Be the first to like this
When you make a mistake, social media can be an unforgiving place. While engaging with your audience is crucial to growing a social media presence, accuracy is more important than a speedy response.
In this webinar, we discussed what your content needs to go out looking like:
- Clear roles, approval flows and an audit trail to boost clarity
- Consistent brand messaging on social media to keep audience trust
- Lessons learned from brands that got it all wrong