Paul Denayer, VP Chief Financial Officer Alpro: Digitale transformatie in de finance afdeling
Na de implementatie van een nieuwe toepassing voor financiële planning en rapportering krijgt de financiële afdeling nog meer mogelijkheden om andere afdelingen bij te staan met doorgedreven analyses en uitgebreide informatie op basis van zowel interne als externe data.
Voor CFO Paul Denayer wijst het op een evolutie waarbij meer en meer data zullen beheerd worden door de financiële afdeling.
2. 2
Technology is changing how we operate
- More complexity
- More volatility
- More uncertainty
- More ambiguity
- Faster
- Less hierarchical
- Less structured & more trial-
and-error style of working
- Multiple-device 24/7 access
- Cheaper & more accessible
- Affordable broadband
- Cloud computing
- …
Technology is driving the need for
companies to adapt
ENVIRONMENT
GENERATION C EXPECTATIONS
TECHNOLOGY EVOLUTION
While it is simultaneously
providing opportunities
&
3. 3
Digitalization is impacting strongly the CFO agenda
• More complexity
• More volatility
• More uncertainty
• More ambiguity
• More disruptive
• Global
ENVIRONMENT STAKEHOLDER
DEMANDS• Different support
& agility in
business
partnering
• More
predictability
• Deeper analyses
For Finance, real-time analytics are necessary
to keep-up with the fast pace of decision making process …
Finance also key to drive digital change in the company
4. 4
Alpro operating in a 3-dimensional model …
Manage an acquisition
Evolve from a Belgian family business to a US stock listed, SOX compliant company, to a French
listed company
Manage growth
Attract, train and retain a talented team able to cope with double-digit growth year-on-year,
along with best practice processes and supported by performing tools
Realize continuous improvement
Increase operational efficiency via continuous improvement
Alpro F&A challenges
Shared Value Creation
Deliver Plan
Efficiency Effectiveness
5. 5
… requiring a clear vision and strategy to support our
journey
Risk &
Compliance
Core Services
Business
Partnering
Champions League Team & Culture
Processes
Technology
Alpro F&A Vision & Strategy
Shared Value Creation
Deliver Plan
Efficiency Effectiveness
Monitoring
& reporting
Driving
business results
6. 6
Preparing Alpro for the digital age
GROWTH COMPLEXITY
MORE AGILE FORWARD-LOOKING DECISION-CENTRIC
Enabled by digital technologies
• In Accounting
• In Treasury
• In Controlling
• …
7. 7
FP&A at the heart of digital
“ Data is the new oil ”
Clive Humby
for Finance too “
Finance needs to get better at making effective use of data…
and success will increasingly depend on making better use of technology
to manage the growing volume of data…
from inside and outside the company
8. 8
Adapting to create increased value for our business partners
In a rapidly changing business environment,
Finance was seeking to become more agile and forward-looking,
without increasing our cost to serve
… as the key enabler to realize this transformation
Need for a
customer-centric culture
Strong growth Increasing complexity
Project genesis
9. 9
The FP&A TM1/Cognos project was the key enabler to
facilitate this transformation
A Formula 1 tool allowing to bring a Champions League culture in our FP&A process
Automation
Efficient, lean and agile
planning process
One version of the truth
Moving planning
model
Simulation
options
Multi-disciplinary
Sales, Marketing, SC,
SG&A
User-friendly
Customized
The TM1 COGNOS tool
Self-
service
10. 10
FP&A project not limited to revised process and new tool implementation,
but part of deep transformation project including training & development
While simultaneously supporting the controllers community
to display and develop an extended set of skills
Training & development
Leadership Interpersonal skills
& communication
Change
management
More than 40 hours of training per person to develop the desired set of skills
+
coaching
11. 11
Assessment of ‘big data’ maturity at Alpro
Enterprise
reporting
Production
metrics
monitoring
Product
data
Customer
data
Self-
service
reporting
Digital
consumer
connect
Smart
Manufact.
Advanced
analytics
Consumer
data
EXPAND
MATURE
EXPERIMENT
• Traditional
• Descriptive
• Internal focus
• Digital transformation
• Predictive
• External focus
Maturity
12. 12
Embrace digital … it is a journey to last
HAVE A CLEAR VISION
TRANSLATED INTO A ROADMAP (= JOURNEY)
BUILD PROCESSES BEFORE LOOKING FOR TECHNOLOGY SOLUTION
BUILD CAPABILITIES THAT USE TECHNOLOGY
INSTALL A CULTURE THAT EMBRACES TECHNOLOGY AND ADAPT DIGITAL MINDSET
13. 13
Build capabilities that use technology
Before After
Transaction
processing &
data input
Data control &
rework
Reporting
Analysis
Transaction
processing
& data input
Data
control &
rework
Reporting
Analysis
More room for
value-added
services &
business
partnering
Number
crunching
Decision
support
14. 14
Benefits of digitalization
GAINS IN TIME & VISIBILITY
LESS NEED FOR PAPER ARCHIVES
HIGHER ACCURACY
ENHANCED CONTROL CAPACITY
IMPROVED SERVICE LEVELS