1
Client has an idea
2
Share idea with
Krakul
3
Krakul runs the idea
and comes back with
a plan
4
Go over the plan
with Client
10
Mutual success
and happiness
9
Handle
manufacturing
8
End up with a
better product
5
Start following the
plan
7
Deviate from
plan over time
6
Keep Client up to
date with
developments
25

26. WHATWEVALUEIN
OURPARTNERS
—What makes us love what we do
When negotiating a partnership, we always make sure
that our clients values align with our own and we have
a similar vision for the product. We deeply desire to be
proud of our partners and the products we help to
create.
APRODUCTWECANSTANDUPFOR
Great ideas cannot always be made into a reality on a
tight, limiting schedule which leaves little room for
creativity and additional development. Our operating
model allows us to be a versatile, flexible design
partner which we also prefer. We also always love to
have a direct contact with our client and stakeholders,
making the development process more agile.
FLEXIBILITYANDDIRECTCONTACT
Without great collaboration, there is no way we could
work on our optimal level. We want to trust our
partners deciscions, and our partner to trust our way of
work. To know that we and our partner are always
ready to collaborate on a project, brings a great sense
of security, highly attributing to the successful
completion of the project.
MUTUALTRUST
26

27. CONTACTUS
Tehnopol Science Park
info@krakul.eu
+372 5552 2620
www.krakul.eu