Ferit Çelik Portfolio Here is my gaming universe!

1. ferIt çELIK
portfolıo
Here is my gaming universe!
Press ENTER Adventures of a game communicator

2. hI! Thıs ıs FERIT
Ferit is a professional who has devoted his
life to games and the game industry.
What is he doing?
He offers new ideas in the fields of
communication and marketing to gaming
companies, especially in the EMEA region..
What can he do?
Communication is his job! Until this time, he
took part in many positions such as
Community Management, Public Releations,
Influencer Marketing and Localization.
Let's take a closer look!
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3. What dId he do?
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Ferit is 27 years old and lives in Istanbul. He
studied MIS B.Sc. (Management
Information Systems) at Beykent University
and completed MBA at the same university.
He improved her English during her school
years and passed the proficiency exam.
He worked as a technology and game
reporter during her university years. He has
toured around the world and joined biggest
game and tech fairs and releases. He has
published hundreds of news and interviews.
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4. What dId he do?
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Evaluating the offers he received from game
companies after his journalism years, Ferit
started working as a PR Specialist at
Publishme Global. He managed the public
relations and influencer marketing projects
of many game giants, especially Supercell,
Activision Blizzard, MY.GAMES and
Tencent.
Transferred to 101XP, which aims to enter
the Turkish market with EA™ Sports FIFA
Online 4 in 2021, Ferit took charge in all
community, social media, localization and
marketing projects as Community &
Content Manager.
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5. Influencer marketıng
He worked in influencer marketing
projects of companies such as
Gillette, KFC and Razer, as well as
Tencent, Epic Games and Garena.
Here are my publıShıng skılls
COPYWRITING
He skillfully demonstrated his
copywriting skills for nearly 7 years
in all these works.
LOCALIZATıon
He took part in all localization
projects of EA FIFA Online 4, Brawl
Stars and Warface games.
Pr
With a total of 5 years of
experience, Ferit knows all game
and technology writers and
content producers in Turkey.
SOCIAL MEDIA
He managed all social media
operations of EA FIFA Online 4
and Turkey's largest technology
site Shiftdelete.net.
COMMUNITY MANAGEMENT
Ferit was the only Community Manager of
EA FIFA Online 4, one of the biggest
sports games in the world. Previously, he
supervised Gamify TR, Brawl Stars and
SDN Discords.
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6. Let’s
take a look
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At some of these works!
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7. EA™ FIFA ONLINE 4
We have prepared PR strategies for
the pre-launch, launch and update
periods of EA™ FIFA Online 4. We
were read by a total of 21 million
people in 5 different press releases.
Didn't work with a 3rd party
agency for PR. We achieved this
success thanks to Ferit's own
know-how and close relations with
the press.
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PUBLIC RELATIONS
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8. What was the PR strategy of EA™ FIFA Onlıne 4
TURKISH ANNOUCERS
Murat Kosova and Nebil
Evren dubbed the game.
Local contents
Turkey-specific player
packs and Turkish kits
LOCAL SERVERS
That means low latency
and great experience.
Low system
requirement
So anyone can play this
game.
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9. EA™ FIFA ONLINE 4 PUBLIC RELATIONS
208
Current numbers of news
180
KPI (numbers of news)
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10. EA™ FIFA ONLINE 4 PUBLIC RELATIONS
HARDCOPY
Newspapers, gaming and
technology magazines
GAME SITES
59
4
57
88
MAINSTREAM
Turkey's most visited
mainstream news sites
TECH SITES
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11. Here are some examples of EA™ FIFA Onlıne 4 news
Fanatık (monthly traffic: 25M)
News lınk News lınk News lınk
Takvım (monthly traffic: 25.8M) Milliyet (monthly traffic: 92.4M)
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12. Here are some examples of EA™ FIFA Onlıne 4 news
Chıp (monthly traffic: 1.1M)
News lınk News lınk News lınk
Hürriyet (monthly traffic: 178.2M) Sdn (monthly traffic: 5.2M)
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13. EA™ FIFA ONLINE 4
All channels of EA™ FIFA Online 4
were watched by tens of thousands
of people during the pre-launch
period. In particular, Discord server
has become an excellent hub to
reach players in Turkey.What have
we done to create a community in
Turkey? Let's see together!
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Communıty management
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14. skılls
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What happenedon EA™ FIFA Onlıne 4 dıscord ?
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15. 01
02
03
04
Mysterious pre-launch and surprise prize-winning events!
A tracking center for all game developments
Meeting point for the most competitive community
tournaments
In-game support and suggestion center
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How we shaped EA™ FIFA Onlıne 4 dıscord server ?
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16. And, other socıal medıa channels?
YOUTUBE
We produced Turkish content
on YouTube. Ferit did Turkish
dubbing for all these videos.
We organized live stream
tournaments with annoucers!
twıtch
Ferit organized live tournaments
on Twitch two days a week.
Those who managed to defeat
Ferit in the stream won surprise
gifts. The streams were watched
by an average of one thousand
people.
facebook
We have set Facebook as
the main channel for the
latest events and social
media competitions in the
game. And we have linked
other platforms here.
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17. In just 6 months
Total Subscriber Total Viewer Time Watched
12.438 128.742 409.923
Total Subscriber Total Views
31.669 4.677.896
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18. HERE ARE SOME Contents
Ferit made special Turkish
dubbing for this and similar
guide contents.
Come on click the link in the
picture!
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19. HERE ARE SOME Contents
Here is the link of the live
broadcast we made with the
Turkish announcers of the
game!
I think you should watch!
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20. What they saıd about Ferıt
Alex Ruzhentsev
cEO & FOUNDER OF 101 XP
‘’Ferit worked hard in all our
operations in Turkey. He has been
more than a Community Manager for
us. It was a great pleasure working
with him. We thank him for his strong
communication skills and
perseverance.’’
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21. What they saıd about Ferıt
OLGA MURASH
HEAD OF COMMUNITY OF 101 XP
‘’He's a real community wizard. He knows
very well what the players in Turkey want.
He worked devotedly, especially during the
update periods. I have to thank him for that.
He enthusiastically took responsibility for
localization processes. I hope he works in
much better positions in the next years of
his career. May the force be with you,
Wizard!’’
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22. warface
Warface launched in Turkey last year
with its servers in Istanbul and its
Turkish localization package. He
managed Ferit Warface's PR and
Influencer Marketing projects during
the launch period. The aim of
MY.GAMES was to announce its
investment in Turkey through exclusive
interviews and to gain maximum
players with the launch news. So what
was done in the PR processes?
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23. What was the PR strategy of WARFACE
LOCAL SERVERS
That means low latency
and great experience.
TURKISH COMMUNITY
A large community created
up to the launch period
Turkısh skıns
Special content for
Turkish players.
SPECIAL COMMUNITY
TOURNaMENTS
Exclusive rewards and
unlimited competition.
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24. warface PUBLIC RELATIONS
222
Current numbers of news
200
KPI (numbers of news)
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25. WARFACE PUBLIC RELATIONS
HARDCOPY
Newspapers, gaming and
technology magazines
GAME SITES
61
16
87
58
MAINSTREAM
Turkey's most visited
mainstream news sites
TECH SITES
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26. Here are some examples of WARFACE news
AKŞAM (monthly COPY: 4M)
News lınk News lınk
Level (monthly traffic: 1.8M) CHIP (monthly traffic: 1.1M)
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27. warface
We have prepared a gift box for
influencers special for the Warface
launch period. With special
collaborations, we wanted
influencers to open these boxes on
IG and YouTube. On the other hand,
we organized live broadcasts and
integrated tournaments with
streamers.Here are some examples!
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INFLUENCER MARKETING
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28. SOME OF THE INFLUENCER PARTNERSHIPS
ınfluencer date
Estımated
views
views
Doch 28.02.21 500K 1.124.908
Mervan 18.03.21 725K 1.027.754
MuratAbiGF 30.05.21 400K 732.457
Enis Kirazoğlu 10.04.21 400K 454.550
SeseGel 16.04.21 300K 341.533
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29. Best Performıng Vıdeos of Our Campaıgn
Doch
● 1.124.975 views
● 108K likes
● 3.901 comments
● 1.027.754 views
● 88K likes
● 3.527 comments
● 703.531 views
● 56K likes
● 2.301 comments
MERVAN MuratAbiGF
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30. What they saıd about Ferıt
Ivan Pabıarzhyn
Franchıse lead of my.games
Our PR guy! I guess that's what his friends
at Publishme call him.
They are right when they say it because
when I was the spokesperson of MY.GAMES,
he always brought me together with
journalists in Turkey. Someone who loves
his job. I didn't know he had so many friends
in the press. Thanks for your contribution.
Good luck!
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31. What they saıd about Ferıt
oznur dogan
strategıst of publıshme global
2021, What a year? MY.GAMES, Supercell,
Activision & Blizzard etc. We worked with
Ferit on almost every project. He got ahead
of the others with his hard work and
follow-up. But others should not know this :)
I hope everything goes well. I wish you
continued success.
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32. What they saıd about Ferıt
Murat goce
owner of bthaber
‘’We worked with him years ago. He
represented us very well as a young
journalist before moving on to the game
industry. I've always loved giving chances to
young people. He got a nice environment.
He did a good job with his strong
journalistic reflexes.
Every now and then I think of the works
we've done together and I'm proud of you.’’
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33. contact me!
I have many more projects lıke thıs, but I don't want to
spend any more of your tıme.
If you want to know more
don't hesıtate
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34. THANKS!
Do you have any questions?
Mail : ferit.celikk@gmail.com
Phone : +90 538 285 8592
LinkedIn : linkedin.com/in/feritcelik
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