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PLAN at Glance 
No Risk, Significant Returns, Management Control, No Commitment 03 
Investing - the state of the Art 
Discover the extent to which the needs of investors are met 
by the principal kinds of investments: 
Financial market, Owning a Company, Rental Property, Trading in works of Art 
During the 2009 crisis, the financial markets fell almost 3 times more than the art market 07 
Who we are and what we do 
We are Italian developers, architects and designers, 
who have been working passionately, in real estate market for 2 generations. 
We are devoted to restoring and selling unique architectural 
works of art, in order to create profit for demanding investors 
11 
The best investment: 
a piece of architecture, a piece of Art 
We believe in the combination of real estate and art. 
This is the aim of the PLAN experience: 
No Risk, High Return, Total Control, No Commitment 
09 
Art: exclusivity, luxury 
and an extremely stable investment 
05 
Investment issues 
Investors’ needs:
Your PLAN experience, 
through the exclusive charm of cities 
with a historical and artistic heritage 
PLAN searches the charm and the exclusive luxury of the most beautiful and 
historic properties in Europe for those that will match your interests, finding 
purchase prices which are at most 70/80% of the market value. 
NO COMMITMENT, only a thorough assessment of the best fit for you 
13 
Choose an exclusive and luxury property, 
purchase a solid dream 
Take the example of a 5,500 mt² 18th century building in the centre of Rome, 
with a purchase price of €16,000,000 and a market value of € 20,000,000. PLAN 
would undertake the reselling task (no fee), setting the price at € 20,000,000. 
NO RISK AND TOTAL CONTROL 
15 
PLAN’s reselling method: 
why is different, why is quick 
PLAN provides a project to sub-divide and renovate the interiors for every kind 
of customer, and then launches an advertising campaign which promotes the 
high-level customization of the units and offers total assistance with the works. 
NO COMITMENT 
17 
The reselling and double profit 
The Investor resells the property bit by bit, as customers come forward, 
and makes the first profit. PLAN sells the renovations to the customers 
and shares the additional profit fifty-fifty with the investor. 
This way the investor avoids liability and the costs of restoration. 
The costs are borne by PLAN. 
NO RISK, HIGH RETURN, TOTAL CONTROL AND NO COMITMENT 
19 
The aim is to achieve the best investment return 
to leave your sign in the History 
A 40% return on equity and a work of architectural art returns to life, thanks to you. 
NO PROBLEMS, ONLY BENEFITS 
21
Investment issues 
What do investors need ? 
Which is the ideal investment? 
In these worldwide years of recession and economic instability, every 
day we ask investors what are their most important needs, and what is 
the ideal investment at this moment in history. 
In relation to investors’ wishes, the answers are almost unanimous: 
• No Risk (capital preservation) 
• Significant Returns 
• Management Control 
• Low Commitment of time and energy 
3
Investing - 
the state of the Art 
Discover the extent to which 
the needs of investors are met 
by the principal kinds of investments 
Risk 
High 
High 
Low 
Low 
Return 
Volatile 
Volatile 
Low 
Volatile 
Control 
Low 
High 
High 
High 
Commitment 
High 
High 
Low 
Low 
Financial market: 
Owning a Company: 
Rental Property: 
Trading in works of Art: 
5
Art: exclusivity, 
luxury and 
an extremely stable 
investment 
During the 2009 crisis, the financial 
markets fell almost 3 times more than 
the art market 
Professor Jianping Mei and Professor Michael Moses, two prominent 
economists of The Stern School of Business of New York University 
and founders of the Mei Moses© Fine Art Index, one of the most 
widely-used benchmarks for fine art, in their comparative study 
between Art and other markets, found that the art market is much 
more stable than financial market. 
See the graph 
Mei Moses® world collecting category art indexes vs. S&P 500 Total return and 
FTAS indexes since 1971© 
70 
60 
ALL ART-W 
IMP-W 
50 
OM19-W 
40 
PWC-W 
S&P500 Total Return 
30 
Financial Times all Shares 
20 
10 
0 
1971 1976 1981 1986 1991 1996 2001 2006 2011
The best investment: 
a piece of architecture, 
a piece of Art 
We believe in the combination of real 
estate and art. This is the aim of the 
PLAN experience. 
• As works of art, buildings of artistic merit are a safe investment, 
not dependant on the volatility of the markets: No Risk 
• PLAN increases, with its own capital, the value and therefore 
the return, of your new property through restoration and Italian 
design: High Return 
• You are the sole owner of your property: Total Control 
• The PLAN experience does not require any commitment of time 
or energy : No Commitment. 
Find out how... 
9
Project 
Team 
Business Plan 
Team 
Search 
and Select 
Team 
Restoration and 
Renovation 
Team
Who we are 
and what we do 
We are Italian developers, architects 
and designers, who have been 
working passionately, in the real 
estate market for 2 generations 
We are devoted to restoring and selling unique architectural works of 
art, in order to create profit for demanding investors. 
PLAN is the brand name of the particular development method, 
invented by the founder Riccardo Pelosi. 
Riccardo and his partner Gian Luca Senia, are the second generation 
of developers and restorers, experts in real estate reselling, renovation 
and customization. 
Studioata is an Italian architectural firm, partner of PLAN, that 
ensure the beauty of the PLAN’s properties. 
Represented by Daniele Druella, Romina Musso and Graciliano Berrocal 
11
Turin 
Lyon 
Barcelona 
Madrid 
Paris 
London 
Munich 
Rome 
Naples 
Palermo 
Florence 
Venice 
Berlin 
Wien 
Prague 
Milan
Your PLAN experience, 
through the exclusive 
charm of cities with 
a historical and 
artistic heritage. 
PLAN searches the charm and the 
exclusive luxury of the most beautiful 
and historic properties in Europe for 
those that will match your interests, 
finding purchase prices which are at 
most 70/80% of the market value. 
NO COMMITMENT, only a thorough 
assessment of the best fit for you. 
The most beautiful cities of Europe were admired for centuries and 
they are getting more precious. 
Sometimes properties are forgotten or the owners need cash, at other 
times beautiful buildings are put up for auction. 
Every day, our agents explore the market to find those opportunities 
for you. 
13
Choose an exclusive 
and luxury property, 
purchase a solid dream 
You will be the sole owner of your 
property and you will have total control 
of your asset. 
Imagine choosing a beautiful XVIII century building of 5,000 sqmt, 
in the centre of Rome. 
For example, purchase for € 16,000,000 a property whose market 
value is € 20,000,000 and assign the reselling task to PLAN (no fee), 
setting the price at € 20,000,000. 
NO RISK, TOTAL CONTROL 
15
PLAN’s reselling 
method: 
why is different, 
why is quick 
We provide a project to sub-divide 
and renovate the interiors for every 
kind of customer, then we promote 
the high-level customization and offer 
total assistance with the works. 
NO COMMITMENT 
PLAN imagines the area of the each floor like a piece of cloth, 
laying out countless types and shapes of renovated and customized 
apartments, designed by Italian architects and carried out by high 
level professional firms. 
Studio, 1 bedroom, 2 bedrooms, 3 bedrooms and more, every area, 
every shape, every style. 
The satisfaction of every desire is the guarantee of quick sales. 
17
The reselling and 
double profit 
The Investor resells the property and 
makes the first profit. PLAN sells the 
renovations to the customers and 
shares the additional profit fifty-fifty 
with the investor. This way the investor 
avoids liability and the costs 
of restoration. 
The costs are borne by PLAN. 
NO RISK, HIGH RETURN, TOTAL 
CONTROL AND NO COMMITMENT 
Bit by bit, as customers come forward, the investor resells parts of the 
property in an ‘as is’ condition. 
At the end he will gain a first profit of € 4,000,000. (see example 
page 15). 
The customers then outsource to PLAN the renovation of the units, 
which will begin after purchase. 
For example, PLAN closes deals of renovation with all buyers for 
€ 10,000,000, it incurs costs of € 5,000,000 (PLAN selects high level 
general contractors), Thus it gets a profit of € 5,000,000 and shares 
this with the investor, giving the latter an extra profit of € 2,500,000. 
19
The aim is to achieve 
the best investment 
return to leave your 
sign in the History 
A 40% return on equity and a work 
of architectural art returns to life, 
thanks to you 
NO PROBLEMS, ONLY BENEFITS 
Equity: € 16,000,000. 
Resale price: € 20,000,000 
Return from resales: € 4,000,000 
Return from profit sharing with PLAN: € 2,500,000 
Total Return: € 6,500,000 
Return on Investment: 40% 
21
23 
Tenuta 
Vernea 
private residences
25 
Palazzo 
Valperga 
Masino 
private residences
27 
Palazzo 
Scaglia di 
Verrua 
private residences 
and offices
29 
Palazzo 
Capris di 
Cigliè 
private residences 
and offices
31 
Palazzo 
Garagno di 
Roccabigliera 
private residences
33 
Palazzo 
Capitan 
Martin 
private residences
Contacts 
PLAN representatives 
throughout the world 
PLAN Wilmington USA 
Global PLAN Real Estate llc 
3422 Old Capitol Trail 
PMB# 1475 
Wilmington – De 19808-6192 - USA 
PLAN Dubai UAE 
RC Consultancy FZ llc 
17 Iridium Building 
Umm Suqeim Road - Al Barsha 
Dubai UAE 
P.O. BOX 391186 
PLAN Torino Italy 
Studioata Architetti Associati 
Via Belfiore, 36 
10125 Torino – Italy 
Email: info@globalplaninvest.com 
Website: www.globalplaninvest.com
PLAN Brochure
PLAN Brochure
PLAN Brochure
PLAN Brochure
PLAN Brochure

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PLAN Brochure

  • 1.
  • 2.
  • 3.
  • 4.
  • 5.
  • 6. PLAN at Glance No Risk, Significant Returns, Management Control, No Commitment 03 Investing - the state of the Art Discover the extent to which the needs of investors are met by the principal kinds of investments: Financial market, Owning a Company, Rental Property, Trading in works of Art During the 2009 crisis, the financial markets fell almost 3 times more than the art market 07 Who we are and what we do We are Italian developers, architects and designers, who have been working passionately, in real estate market for 2 generations. We are devoted to restoring and selling unique architectural works of art, in order to create profit for demanding investors 11 The best investment: a piece of architecture, a piece of Art We believe in the combination of real estate and art. This is the aim of the PLAN experience: No Risk, High Return, Total Control, No Commitment 09 Art: exclusivity, luxury and an extremely stable investment 05 Investment issues Investors’ needs:
  • 7. Your PLAN experience, through the exclusive charm of cities with a historical and artistic heritage PLAN searches the charm and the exclusive luxury of the most beautiful and historic properties in Europe for those that will match your interests, finding purchase prices which are at most 70/80% of the market value. NO COMMITMENT, only a thorough assessment of the best fit for you 13 Choose an exclusive and luxury property, purchase a solid dream Take the example of a 5,500 mt² 18th century building in the centre of Rome, with a purchase price of €16,000,000 and a market value of € 20,000,000. PLAN would undertake the reselling task (no fee), setting the price at € 20,000,000. NO RISK AND TOTAL CONTROL 15 PLAN’s reselling method: why is different, why is quick PLAN provides a project to sub-divide and renovate the interiors for every kind of customer, and then launches an advertising campaign which promotes the high-level customization of the units and offers total assistance with the works. NO COMITMENT 17 The reselling and double profit The Investor resells the property bit by bit, as customers come forward, and makes the first profit. PLAN sells the renovations to the customers and shares the additional profit fifty-fifty with the investor. This way the investor avoids liability and the costs of restoration. The costs are borne by PLAN. NO RISK, HIGH RETURN, TOTAL CONTROL AND NO COMITMENT 19 The aim is to achieve the best investment return to leave your sign in the History A 40% return on equity and a work of architectural art returns to life, thanks to you. NO PROBLEMS, ONLY BENEFITS 21
  • 8.
  • 9. Investment issues What do investors need ? Which is the ideal investment? In these worldwide years of recession and economic instability, every day we ask investors what are their most important needs, and what is the ideal investment at this moment in history. In relation to investors’ wishes, the answers are almost unanimous: • No Risk (capital preservation) • Significant Returns • Management Control • Low Commitment of time and energy 3
  • 10.
  • 11. Investing - the state of the Art Discover the extent to which the needs of investors are met by the principal kinds of investments Risk High High Low Low Return Volatile Volatile Low Volatile Control Low High High High Commitment High High Low Low Financial market: Owning a Company: Rental Property: Trading in works of Art: 5
  • 12.
  • 13. Art: exclusivity, luxury and an extremely stable investment During the 2009 crisis, the financial markets fell almost 3 times more than the art market Professor Jianping Mei and Professor Michael Moses, two prominent economists of The Stern School of Business of New York University and founders of the Mei Moses© Fine Art Index, one of the most widely-used benchmarks for fine art, in their comparative study between Art and other markets, found that the art market is much more stable than financial market. See the graph Mei Moses® world collecting category art indexes vs. S&P 500 Total return and FTAS indexes since 1971© 70 60 ALL ART-W IMP-W 50 OM19-W 40 PWC-W S&P500 Total Return 30 Financial Times all Shares 20 10 0 1971 1976 1981 1986 1991 1996 2001 2006 2011
  • 14.
  • 15. The best investment: a piece of architecture, a piece of Art We believe in the combination of real estate and art. This is the aim of the PLAN experience. • As works of art, buildings of artistic merit are a safe investment, not dependant on the volatility of the markets: No Risk • PLAN increases, with its own capital, the value and therefore the return, of your new property through restoration and Italian design: High Return • You are the sole owner of your property: Total Control • The PLAN experience does not require any commitment of time or energy : No Commitment. Find out how... 9
  • 16. Project Team Business Plan Team Search and Select Team Restoration and Renovation Team
  • 17. Who we are and what we do We are Italian developers, architects and designers, who have been working passionately, in the real estate market for 2 generations We are devoted to restoring and selling unique architectural works of art, in order to create profit for demanding investors. PLAN is the brand name of the particular development method, invented by the founder Riccardo Pelosi. Riccardo and his partner Gian Luca Senia, are the second generation of developers and restorers, experts in real estate reselling, renovation and customization. Studioata is an Italian architectural firm, partner of PLAN, that ensure the beauty of the PLAN’s properties. Represented by Daniele Druella, Romina Musso and Graciliano Berrocal 11
  • 18. Turin Lyon Barcelona Madrid Paris London Munich Rome Naples Palermo Florence Venice Berlin Wien Prague Milan
  • 19. Your PLAN experience, through the exclusive charm of cities with a historical and artistic heritage. PLAN searches the charm and the exclusive luxury of the most beautiful and historic properties in Europe for those that will match your interests, finding purchase prices which are at most 70/80% of the market value. NO COMMITMENT, only a thorough assessment of the best fit for you. The most beautiful cities of Europe were admired for centuries and they are getting more precious. Sometimes properties are forgotten or the owners need cash, at other times beautiful buildings are put up for auction. Every day, our agents explore the market to find those opportunities for you. 13
  • 20.
  • 21. Choose an exclusive and luxury property, purchase a solid dream You will be the sole owner of your property and you will have total control of your asset. Imagine choosing a beautiful XVIII century building of 5,000 sqmt, in the centre of Rome. For example, purchase for € 16,000,000 a property whose market value is € 20,000,000 and assign the reselling task to PLAN (no fee), setting the price at € 20,000,000. NO RISK, TOTAL CONTROL 15
  • 22.
  • 23. PLAN’s reselling method: why is different, why is quick We provide a project to sub-divide and renovate the interiors for every kind of customer, then we promote the high-level customization and offer total assistance with the works. NO COMMITMENT PLAN imagines the area of the each floor like a piece of cloth, laying out countless types and shapes of renovated and customized apartments, designed by Italian architects and carried out by high level professional firms. Studio, 1 bedroom, 2 bedrooms, 3 bedrooms and more, every area, every shape, every style. The satisfaction of every desire is the guarantee of quick sales. 17
  • 24.
  • 25. The reselling and double profit The Investor resells the property and makes the first profit. PLAN sells the renovations to the customers and shares the additional profit fifty-fifty with the investor. This way the investor avoids liability and the costs of restoration. The costs are borne by PLAN. NO RISK, HIGH RETURN, TOTAL CONTROL AND NO COMMITMENT Bit by bit, as customers come forward, the investor resells parts of the property in an ‘as is’ condition. At the end he will gain a first profit of € 4,000,000. (see example page 15). The customers then outsource to PLAN the renovation of the units, which will begin after purchase. For example, PLAN closes deals of renovation with all buyers for € 10,000,000, it incurs costs of € 5,000,000 (PLAN selects high level general contractors), Thus it gets a profit of € 5,000,000 and shares this with the investor, giving the latter an extra profit of € 2,500,000. 19
  • 26.
  • 27. The aim is to achieve the best investment return to leave your sign in the History A 40% return on equity and a work of architectural art returns to life, thanks to you NO PROBLEMS, ONLY BENEFITS Equity: € 16,000,000. Resale price: € 20,000,000 Return from resales: € 4,000,000 Return from profit sharing with PLAN: € 2,500,000 Total Return: € 6,500,000 Return on Investment: 40% 21
  • 28.
  • 29. 23 Tenuta Vernea private residences
  • 30.
  • 31. 25 Palazzo Valperga Masino private residences
  • 32.
  • 33. 27 Palazzo Scaglia di Verrua private residences and offices
  • 34.
  • 35. 29 Palazzo Capris di Cigliè private residences and offices
  • 36.
  • 37. 31 Palazzo Garagno di Roccabigliera private residences
  • 38.
  • 39. 33 Palazzo Capitan Martin private residences
  • 40.
  • 41. Contacts PLAN representatives throughout the world PLAN Wilmington USA Global PLAN Real Estate llc 3422 Old Capitol Trail PMB# 1475 Wilmington – De 19808-6192 - USA PLAN Dubai UAE RC Consultancy FZ llc 17 Iridium Building Umm Suqeim Road - Al Barsha Dubai UAE P.O. BOX 391186 PLAN Torino Italy Studioata Architetti Associati Via Belfiore, 36 10125 Torino – Italy Email: info@globalplaninvest.com Website: www.globalplaninvest.com