User Centered Design and Omnichannel Experience Guide
1. User Centered Design
-Examples
-ROI Statistics for UX
-Sell UX process to Stakeholders
-Omnichannel Experience Boom
-Disney Omnichannel Example
By
Ganesh Murugan
ganeshm.informatics@gmail.com
https://ganeshmuruganuxdesigner.wordpress.com/
2. Coffeepot for masochists
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Invented by the French artist Jacques
Carelman for coffee
Copyright @ Don Norman collection, after Carelman's "Coffeepot for Masochists." Photo by Ayman Shamma.
3. Norman Door
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A door, that upon appearance, doesn’t quickly convey how it is
to be opened
@copyright http://bit.ly/1Uxzue5
@copyright http://bit.ly/1WTt0HP
@copyright http://bit.ly/1WTt0HP
4. Philippe Starck juicer, produced by Alessi
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Copyright @ Don Norman
Gold Platted special edition juicer
5. Why UX? Lets get into statistics
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Copyright @ http://bit.ly/1t6a1rk
6. 6
Why UX? Lets get into statistics
Copyright @ http://bit.ly/1t6a1rk
7. 7
Why UX? Lets get into statistics
Copyright @ http://bit.ly/1t6a1rk
9. How to address Pitch – Sell Value to Business
Owners
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Copyright @ http://bit.ly/1gXkN3D
10. How to address Pitch – Sell Value to Business
Owners - Example
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Copyright @ http://bit.ly/1gXkN3D
11. Disney’s Omni-Channel User Experience
After trip is booked
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Responsive Disney.com / Trip Planning site
My Disney Experience site - Fast Pass, In park
Dining Reservation
Copyright @ http://bit.ly/1VUDYxN
12. Disney’s Omni-Channel User Experience
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On the Park
My Disney Experience Smartphone app- can
check and change their FastPass choices and
check other attraction wait times while on the go.
Magic Band - wristband embedded with short-
range RFID and long range Bluetooth
technologies
customized theme park experience –
Disney resort hotels, MagicBands are used as
room keys
Just tapping your wristband unlocks the door
Guests can also order food with their wristbands
at Disney restaurants and food carts.
Magicband
Copyright @ http://bit.ly/1VUDYxN
13. Disney’s Omni-Channel User Experience
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Tap for entry
Copyright @ http://bit.ly/1VUDYxN
http://bit.ly/1SC5OIN
Tap for photo Buy later
Photopass System
16. There are lot of good UX design
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Booking UX to boarding pass
Changing brand perception of staying
in stranger house and killer UX
Changing brand perception of travelling
in stranger stranger and killer UXDetailed user journey of coffee
experience
Omni channel
experience
Omni channel
experience
17. Equation to End this Session
UX - U = X
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Stop building products which no body wants. Already enough of
wasted products.
18. Thanks for watching
Need help or guidance in UX work ?
18
Contact me,
https://ganeshmuruganuxdesigner.wordpress.com/
Ganeshm.informatics@gmail.com