Analysis of Third Mission in Austrian Universities

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Donau-Universität Krems Wien| 24.10.2014| Seite 1
Positioning and Profiling
through Third Mission
A comparison of public universities
in Austria
Attila Pausits
Danube University Krems
Isabel Roessler
CHE Centre for Higher Education
Andrea Bernhard
Graz University of Technology
Grischa Fraumann
Danube University Krems
Ricarda Motschilnig
37th Annual EAIR Forum Krems 2015

Donau-Universität Krems Wien| 24.10.2014 | Seite 2
www.donau-uni.ac.at/wbbm
Purpose
Analysis of Third
Mission in Austria
• Third Mission is an
important topic in
higher education
policy and within the
HEIs
• Open university for
societal needs
• Only partially
embedded in
university strategies
Analysis of international concepts
• The concepts behind Third Mission
• Differences between the concepts
• Relevance for Austrian perspective
Review of official documents of
Austrian universities
• Analyses with regard to Third Mission
and its dimensions
• Guidance for future design of official
documents and integration of Third
Mission

Methodology
E3M Project
• Technology Transfer and Innovation
• Continuing education
• Social engagement
Text Mining
• Performance agreements, intellectual capital
statements, development plans
• Concepts of dimensions
• Text Mining Analysis
Qualitative Analysis
• Double check of results
• Interpretation of Text Mining Analysis
Suggestion for improvements
+ Knowledge Transfer
+ Transdimensional activities

Technology Transfer and Innovation
What is it about?
Movement of an idea, practice, object, tacit knowledge,
know-how, technical knowledge, intellectual property,
discovery or invention resulting from research conducted at
universities into a non-academic environment where it can
lead to social and commercial benefits at local, regional,
national or global levels. Transfer of knowledge is integrated
as highly important aspect.

University Industry Innovation Network conference
24th to 26th June 2015, Berlin
TTI

Continuing Education
What is it about?
Academic continuing education focusses on persons with
an academical degree or those persons having a higher
education entrance qualification or artistic ability and
professional experiences.

Continuing education
University Seminar

Social engagement
What is it about?
Voluntariness! Partnership of university knowledge and
resources with those of the public and private sectors. A
way of coding for the idea, deeply embedded in the notion
of a social purpose for universities, of two-way processes,
of dialogue, of co-creation and mutual learning.

Social engagement

Transdimensional aspects
What is it about?
Aspects which could not become allocated clearly to one of
the three dimensions. These aspects lie across at least two
of the other dimensions.

Transdimensional aspects

The picture of Third Mission

How do the universities perform?
The example „Coverage of TTI“
TTI is covered well in the official documents: 30 concepts were
mentioned in total
Every university could indicate activities out of the dimension
Apart from the universities of music and arts all universities cover
about 50 percent of all concepts
Activity
30% of the universities are very active in dimension
50% refer to a good activity level in dimension
20% perform only in few activities and have their strengths in other
dimensions

Are there different types of universities?
No differences between University Types with regard to TTI
Differences in dimension TTI are only at the level of single activities,
not at the level of the university types
Two groups of Universities with regard to Continuing education
There are two groups: One with already existing strong characteristics
in social engagement, another one with a focus on development
potential. Women’s advancement very strong at universities of music
and arts.
Social engagement everywhere
For one group continuing education is most important. The other group
does not focus on continuing education, but they are also offering at
least some activities.

Solutions to improve Third Mission
Changes in the performance agreements
University-business cooperation should be strengthened
Inclusion of LLL in the stragey of the whole university not only in few chapters
Awarness of social responsibility
Become aware of performances
What does the university do in the four dimensions?
How successful is the university already each dimension?
Does the university already tap its full potential in each dimension?
Are the dimensions already interconnected to each other?
Strategy of university
Embedding of Third Mission in strategy of the whole university

Donau-Universität Krems.
Die Universität für Weiterbildung.
Thank you very much!
Contact:
Attila Pausits
attila.pausits@donau-uni.ac.at
Isabel Roessler
isabel.roessler@che.de
Andrea Bernhard
andrea.bernhard@tugraz.at
Grischa Fraumann
grischa.fraumann@donau-uni.ac.at

Analysis of Third Mission in Austrian Universities

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