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Lead Scoring
Targeted Audience
Digital Marketing & Sales teams
Time: 3 mins
Lead Scoring helps you score the leads
based on convert probability to enable
to focus on qualified leads.
BUSINESS PROBLEM WE
SOLVE
Marketers lack the critical data necessary to score all of
their leads resulting in potential missed opportunities
MARKETERS
Inability to score or prioritize all leads
+5
+2
+15
+10+4
+7
+6
1
Most of the leads are not ripe immediately ,we need to find
those who are ripe to focus our energies
2
Finding enough high quality leads to fill the sales pipeline
We need to estimate
the likely conversion
probability And cast
our net accordingly
3
You have the contents. How when and whom to pitch?
Cant overload all contents
to all leads. Need to find
out whom to pitch when to
pitch and how was the
response
4
Grade your Leads
Advanced Artificial
Intelligence buckets leads into
hot, warm and cold.
11
Automated Lead Scoring1
12
Automated Lead Nurturing and alert when the leads are
ready
Nurturing… Please Wait Leads are ready
Ready Alert
! ! ! ! ! ! ! !
2
Behaviour based content targeting3
14
End to end Automated Marketing4
15
HOW IT WORKS!
Setting up your Funnel and sorting leads has never been this simple and fast
Setup your campaigns
and behaviour to
respond
Schedule and Fire
your Campaign
Monitor the lead
progression to opportunities
And ensure bandwidth to
quickly jump when alerted
Pour your leads
in the funnel
Hot leads
AUTOMATIC LEAD
NURTURING
AUTOMATED
UPDATION TO CRM
AUTOMATIC LEAD
SCORING AND
UPGRADATION
INTELLIGENT
BUSINESS RULE
ENGINE
FEATURES
INTEGRATION WITH
CRM AND OTHER
SOURCES
END TO END
AUTOMATED
MARKETING
BEHAVIOUR BASED
CONTENT
TARGETING
360 DEGREE
CUSTOMER STORY
19
Before Leadautoconvert After Leadautoconvert
Blindly targeting all the leads
Only focusing on Hot leads
Key Benefits
20
360 degree
visibility
50% more
lead
conversion
40-50%
reduced In
cost
40% reduced
effort in lead
management
Completely
Automatic
Integrable
with SFDC
and external
systems
Other services
Mail extractorMail verifier
23
Other Products
Focused on Making Existing Business
Processes Intelligent
Bizlem
Products
FREE
TRIAL
BUY
NOW
SHARELIKE
COMMENT

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Lead scoring

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