Children in the UK are spending more time online, with those aged 5-15 spending around 15 hours per week online, surpassing time spent watching TV. Even preschoolers aged 3-4 are spending over 8 hours online per week. YouTube is very popular with children, with 73% of those aged 5-15 using the site. A third of preschoolers now own their own media device like a tablet. The number of children with social media profiles doubles between ages 10-11, with social media accounting for 1/5 of media time for 11-15 year olds. Most families feel children have a good balance of screen time and other activities.