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User Centered Design
-Examples
-ROI Statistics for UX
-Sell UX process to Stakeholders
-Omnichannel Experience Boom
-Disney Omnichannel Example
By
Ganesh Murugan
ganeshm.informatics@gmail.com
https://ganeshmuruganuxdesigner.wordpress.com/
Coffeepot for masochists
2
Invented by the French artist Jacques
Carelman for coffee
Copyright @ Don Norman collection, after Carelman's "Coffeepot for Masochists." Photo by Ayman Shamma.
Norman Door
3
A door, that upon appearance, doesn’t quickly convey how it is
to be opened
@copyright http://bit.ly/1Uxzue5
@copyright http://bit.ly/1WTt0HP
@copyright http://bit.ly/1WTt0HP
Philippe Starck juicer, produced by Alessi
4
Copyright @ Don Norman
Gold Platted special edition juicer
Why UX? Lets get into statistics
5
Copyright @ http://bit.ly/1t6a1rk
6
Why UX? Lets get into statistics
Copyright @ http://bit.ly/1t6a1rk
7
Why UX? Lets get into statistics
Copyright @ http://bit.ly/1t6a1rk
User Centered Design
8
Copyright @ http://bit.ly/1t6a1rk
How to address Pitch – Sell Value to Business
Owners
9
Copyright @ http://bit.ly/1gXkN3D
How to address Pitch – Sell Value to Business
Owners - Example
10
Copyright @ http://bit.ly/1gXkN3D
Disney’s Omni-Channel User Experience
After trip is booked
11
Responsive Disney.com / Trip Planning site
My Disney Experience site - Fast Pass, In park
Dining Reservation
Copyright @ http://bit.ly/1VUDYxN
Disney’s Omni-Channel User Experience
12
On the Park
My Disney Experience Smartphone app- can
check and change their FastPass choices and
check other attraction wait times while on the go.
Magic Band - wristband embedded with short-
range RFID and long range Bluetooth
technologies
customized theme park experience –
Disney resort hotels, MagicBands are used as
room keys
Just tapping your wristband unlocks the door
Guests can also order food with their wristbands
at Disney restaurants and food carts.
Magicband
Copyright @ http://bit.ly/1VUDYxN
Disney’s Omni-Channel User Experience
13
Tap for entry
Copyright @ http://bit.ly/1VUDYxN
http://bit.ly/1SC5OIN
Tap for photo Buy later
Photopass System
Other Omni channel Experience
14
Copyright @ http://bit.ly/1pK4cVb
Other Omni channel Experience
15
Copyright @ http://bit.ly/1pK4cVb
There are lot of good UX design
16
Booking UX to boarding pass
Changing brand perception of staying
in stranger house and killer UX
Changing brand perception of travelling
in stranger stranger and killer UXDetailed user journey of coffee
experience
Omni channel
experience
Omni channel
experience
Equation to End this Session
UX - U = X
17
Stop building products which no body wants. Already enough of
wasted products.
Thanks for watching
Need help or guidance in UX work ?
18
Contact me,
https://ganeshmuruganuxdesigner.wordpress.com/
Ganeshm.informatics@gmail.com

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User Centered Design and Omnichannel Experience Guide

  • 1. User Centered Design -Examples -ROI Statistics for UX -Sell UX process to Stakeholders -Omnichannel Experience Boom -Disney Omnichannel Example By Ganesh Murugan ganeshm.informatics@gmail.com https://ganeshmuruganuxdesigner.wordpress.com/
  • 2. Coffeepot for masochists 2 Invented by the French artist Jacques Carelman for coffee Copyright @ Don Norman collection, after Carelman's "Coffeepot for Masochists." Photo by Ayman Shamma.
  • 3. Norman Door 3 A door, that upon appearance, doesn’t quickly convey how it is to be opened @copyright http://bit.ly/1Uxzue5 @copyright http://bit.ly/1WTt0HP @copyright http://bit.ly/1WTt0HP
  • 4. Philippe Starck juicer, produced by Alessi 4 Copyright @ Don Norman Gold Platted special edition juicer
  • 5. Why UX? Lets get into statistics 5 Copyright @ http://bit.ly/1t6a1rk
  • 6. 6 Why UX? Lets get into statistics Copyright @ http://bit.ly/1t6a1rk
  • 7. 7 Why UX? Lets get into statistics Copyright @ http://bit.ly/1t6a1rk
  • 8. User Centered Design 8 Copyright @ http://bit.ly/1t6a1rk
  • 9. How to address Pitch – Sell Value to Business Owners 9 Copyright @ http://bit.ly/1gXkN3D
  • 10. How to address Pitch – Sell Value to Business Owners - Example 10 Copyright @ http://bit.ly/1gXkN3D
  • 11. Disney’s Omni-Channel User Experience After trip is booked 11 Responsive Disney.com / Trip Planning site My Disney Experience site - Fast Pass, In park Dining Reservation Copyright @ http://bit.ly/1VUDYxN
  • 12. Disney’s Omni-Channel User Experience 12 On the Park My Disney Experience Smartphone app- can check and change their FastPass choices and check other attraction wait times while on the go. Magic Band - wristband embedded with short- range RFID and long range Bluetooth technologies customized theme park experience – Disney resort hotels, MagicBands are used as room keys Just tapping your wristband unlocks the door Guests can also order food with their wristbands at Disney restaurants and food carts. Magicband Copyright @ http://bit.ly/1VUDYxN
  • 13. Disney’s Omni-Channel User Experience 13 Tap for entry Copyright @ http://bit.ly/1VUDYxN http://bit.ly/1SC5OIN Tap for photo Buy later Photopass System
  • 14. Other Omni channel Experience 14 Copyright @ http://bit.ly/1pK4cVb
  • 15. Other Omni channel Experience 15 Copyright @ http://bit.ly/1pK4cVb
  • 16. There are lot of good UX design 16 Booking UX to boarding pass Changing brand perception of staying in stranger house and killer UX Changing brand perception of travelling in stranger stranger and killer UXDetailed user journey of coffee experience Omni channel experience Omni channel experience
  • 17. Equation to End this Session UX - U = X 17 Stop building products which no body wants. Already enough of wasted products.
  • 18. Thanks for watching Need help or guidance in UX work ? 18 Contact me, https://ganeshmuruganuxdesigner.wordpress.com/ Ganeshm.informatics@gmail.com