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Neuroleadership
Leading with the brain in mind
Bill Flynn
Certificate of Distinction -
Foundations of Neuroleadership
1
Something to think about
If you knew a few key things that would
ultimately accelerate joyful learning, what
would it mean to you?
2
Bill Flynn - Bio
• Business Experience
• Worked for/advised over 100 companies including 20+ startups (10 operationally; 5 successful
outcomes)
• 8-time startup VP, WW Sales - UK, Singapore
• 2-time CMO
• GM – Division of $120MM IT services company
• 2 IPOs and 7 acquisitions
• Coaching Experience
• 11+ years as a business advisor/coach
• Certified Growth coach (4 years)
• Predictive Index Certified Partner
• Mass MEP Partner/Speaker
• Certified Vistage Speaker
• Certified with Distinction - Foundations of NeuroLeadership
• Mass Challenge Mentor
• Author
• Further, Faster
• 100+ blog posts
• Speaker
• Vistage
• EO/YPO
• Various Conferences/organizations
3
Agenda
• Crisis and the brain
• Optimal leading/learning
environment
• How the brain learns
4
Crisis and the Brain
•Heightened sensory level
•Higher stress and anxiety
–Sustained stress affects
focus, attention and
productivity
5
COVID-19
Three Threat Levels
Level 1 - Broader Environment
Level 2 - Neighborhood
Level 3 - Upon You
6
COVID-19
Three Threat Levels
Level 1 - Broader Environment
Level 2 - Neighborhood
Level 3 - Upon You
7
Positive State Strategies
• Certainty:
– Daily routine can help create a sense of normalcy
and certainty
• Choices:
– Provide sense of control/meaningful work
– Provide opportunity for choice/autonomy
• Relatedness:
– Provide sense of community
8
A More Beautiful Question
9
Two Questions
1. When you were ”in the learning groove”,
what is one word to describe how you
felt?
2. Think about something complicated that
you know or know how to do extremely
well. What was the process you went
through to mastery?
10
Two Questions
1. When you were ”in the learning groove”,
what is one word to describe how you
felt?
2. What do you know or know how to do
extremely well? Think about how that
happened. What was the process?
11
2X
The Brain seeks reward and avoids threat –
~5x/sec
Physical ≈ Social
12
SCARF Model
Status
Certainty
Autonomy
Relatedness
Fairness
13
Status
Relative importance to others 14
Certainty
Being able to predict the future 15
Autonomy
A sense of control over events 16
Relatedness
A sense of connection 17
Fairness
Perception of fair exchange 18
Review
• Three threat levels
• Positive Strategies
– Certainty/Routine
– Autonomy/Control
– Community/Togetherness
• Sublime questions
• Psychological Safety/SCARF
– Status, Certainty, Autonomy, Relatedness,
Fairness
19
Two Questions
1. When you were ”in the learning groove”,
what is one word to describe how you
felt?
2. Think about something complicated that
you know or know how to do extremely
well. What was the process you went
through to mastery?
20
How does the brain learn?
21
AGES Model Explained
Attention – Focus -> Consequence
Generation – Meaning, Connections
Emotion – Significance, Anticipation
Spacing – Repetition -> Retrieval
22
AGES Model Explained
Attention – Focus -> Consequence
Generation – Meaning, Connections
Emotion – Significance, Anticipation
Spacing – Repetition -> Retrieval
23
Review
• Three threat levels
• Positive Strategies
– Certainty/Routine
– Autonomy/Control
– Community/Togetherness
• The beauty of questions
• Psychological Safety/SCARF
• AGES Learning model
24
Resources
• Neuroleadership Institute
• Books
– Your Brain at Work – Dr. David Rock
– Brain Rules – Dr. John Medina
– Further, Faster – Bill Flynn
25
Edves Catalyst 2020
26
27

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Neuroleadership - Leading with the brain in mind ~ Bill Flynn

  • 1. Neuroleadership Leading with the brain in mind Bill Flynn Certificate of Distinction - Foundations of Neuroleadership 1
  • 2. Something to think about If you knew a few key things that would ultimately accelerate joyful learning, what would it mean to you? 2
  • 3. Bill Flynn - Bio • Business Experience • Worked for/advised over 100 companies including 20+ startups (10 operationally; 5 successful outcomes) • 8-time startup VP, WW Sales - UK, Singapore • 2-time CMO • GM – Division of $120MM IT services company • 2 IPOs and 7 acquisitions • Coaching Experience • 11+ years as a business advisor/coach • Certified Growth coach (4 years) • Predictive Index Certified Partner • Mass MEP Partner/Speaker • Certified Vistage Speaker • Certified with Distinction - Foundations of NeuroLeadership • Mass Challenge Mentor • Author • Further, Faster • 100+ blog posts • Speaker • Vistage • EO/YPO • Various Conferences/organizations 3
  • 4. Agenda • Crisis and the brain • Optimal leading/learning environment • How the brain learns 4
  • 5. Crisis and the Brain •Heightened sensory level •Higher stress and anxiety –Sustained stress affects focus, attention and productivity 5
  • 6. COVID-19 Three Threat Levels Level 1 - Broader Environment Level 2 - Neighborhood Level 3 - Upon You 6
  • 7. COVID-19 Three Threat Levels Level 1 - Broader Environment Level 2 - Neighborhood Level 3 - Upon You 7
  • 8. Positive State Strategies • Certainty: – Daily routine can help create a sense of normalcy and certainty • Choices: – Provide sense of control/meaningful work – Provide opportunity for choice/autonomy • Relatedness: – Provide sense of community 8
  • 9. A More Beautiful Question 9
  • 10. Two Questions 1. When you were ”in the learning groove”, what is one word to describe how you felt? 2. Think about something complicated that you know or know how to do extremely well. What was the process you went through to mastery? 10
  • 11. Two Questions 1. When you were ”in the learning groove”, what is one word to describe how you felt? 2. What do you know or know how to do extremely well? Think about how that happened. What was the process? 11
  • 12. 2X The Brain seeks reward and avoids threat – ~5x/sec Physical ≈ Social 12
  • 15. Certainty Being able to predict the future 15
  • 16. Autonomy A sense of control over events 16
  • 17. Relatedness A sense of connection 17
  • 19. Review • Three threat levels • Positive Strategies – Certainty/Routine – Autonomy/Control – Community/Togetherness • Sublime questions • Psychological Safety/SCARF – Status, Certainty, Autonomy, Relatedness, Fairness 19
  • 20. Two Questions 1. When you were ”in the learning groove”, what is one word to describe how you felt? 2. Think about something complicated that you know or know how to do extremely well. What was the process you went through to mastery? 20
  • 21. How does the brain learn? 21
  • 22. AGES Model Explained Attention – Focus -> Consequence Generation – Meaning, Connections Emotion – Significance, Anticipation Spacing – Repetition -> Retrieval 22
  • 23. AGES Model Explained Attention – Focus -> Consequence Generation – Meaning, Connections Emotion – Significance, Anticipation Spacing – Repetition -> Retrieval 23
  • 24. Review • Three threat levels • Positive Strategies – Certainty/Routine – Autonomy/Control – Community/Togetherness • The beauty of questions • Psychological Safety/SCARF • AGES Learning model 24
  • 25. Resources • Neuroleadership Institute • Books – Your Brain at Work – Dr. David Rock – Brain Rules – Dr. John Medina – Further, Faster – Bill Flynn 25
  • 27. 27