Online Video Marketing Tips - Q&A With Nathaneal Mohr

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Business Coach Nathaneal Mohr answers a question from a Marketing Consultant about the most effective way to use Video Marketing.

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Online Video Marketing Tips - Q&A With Nathaneal Mohr

  1. 1. Online Video Marketing Tips Q & A With Nathaneal Mohr<br />
  2. 2. Online Video Marketing Tips Q & A With Nathaneal Mohr<br /> 1. Take the content in your 60 minute video and chop it up into 3 to 5 minutes of film. <br /> Each 3-5 minute segment of video should solve a specific need or answer a specific question that is being search for online. <br />
  3. 3. Online Video Marketing Tips Q & A With Nathaneal Mohr<br />If you optimize your web 2.0 video channels and the content effectively for those search terms your videos will rise up the search engines. <br /> This will create more opportunity to connect with your target market by being in more long tail searches online.<br />
  4. 4. Online Video Marketing Tips Q & A With Nathaneal Mohr<br /> Give them a specific call to action in the video…Those actions could be as simple as subscribing to the video channel that the content is located on, to follow a link to your website, like a Facebook page or share the content. <br /> The action you influence them to take is up to your marketing strategy. But no matter what, make sure to include a call to action.<br />
  5. 5. Online Video Marketing Tips Q & A With Nathaneal Mohr<br /> 2. Is to take the video and give it to others in your industry that serve your target market. <br /> Then let them know they can give it away as a bonus when something is purchased from them. <br />
  6. 6. Online Video Marketing Tips Q & A With Nathaneal Mohr<br /> What this does, is create a higher perceived value of the content on the video. And when the perceived value is higher; so is the level of consumption.<br /> (again, remember to have a good call to action)<br />
  7. 7. Online Video Marketing Tips Q & A With Nathaneal Mohr<br /> 3. Or you can use the video as a ethical bribe to collect the contact information of your target market. <br /> And then use the contact information to follow up with them and sell your products or services to them.<br />
  8. 8. Online Video Marketing Tips Q & A With Nathaneal Mohr<br />There are a lot more strategies and tactics that will get you more customers and clients with good video content... <br /> But I would recommend that you start with the strategy that will give you the highest return on your investment of time and money. <br /> And that depends on your present skills, contacts, and financial resources.<br />
  9. 9. Online Video Marketing Tips Q & A With Nathaneal Mohr<br />

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