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Drew	
  Berman	
  	
  	
    
EDIT	
  4020  
McCalla  
4.28.2016  
	
  	
     
	
  
VUSIC	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  https://marvelapp.com/bb34i	
  
	
  
	
  
Executive	
  Summary	
  
	
  
	
  
The	
  idea	
  for	
  Vusic,	
  which	
  is	
  the	
  combination	
  of	
  ‘music’	
  and	
  ‘voting’,	
  came	
  to	
  me	
  
when	
  I	
  was	
  listening	
  to	
  music	
  in	
  the	
  car	
  with	
  my	
  friends.	
  Everyone	
  had	
  their	
  own	
  
opinion	
  on	
  what	
  should	
  be	
  played,	
  and	
  as	
  the	
  songs	
  constantly	
  changed	
  every	
  time	
  
the	
  driver	
  felt	
  like	
  it,	
  everyone	
  gave	
  up	
  trying	
  to	
  play	
  their	
  favorite	
  song.	
  Vusic	
  was	
  
the	
  answer	
  to	
  this	
  music	
  dictatorship,	
  while	
  also	
  solving	
  the	
  continuous	
  problem	
  of	
  
songs	
  being	
  cut	
  off	
  halfway	
  and	
  changed	
  without	
  asking.	
  This	
  app	
  not	
  only	
  targets	
  
millennial’s	
  in	
  cars,	
  but	
  honestly	
  anyone	
  who	
  loves	
  music,	
  or	
  anywhere	
  music	
  is	
  
played.	
  Management	
  and	
  employees	
  of	
  restaurants,	
  clubs,	
  and	
  bars	
  can	
  enjoy	
  not	
  
having	
  to	
  answer	
  customers’’	
  song	
  requests.	
  Users	
  of	
  the	
  app	
  will	
  engage	
  friends	
  or	
  
other	
  customers	
  to	
  sign	
  up	
  and	
  vote	
  for	
  their	
  music	
  choice.	
  	
  
	
  
The	
  app	
  features	
  5	
  tabs;	
  1.	
  Now	
  Playing,	
  2.	
  Where	
  You	
  At?,	
  3.	
  Search	
  or	
  Browse,	
  4.	
  
Settings	
  and	
  Preferences,	
  5.	
  My	
  Profile.	
  These	
  are	
  displayed	
  below	
  with	
  different	
  
content	
  described	
  for	
  each.	
  Within	
  the	
  ‘Now	
  Playing’	
  tab	
  you	
  will	
  be	
  able	
  to	
  
nominate	
  or	
  vote	
  on	
  songs	
  and	
  see	
  what’s	
  on	
  queue.	
  ‘Where	
  You	
  At?’	
  will	
  use	
  your	
  
current	
  location	
  so	
  you	
  can	
  see	
  and	
  choose	
  to	
  join	
  any	
  nearby	
  venues	
  with	
  a	
  Vusic	
  
party	
  set	
  up.	
  ‘Search	
  or	
  Browse’	
  is	
  where	
  you	
  link	
  your	
  Spotify	
  or	
  SoundCloud	
  
accounts	
  and	
  import	
  your	
  own	
  music.	
  You	
  may	
  also	
  see	
  the	
  trending	
  songs	
  on	
  Vusic,	
  
within	
  specific	
  locations,	
  or	
  with	
  your	
  friends.	
  ‘Settings	
  and	
  Preferences’	
  is	
  for	
  
customizing	
  your	
  Vusic	
  experience	
  and	
  profile	
  -­‐‑	
  which	
  you	
  can	
  view	
  in	
  the	
  ‘My	
  
Profile’	
  tab.	
  
	
  
This	
  report	
  also	
  includes	
  screenshots	
  of	
  the	
  prototypes	
  created,	
  a	
  list	
  of	
  the	
  Tools	
  
used	
  to	
  design	
  this	
  app,	
  and	
  a	
  quick	
  description	
  that	
  could	
  be	
  displayed	
  in	
  the	
  App	
  
Store.	
  Finally,	
  a	
  cost	
  analysis	
  is	
  attached	
  which	
  calculates	
  the	
  total	
  cost	
  of	
  Vusic’s	
  
design	
  and	
  breaks-­‐‑down	
  the	
  numbers	
  for	
  a	
  clearer	
  understanding.	
  
	
  
 
Drew	
  Berman	
  	
  	
    
EDIT	
  4020  
McCalla  
4.28.2016  
	
  	
     
Problem/Opportunity	
  
	
  
So	
  many	
  people	
  argue	
  over	
  song	
  choices	
  and	
  why	
  not	
  make	
  life	
  easy,	
  less-­‐‑tense	
  and	
  
fun	
  for	
  everyone?	
  There	
  needs	
  to	
  be	
  an	
  app	
  where	
  you	
  or	
  others	
  around	
  you	
  could	
  
nominate	
  a	
  song	
  by	
  voting	
  it	
  into	
  the	
  queued	
  playlist	
  -­‐‑	
  creating	
  a	
  democracy	
  for	
  the	
  
songs	
  being	
  played	
  in	
  the	
  venue	
  or	
  location.	
  	
  The	
  only	
  way	
  a	
  song	
  is	
  played,	
  is	
  if	
  it	
  
has	
  the	
  leading	
  number	
  of	
  votes	
  in	
  the	
  list	
  of	
  nominated	
  songs.	
  Anyone	
  could	
  
request	
  songs	
  without	
  bothering	
  the	
  party	
  hosts,	
  bartenders,	
  or	
  management.	
  
and	
  like	
  I	
  said,	
  it’s	
  a	
  democracy.	
  It	
  creates	
  a	
  fair	
  way	
  for	
  everyone	
  to	
  choose	
  the	
  
songs	
  they	
  want.	
  	
  
	
  
	
  
Target	
  Audience	
  
	
  
This	
  app	
  would	
  be	
  extremely	
  useful	
  not	
  just	
  in	
  long	
  car	
  rides	
  or	
  at	
  parties	
  with	
  
friends,	
  but	
  also	
  in	
  bars,	
  clubs	
  and	
  restaurants.	
  	
  
	
  
	
  
Main	
  Components/Features	
  of	
  Product	
  
	
  
	
  	
  	
  	
  	
  	
   	
  	
  	
  	
  	
  	
   	
  
 
Drew	
  Berman	
  	
  	
    
EDIT	
  4020  
McCalla  
4.28.2016  
	
  	
     
	
  
	
  
	
  
	
  
	
  
1. Now	
  Playing	
  
	
  
	
  
o Like	
  or	
  Share	
  the	
  ‘Now	
  Playing’	
  Song	
  
o View	
  who	
  nominates	
  songs,	
  
the	
  number	
  of	
  votes	
  for	
  each	
  
and	
  the	
  ranking	
  in	
  the	
  queue	
  
o Nominate:	
  	
  
§ Songs	
  for	
  The	
  Queue	
  
o Vote	
  on	
  What’s	
  Next	
  
§ Vote	
  YES:	
  	
  
Ø On	
  What	
  You	
  Like	
  
§ Vote	
  NO:	
  	
  	
  
Ø On	
  That	
  Song	
  You	
  Would	
  	
  
Just	
  Rather	
  Not	
  Listen	
  To	
  
	
  
	
  
	
  
	
  
2. Where	
  You	
  At?	
  
	
  
o Allow	
  Vusic	
  to	
  use	
  your	
  location	
  
o See	
  map	
  of	
  local	
  venues	
  
	
  and	
  places	
  using	
  Vusic	
  
o Pick	
  a	
  location	
  to	
  get	
  started	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
 
Drew	
  Berman	
  	
  	
    
EDIT	
  4020  
McCalla  
4.28.2016  
	
  	
     
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  	
  	
  	
  	
  	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  	
  	
  	
  	
  	
  	
  	
  3.	
  	
  Search	
  or	
  Browse	
  
	
  
o Users	
  should	
  link/connect	
  their	
  
music	
  streaming	
  services,	
  such	
  as:	
  
§ Spotify	
  and	
  SoundCloud	
  
o Search	
  for	
  Songs	
  or	
  Artists	
  
o Users	
  are	
  then	
  able	
  to	
  look	
  through:	
  	
  
§ Their	
  own	
  music	
  libraries	
  
§ Best	
  of	
  Vusic	
  
Ø Most	
  popular	
  	
  	
  
music	
  on	
  the	
  app	
  
	
  
	
  
4. Settings	
  and	
  Preferences	
  
	
  
o Users	
  can	
  set	
  and	
  adjust	
  settings	
  
	
  and	
  personal	
  preferences	
  here,	
  for:	
  
§ Their	
  user	
  experience	
  on	
  
the	
  app	
  
§ Their	
  profile	
  page	
  
o Party	
  Host	
  Options	
  
§ Ban	
  certain	
  songs/artists	
  
§ Override	
  nominations	
  and	
  
votes	
  
	
  
	
  
	
  	
  	
  	
  	
  	
  	
  5.	
  	
  My	
  Profile	
  
	
  
o View	
  profile	
  picture,	
  username,	
  map	
  
of	
  nearby	
  &	
  current	
  venue,	
  personal	
  
nominations	
  &	
  votes,	
  and	
  list	
  of	
  
friends	
  on	
  Vusic	
  
§ Easily	
  click	
  a	
  previously	
  
nominated/voted	
  for	
  song	
  
to	
  request	
  again	
  or	
  find	
  a	
  
friend’s	
  profile	
  on	
  the	
  app	
  
§ Message	
  Friends	
  
	
  
 
Drew	
  Berman	
  	
  	
    
EDIT	
  4020  
McCalla  
4.28.2016  
	
  	
     
	
  
	
  
Prototypes	
  
	
  
	
  
APP	
  LOGO	
  DESIGN:	
   	
   	
   	
   	
   	
   Now	
  Playing	
  Screen:	
  
	
  	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
 
Drew	
  Berman	
  	
  	
    
EDIT	
  4020  
McCalla  
4.28.2016  
	
  	
     
	
  
	
  
Tools	
  Used	
  
	
  	
  
	
  
o   MarvelApp	
  
§   Actual	
  beta	
  test	
  to	
  show	
  how	
  app	
  would	
  run	
  for	
  user	
  	
  
o   Google	
  Slides	
  
§   First	
  attempts	
  and	
  prototypes	
  for	
  screens	
  
o   Canva	
  
§   Final	
  screens	
  
o   Pixlr-­‐‑Editor	
  
§   App	
  logo	
  and	
  certain	
  parts	
  of	
  app	
  screen	
  design’s	
  
§   Used	
  for	
  when	
  I	
  needed	
  to	
  edit	
  pictures,	
  or	
  use	
  magic	
  wand	
  tool	
  on	
  
negative	
  space	
  
	
  
	
  
Product	
  Description	
  	
  
	
  
This	
  product	
  creates	
  a	
  democratic	
  jukebox	
  -­‐‑	
  a	
  fair	
  way	
  for	
  everyone	
  to	
  choose	
  the	
  
songs	
  they	
  want	
  right	
  from	
  their	
  phone.	
  The	
  user	
  can	
  join	
  nearby	
  parties/venues	
  to	
  
nominate	
  and	
  live-­‐‑vote	
  on	
  the	
  song	
  queue	
  for	
  that	
  location.	
  The	
  only	
  way	
  a	
  song	
  is	
  
played,	
  is	
  if	
  it	
  has	
  the	
  highest	
  vote	
  count	
  for	
  any	
  currently	
  nominated	
  song.	
  Users	
  
can	
  also	
  down-­‐‑vote	
  a	
  song	
  if	
  they	
  don’t	
  like	
  a	
  nomination,	
  or	
  don’t	
  want	
  to	
  hear	
  a	
  
song	
  played	
  again.	
  By	
  linking	
  a	
  music	
  streaming	
  service,	
  you	
  have	
  your	
  own	
  library	
  
at	
  your	
  fingertips	
  and	
  can	
  play	
  what	
  you	
  want,	
  even	
  if	
  other	
  users	
  don’t	
  know	
  it.	
  
This	
  app	
  would	
  be	
  for	
  shared	
  use	
  between	
  friends,	
  coworkers	
  and	
  random	
  
neighbors	
  or	
  bar/club/restaurant	
  attendees.
	
  	
  	
  	
  	
  	
  Unique	
  Features	
  	
  
	
  
o   Party	
  Hosts:	
  You	
  want	
  everyone	
  to	
  have	
  a	
  say	
  on	
  what	
  music	
  is	
  playing,	
  so	
  that	
  
everyone	
  stays	
  happy	
  and	
  has	
  fun.	
  You	
  also	
  don’t	
  want	
  people	
  being	
  able	
  to	
  just	
  
change	
  a	
  song	
  right	
  in	
  the	
  middle	
  of	
  it	
  because	
  they	
  have	
  “something	
  better”	
  or	
  
are	
  could	
  have	
  possibly	
  been	
  drinking	
  and	
  didn’t	
  really	
  care	
  about	
  anything	
  else	
  
but	
  their	
  favorite	
  song	
  (this	
  happens	
  to	
  my	
  friends	
  and	
  I	
  all	
  the	
  time	
  and	
  can	
  be	
  
extremely	
  frustrating)	
  	
  
 
Drew	
  Berman	
  	
  	
    
EDIT	
  4020  
McCalla  
4.28.2016  
	
  	
     
§   This	
  setting	
  will	
  allow	
  someone	
  to	
  be	
  the	
  chosen	
  “president”	
  or	
  
basically	
  an	
  admin	
  of	
  the	
  party.	
  	
  
Ø   Before	
  the	
  start,	
  they	
  would	
  create	
  the	
  ‘party’	
  that	
  people	
  can	
  
join	
  when	
  the	
  arrive.	
  Therefore,	
  the	
  host	
  is	
  actually	
  hosting	
  the	
  
music	
  voting	
  for	
  the	
  queue	
  as	
  well.	
  
§   They	
  could	
  set	
  some	
  restrictions	
  before	
  hand	
  
Ø   Hate	
  a	
  certain	
  song?	
  Block	
  it	
  
Ø   Not	
  a	
  big	
  fan	
  of	
  country?	
  Ban	
  the	
  genre	
  
Ø   Have	
  kids	
  at	
  the	
  party?	
  Limit	
  the	
  list	
  of	
  songs	
  to	
  choose	
  from,	
  
or	
  as	
  well	
  as	
  the	
  list	
  of	
  genres	
  or	
  artists	
  
ü   Or	
  set	
  a	
  restriction	
  blocking	
  explicit	
  music	
  
§   Some	
  other	
  ideas	
  of	
  mine	
  for	
  rules	
  included:	
  
Ø   Limiting	
  how	
  many	
  songs	
  you	
  can	
  nominee	
  
Ø   How	
  many	
  times	
  you	
  can	
  vote	
  (yes	
  or	
  no)	
  
Ø   Blocking	
  certain	
  people	
  from	
  nominating	
  (before	
  or	
  during	
  the	
  
event)	
  
§   The	
  president	
  would	
  also	
  gain	
  a	
  final	
  say	
  in	
  the	
  queue.	
  This	
  would	
  
allow	
  them	
  to:	
  
Ø   Skip	
  a	
  song	
  
Ø   Play	
  their	
  song	
  choice	
  over	
  everyone	
  else’s	
  nominations	
  
	
  
Cost	
  Analysis	
  
	
  
	
  
Budget	
  
Category	
  
	
  
Category	
  	
  
Description	
  
	
  
$	
  Amount	
  	
  
Spent	
  
	
  
Percentage	
  of	
  
Budget	
  
	
  
Value	
  Added	
  to	
  
Product/Brand	
  (%	
  
	
  
	
  
	
  
	
  
	
  
VUSIC	
  
	
  
APP	
  
	
  
DEVELOPMENT	
  
	
  
Hire	
  employees	
  to	
  help	
  with	
  
design	
  	
  &	
  development	
  
	
  
$60,000	
  
	
  
30%	
  
	
  
35%	
  
	
  
Creation	
  of	
  	
  
Prototype	
  
	
  
$100,000	
  
	
  
50%	
  
	
  
7%	
  
	
  	
  	
  	
  	
  	
  	
  Pay	
  for	
  Focus	
  Group	
  –	
  	
  
Sample	
  Test	
  with	
  Consumers	
  	
  
	
  
$10,000	
  
	
  
5%	
  
	
  
30%	
  
Re-­‐‑design	
  and	
  create	
  a	
  new	
  
prototype	
  based	
  on	
  
consumer	
  feedback	
  
	
  
$30,000	
  
	
  
15%	
  
	
  
28%	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  Total	
  	
  	
  	
  	
  	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  Budget	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  =	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  $200,000	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  Total	
  
	
  Percentage	
  
=	
  
100%	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  Total	
  Value	
  	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  Added	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  =	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  100%	
  
	
  

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edit final

  • 1.   Drew  Berman         EDIT  4020   McCalla   4.28.2016           VUSIC                                https://marvelapp.com/bb34i       Executive  Summary       The  idea  for  Vusic,  which  is  the  combination  of  ‘music’  and  ‘voting’,  came  to  me   when  I  was  listening  to  music  in  the  car  with  my  friends.  Everyone  had  their  own   opinion  on  what  should  be  played,  and  as  the  songs  constantly  changed  every  time   the  driver  felt  like  it,  everyone  gave  up  trying  to  play  their  favorite  song.  Vusic  was   the  answer  to  this  music  dictatorship,  while  also  solving  the  continuous  problem  of   songs  being  cut  off  halfway  and  changed  without  asking.  This  app  not  only  targets   millennial’s  in  cars,  but  honestly  anyone  who  loves  music,  or  anywhere  music  is   played.  Management  and  employees  of  restaurants,  clubs,  and  bars  can  enjoy  not   having  to  answer  customers’’  song  requests.  Users  of  the  app  will  engage  friends  or   other  customers  to  sign  up  and  vote  for  their  music  choice.       The  app  features  5  tabs;  1.  Now  Playing,  2.  Where  You  At?,  3.  Search  or  Browse,  4.   Settings  and  Preferences,  5.  My  Profile.  These  are  displayed  below  with  different   content  described  for  each.  Within  the  ‘Now  Playing’  tab  you  will  be  able  to   nominate  or  vote  on  songs  and  see  what’s  on  queue.  ‘Where  You  At?’  will  use  your   current  location  so  you  can  see  and  choose  to  join  any  nearby  venues  with  a  Vusic   party  set  up.  ‘Search  or  Browse’  is  where  you  link  your  Spotify  or  SoundCloud   accounts  and  import  your  own  music.  You  may  also  see  the  trending  songs  on  Vusic,   within  specific  locations,  or  with  your  friends.  ‘Settings  and  Preferences’  is  for   customizing  your  Vusic  experience  and  profile  -­‐‑  which  you  can  view  in  the  ‘My   Profile’  tab.     This  report  also  includes  screenshots  of  the  prototypes  created,  a  list  of  the  Tools   used  to  design  this  app,  and  a  quick  description  that  could  be  displayed  in  the  App   Store.  Finally,  a  cost  analysis  is  attached  which  calculates  the  total  cost  of  Vusic’s   design  and  breaks-­‐‑down  the  numbers  for  a  clearer  understanding.    
  • 2.   Drew  Berman         EDIT  4020   McCalla   4.28.2016         Problem/Opportunity     So  many  people  argue  over  song  choices  and  why  not  make  life  easy,  less-­‐‑tense  and   fun  for  everyone?  There  needs  to  be  an  app  where  you  or  others  around  you  could   nominate  a  song  by  voting  it  into  the  queued  playlist  -­‐‑  creating  a  democracy  for  the   songs  being  played  in  the  venue  or  location.    The  only  way  a  song  is  played,  is  if  it   has  the  leading  number  of  votes  in  the  list  of  nominated  songs.  Anyone  could   request  songs  without  bothering  the  party  hosts,  bartenders,  or  management.   and  like  I  said,  it’s  a  democracy.  It  creates  a  fair  way  for  everyone  to  choose  the   songs  they  want.         Target  Audience     This  app  would  be  extremely  useful  not  just  in  long  car  rides  or  at  parties  with   friends,  but  also  in  bars,  clubs  and  restaurants.         Main  Components/Features  of  Product                              
  • 3.   Drew  Berman         EDIT  4020   McCalla   4.28.2016                   1. Now  Playing       o Like  or  Share  the  ‘Now  Playing’  Song   o View  who  nominates  songs,   the  number  of  votes  for  each   and  the  ranking  in  the  queue   o Nominate:     § Songs  for  The  Queue   o Vote  on  What’s  Next   § Vote  YES:     Ø On  What  You  Like   § Vote  NO:       Ø On  That  Song  You  Would     Just  Rather  Not  Listen  To           2. Where  You  At?     o Allow  Vusic  to  use  your  location   o See  map  of  local  venues    and  places  using  Vusic   o Pick  a  location  to  get  started                      
  • 4.   Drew  Berman         EDIT  4020   McCalla   4.28.2016                                                                                            3.    Search  or  Browse     o Users  should  link/connect  their   music  streaming  services,  such  as:   § Spotify  and  SoundCloud   o Search  for  Songs  or  Artists   o Users  are  then  able  to  look  through:     § Their  own  music  libraries   § Best  of  Vusic   Ø Most  popular       music  on  the  app       4. Settings  and  Preferences     o Users  can  set  and  adjust  settings    and  personal  preferences  here,  for:   § Their  user  experience  on   the  app   § Their  profile  page   o Party  Host  Options   § Ban  certain  songs/artists   § Override  nominations  and   votes                    5.    My  Profile     o View  profile  picture,  username,  map   of  nearby  &  current  venue,  personal   nominations  &  votes,  and  list  of   friends  on  Vusic   § Easily  click  a  previously   nominated/voted  for  song   to  request  again  or  find  a   friend’s  profile  on  the  app   § Message  Friends    
  • 5.   Drew  Berman         EDIT  4020   McCalla   4.28.2016             Prototypes       APP  LOGO  DESIGN:             Now  Playing  Screen:                                      
  • 6.   Drew  Berman         EDIT  4020   McCalla   4.28.2016             Tools  Used         o   MarvelApp   §   Actual  beta  test  to  show  how  app  would  run  for  user     o   Google  Slides   §   First  attempts  and  prototypes  for  screens   o   Canva   §   Final  screens   o   Pixlr-­‐‑Editor   §   App  logo  and  certain  parts  of  app  screen  design’s   §   Used  for  when  I  needed  to  edit  pictures,  or  use  magic  wand  tool  on   negative  space       Product  Description       This  product  creates  a  democratic  jukebox  -­‐‑  a  fair  way  for  everyone  to  choose  the   songs  they  want  right  from  their  phone.  The  user  can  join  nearby  parties/venues  to   nominate  and  live-­‐‑vote  on  the  song  queue  for  that  location.  The  only  way  a  song  is   played,  is  if  it  has  the  highest  vote  count  for  any  currently  nominated  song.  Users   can  also  down-­‐‑vote  a  song  if  they  don’t  like  a  nomination,  or  don’t  want  to  hear  a   song  played  again.  By  linking  a  music  streaming  service,  you  have  your  own  library   at  your  fingertips  and  can  play  what  you  want,  even  if  other  users  don’t  know  it.   This  app  would  be  for  shared  use  between  friends,  coworkers  and  random   neighbors  or  bar/club/restaurant  attendees.            Unique  Features       o   Party  Hosts:  You  want  everyone  to  have  a  say  on  what  music  is  playing,  so  that   everyone  stays  happy  and  has  fun.  You  also  don’t  want  people  being  able  to  just   change  a  song  right  in  the  middle  of  it  because  they  have  “something  better”  or   are  could  have  possibly  been  drinking  and  didn’t  really  care  about  anything  else   but  their  favorite  song  (this  happens  to  my  friends  and  I  all  the  time  and  can  be   extremely  frustrating)    
  • 7.   Drew  Berman         EDIT  4020   McCalla   4.28.2016         §   This  setting  will  allow  someone  to  be  the  chosen  “president”  or   basically  an  admin  of  the  party.     Ø   Before  the  start,  they  would  create  the  ‘party’  that  people  can   join  when  the  arrive.  Therefore,  the  host  is  actually  hosting  the   music  voting  for  the  queue  as  well.   §   They  could  set  some  restrictions  before  hand   Ø   Hate  a  certain  song?  Block  it   Ø   Not  a  big  fan  of  country?  Ban  the  genre   Ø   Have  kids  at  the  party?  Limit  the  list  of  songs  to  choose  from,   or  as  well  as  the  list  of  genres  or  artists   ü   Or  set  a  restriction  blocking  explicit  music   §   Some  other  ideas  of  mine  for  rules  included:   Ø   Limiting  how  many  songs  you  can  nominee   Ø   How  many  times  you  can  vote  (yes  or  no)   Ø   Blocking  certain  people  from  nominating  (before  or  during  the   event)   §   The  president  would  also  gain  a  final  say  in  the  queue.  This  would   allow  them  to:   Ø   Skip  a  song   Ø   Play  their  song  choice  over  everyone  else’s  nominations     Cost  Analysis       Budget   Category     Category     Description     $  Amount     Spent     Percentage  of   Budget     Value  Added  to   Product/Brand  (%             VUSIC     APP     DEVELOPMENT     Hire  employees  to  help  with   design    &  development     $60,000     30%     35%     Creation  of     Prototype     $100,000     50%     7%                Pay  for  Focus  Group  –     Sample  Test  with  Consumers       $10,000     5%     30%   Re-­‐‑design  and  create  a  new   prototype  based  on   consumer  feedback     $30,000     15%     28%                                                                                                                    Total                                                                                                                                Budget                                                                                                                  =                                                                                                                      $200,000                                                    Total    Percentage   =   100%                                    Total  Value                                                Added                                                        =                                                100%