1. Virtual Fit as a Service
“What you are doing, is finding the holy grail of eCommerce…”
Ilan Ben-Haim,Co-Founder of vente-privee.com

2. Nike Air Max PlusTN, Blue

3. 9.5
10
Roy: size 10
9 1/3
10.510.5
9
11
Which would fit?

4. Do you buy Shoes online?- No
-Yes
only shoes I
had/tried before
-Yes
by guessing fit…

5. 93%
Source: Packaged Facts
The Global Footwear Market
Make this
BIGGER
1in 11People Buys Shoes Online
Total
Footwear
Online
Footwear
7%

6. Sources:
Econsultancy,Amazon, Bloomberg Businessweek
83%
Gadgets
40%
Real Estate
(US)
33%
Online
Clothing

7. Online OPEX
30-35%
Returns
+
Restocking
Brand
Reputation
Support
Overhead

8. Problem??
We think so…

9. Thought Process
How

11. Try on

13. The Foot

14. The Foot
Proprietary 3D Reconstruction

15. Demo

16. The Shoe (Last)

17. Virtual Fit
Powered by

18. TheTeam
12 years experience of product
development and managing development
teams. Lead developer at Altor Networks
(acquired by Juniper Networks).
Biz Dev at Check Point (CHKP).
Founder of Zion Skateboards.
B.A, Computer Science, Technion
Gadi Naor
CTO
PhD, ComputerVision, Hebrew University
of Jerusalem.
École des Mines de Paris. Lycée Louis-Le-
Grand
Researcher, published autour
Head of Applied Math department, H.I.T
Prof.Yirmeyahu Kaminski, PhD.
VP R&D
Co-Founded Kupoya (acquired in 2012)
CMO & Product from inception
Mentors at various startup programs
advisory board of 3 startups
lead consultant and training teams in
globalTelecom market for over 10 years.
RoyTertman
CPO
20+ years experience in digital media IT
management. IT Development Manager
at Sky Broadcasting
120 development staff.VP business
development of Zixi and Spottix
A graduate of MAMRAM
Batia Mach-Shepherd
CEO

19. Consumers
Fit Cloud
Virtual Fit as a Service
Retailers

20. roy@fitfully.me m: +972.54.7579201
batia@fitfully.me m: +972.52.8488885

21. Video