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Prioritizing
diversity in
technology
through early
exposure,
immersive
engagement
and recruiting
opportunities at
SXSW.
2018
THE
AGENDA
Pain Points
Thesis
Solution
About SXSW
About HBCU@SXSW
Our Experiences
Engagement
#HBCUSXSW18
HBCU@SXSW students and billionaire Steve Case, Founder of AOL and Revolution Fund.
PAIN
POINTS
T h e U n i t e d S t a t e s
I n n o v a t i o n ,
E n t r e p r e n e u r s h i p a n d
I n v e s t m e n t E c o n o m y
l a c k s
# a u t h e n t i c d i v e r s i t y
a n d i n c l u s i o n r e s u l t i n g
i n a l o s s o f e c o n o m i c
v a l u e a n d G D P .
#HBCUSXSW18
The Tech Sector Workforce
consists of 96% White men.
<2% are African
or Latin American.
By 2020, there will be one
million more computing and
coding jobs than computer
science students. -
Department of Labor
Because of past and current
discrimination, America is
forgoing 1.1 minority small
businesses + 9 million new
jobs. - Center for Global
Policy Solutions
Less than 1% of angel & venture fund
investments are invested in African
American and Latinx companies.
-Kaufman Foundation#HBCUSXSW18
OUR THESIS:
Investment from corporations, foundations,
governments, private investors and all
Americans in comprehensive innovation,
entrepreneurship & investment initiatives will:
add over $500 billion in workforce value.
create 1.1 million new startups.
create 9 million new jobs.
increase our GDP by 1.6%
- Center for Global Policy
- Department of Labor
- Center for Global Policy
- Intel Diversity Report
#HBCUSXSW18
THE
SOLUTION
Build a hyper-local and national
physical and virtual authentically
inclusive interconnected innovation,
entrepreneurship and investment
economy.
#HBCUSXSW18
Starting with Early Exposure:
which we know is key.
ABOUT
SXSW
South By Southwest dedicates itself to helping creative
people achieve their goals. Founded in 1987 in Austin,
Texas, SXSW is best known for its conference and festivals
that celebrate the convergence of the interactive, film,
and music industries. The event, an essential destination for
global professionals, features sessions, showcases,
screenings, exhibitions, and a variety of networking
opportunities. SXSW proves that the most unexpected
discoveries happen when diverse topics and people
come together.
#HBCUSXSW18
"Diversify SXSW
and you will diversify the
global innovation
economy."
Rodney Sampson, Founder
Opportunity Ecosystem
#HBCUSXSW18
HBCU@SXSW KPI'S
Position the students to work at the best companies to solve the toughest
problems to maximize their career and company building potential.
Expose 500 high potential technical and non-technical students to the career
opportunities in the innovation, entrepreneurship and investment ecosystem.
Send the students back to their respective schools so they can create a
hyper-local technology and startup ecosystem on their campus.
Create an experience that facilitates connections and relationships resulting
in immediate summer internships, career opportunities or startup acceleration.
Educate these students on how to properly engage and
navigate the opportunities in these economies.
#HBCUSXSW18
OUR
EXPERIENCES
ROAD TO HBCU@SXSW
National interactive student application and
database building program anchored with college
tour, monthly OHUB@ popup events, webinars,
hackathons and innovative entrepreneurial sprints.
HBCU@SXSWedu
A learning environment for college administrators to
connect with funders and thought leaders at the
intersection of education and technology at SXSW.
HBCU@HT
Annual opening day at Huston Tillotson which
includes onboarding panel discussions, influencer
keynote and a student block party.
TALENT SUITES
Spaces dedicated for our recruiting partners to
interview and hire our students on the spot.
OFFICIAL SXSW PANELS
Official SXSW speaking opportunities curated for
sitting authorities in tech and entrepreneurship.
OUR
EXPERIENCES
MENTOR MEALS
Corporate sponsored custom culinary experiences
for our students and/or influencers during breakfast,
lunch or dinner each day.
ANNUAL #DIVERSIFYSXSW
RECRUITMENT BREAKFAST
Official SXSW Job Market recruitment breakfast
where recruiters provide mentorship and advice to
students.
#YESWECODE FUND
SCHOLARSHIP EVENT
Cohosted by Van Jones, the #YesWeCode Fund and
our code school partners to create an experience
for SXSW influencers and decision makers to raise
more funds to provide more scholarships.
#DIVERSIFYSXSW House
A house dedicated to #authenticinclusion designed
to amplify our presenting sponsors and diversity
programming for all SXSW delegates.
Pays for 25 students that match your custom
hiring profile to attend HBCU@SXSW
'Presented by' branding everywhere
Funds one (1) technologist (or entrepreneur) in
residence at participating HBCU for 12 months
25 HBCU@SXSW VIP Access +
SXSW Platinum Badges
Presenting sponsor of our monthly live
recruitment and entrepreneurship webcasts &
popup events at participating campuses
Presenting sponsor of our
#welcometotheecosystem ten-city college
recruitment tour.
#DiversifySXSW House Partner
Custom on the ground activation, including but
not limited to events, speaking opportunities
and student interaction
Access to applicant data
$250,000PRESENTING SPONSOR
#DIVERSIFYSXSW House
Sponsors 15 students to attend HBCU@SXSW
15 HBCU@SXSW VIP Access + SXSW Platinum Badges
Co-branding and programming of house for all SXSW
delegates
Custom event activation, including vip lounge, day party,
receptions, entertainment
Custom programming, including speaker and influencer
recruitment
Access to applicant data
Sponsors 10 students to attend
HBCU@SXSW
'Powered By' branding everywhere
10 HBCU@SXSW VIP Access +
SXSW Platinum Badges
Custom event opportunity
Access to applicant data
$150,000
$100,000
#DIVERSIFYSXSW House Sponsor
Powered By Sponsor
Sponsors 5 students to attend HBCU@SXSW
5 HBCU@SXSW VIP Access + SXSW Platinum Badges
Branded as day sponsor everywhere
Custom event and programming
Access to applicant data
$50,000
Commit to sponsor or raise $30,000 to sponsor 10
students
Listing and branding on SXSW World Magazine full
page advertisment (received by all badge holders)
3 HBCU@SXSW VIP Access + SXSW Platinum Badges
Table at 4th Annual Inclusive Innovators Dinner
Official speaking opportunity when appropriate
Access to applicant data
$30,000
Influencer Host Committee
Sponsor
$25,000Custom Event*
Option to provide daily breakfast, lunch and dinner for students
Option to sponsor #YesWeCode Scholarship Event + 4th Annual Inclusive Innovators Dinner
3 HBCU@SXSW VIP Access + SXSW Platinum Badges
Access to applicant data
Day Sponsor
#DIVERSIFYSXSW House
Sponsors 1 student to attend HBCU@SXSW
Official panel sponsor & co-curator
Moderator opportunity
3 panelists
2 HBCU@SXSW VIP Access +
SXSW Platinum Badges
Access to applicant data
$10,000 $7,500Official Panel Partner*
**Subject to OE
& SXSW approval
Job Market Exhibitor
Sponsors 1 student to attend HBCU@SXSW
SXSW Job Market 10 x 10 exhibit booth
1 HBCU@SXSW VIP Access +
SXSW Platinum Badge
Access to applicant data
Sponsors 1 student to attend HBCU@SXSW
1 HBCU@SXSW VIP Access + SXSW Platinum Badge
Post job openings to HBCU@SXSW Database
Access to travel concierge
$5,000Influencer Delegate
Sponsor
Sponsors 1 student to attend HBCU@SXSW
Covers round trip travel, housing, meals,
programming and experience for students
Post job openings to HBCU@SXSW cohort
$3,000
Student Scholarship
Sponsor
Website listing
Social media amplification
SWAG Partner
$1,500Ally Sponsor

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#HBCUSXSW18 Sponsorship Presentation

  • 2. THE AGENDA Pain Points Thesis Solution About SXSW About HBCU@SXSW Our Experiences Engagement #HBCUSXSW18 HBCU@SXSW students and billionaire Steve Case, Founder of AOL and Revolution Fund.
  • 3. PAIN POINTS T h e U n i t e d S t a t e s I n n o v a t i o n , E n t r e p r e n e u r s h i p a n d I n v e s t m e n t E c o n o m y l a c k s # a u t h e n t i c d i v e r s i t y a n d i n c l u s i o n r e s u l t i n g i n a l o s s o f e c o n o m i c v a l u e a n d G D P . #HBCUSXSW18
  • 4. The Tech Sector Workforce consists of 96% White men. <2% are African or Latin American. By 2020, there will be one million more computing and coding jobs than computer science students. - Department of Labor Because of past and current discrimination, America is forgoing 1.1 minority small businesses + 9 million new jobs. - Center for Global Policy Solutions Less than 1% of angel & venture fund investments are invested in African American and Latinx companies. -Kaufman Foundation#HBCUSXSW18
  • 5. OUR THESIS: Investment from corporations, foundations, governments, private investors and all Americans in comprehensive innovation, entrepreneurship & investment initiatives will: add over $500 billion in workforce value. create 1.1 million new startups. create 9 million new jobs. increase our GDP by 1.6% - Center for Global Policy - Department of Labor - Center for Global Policy - Intel Diversity Report #HBCUSXSW18
  • 6. THE SOLUTION Build a hyper-local and national physical and virtual authentically inclusive interconnected innovation, entrepreneurship and investment economy. #HBCUSXSW18 Starting with Early Exposure: which we know is key.
  • 7. ABOUT SXSW South By Southwest dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. The event, an essential destination for global professionals, features sessions, showcases, screenings, exhibitions, and a variety of networking opportunities. SXSW proves that the most unexpected discoveries happen when diverse topics and people come together. #HBCUSXSW18
  • 8. "Diversify SXSW and you will diversify the global innovation economy." Rodney Sampson, Founder Opportunity Ecosystem #HBCUSXSW18
  • 9. HBCU@SXSW KPI'S Position the students to work at the best companies to solve the toughest problems to maximize their career and company building potential. Expose 500 high potential technical and non-technical students to the career opportunities in the innovation, entrepreneurship and investment ecosystem. Send the students back to their respective schools so they can create a hyper-local technology and startup ecosystem on their campus. Create an experience that facilitates connections and relationships resulting in immediate summer internships, career opportunities or startup acceleration. Educate these students on how to properly engage and navigate the opportunities in these economies. #HBCUSXSW18
  • 10. OUR EXPERIENCES ROAD TO HBCU@SXSW National interactive student application and database building program anchored with college tour, monthly OHUB@ popup events, webinars, hackathons and innovative entrepreneurial sprints. HBCU@SXSWedu A learning environment for college administrators to connect with funders and thought leaders at the intersection of education and technology at SXSW. HBCU@HT Annual opening day at Huston Tillotson which includes onboarding panel discussions, influencer keynote and a student block party. TALENT SUITES Spaces dedicated for our recruiting partners to interview and hire our students on the spot. OFFICIAL SXSW PANELS Official SXSW speaking opportunities curated for sitting authorities in tech and entrepreneurship.
  • 11. OUR EXPERIENCES MENTOR MEALS Corporate sponsored custom culinary experiences for our students and/or influencers during breakfast, lunch or dinner each day. ANNUAL #DIVERSIFYSXSW RECRUITMENT BREAKFAST Official SXSW Job Market recruitment breakfast where recruiters provide mentorship and advice to students. #YESWECODE FUND SCHOLARSHIP EVENT Cohosted by Van Jones, the #YesWeCode Fund and our code school partners to create an experience for SXSW influencers and decision makers to raise more funds to provide more scholarships. #DIVERSIFYSXSW House A house dedicated to #authenticinclusion designed to amplify our presenting sponsors and diversity programming for all SXSW delegates.
  • 12. Pays for 25 students that match your custom hiring profile to attend HBCU@SXSW 'Presented by' branding everywhere Funds one (1) technologist (or entrepreneur) in residence at participating HBCU for 12 months 25 HBCU@SXSW VIP Access + SXSW Platinum Badges Presenting sponsor of our monthly live recruitment and entrepreneurship webcasts & popup events at participating campuses Presenting sponsor of our #welcometotheecosystem ten-city college recruitment tour. #DiversifySXSW House Partner Custom on the ground activation, including but not limited to events, speaking opportunities and student interaction Access to applicant data $250,000PRESENTING SPONSOR
  • 13. #DIVERSIFYSXSW House Sponsors 15 students to attend HBCU@SXSW 15 HBCU@SXSW VIP Access + SXSW Platinum Badges Co-branding and programming of house for all SXSW delegates Custom event activation, including vip lounge, day party, receptions, entertainment Custom programming, including speaker and influencer recruitment Access to applicant data Sponsors 10 students to attend HBCU@SXSW 'Powered By' branding everywhere 10 HBCU@SXSW VIP Access + SXSW Platinum Badges Custom event opportunity Access to applicant data $150,000 $100,000 #DIVERSIFYSXSW House Sponsor Powered By Sponsor
  • 14. Sponsors 5 students to attend HBCU@SXSW 5 HBCU@SXSW VIP Access + SXSW Platinum Badges Branded as day sponsor everywhere Custom event and programming Access to applicant data $50,000 Commit to sponsor or raise $30,000 to sponsor 10 students Listing and branding on SXSW World Magazine full page advertisment (received by all badge holders) 3 HBCU@SXSW VIP Access + SXSW Platinum Badges Table at 4th Annual Inclusive Innovators Dinner Official speaking opportunity when appropriate Access to applicant data $30,000 Influencer Host Committee Sponsor $25,000Custom Event* Option to provide daily breakfast, lunch and dinner for students Option to sponsor #YesWeCode Scholarship Event + 4th Annual Inclusive Innovators Dinner 3 HBCU@SXSW VIP Access + SXSW Platinum Badges Access to applicant data Day Sponsor
  • 15. #DIVERSIFYSXSW House Sponsors 1 student to attend HBCU@SXSW Official panel sponsor & co-curator Moderator opportunity 3 panelists 2 HBCU@SXSW VIP Access + SXSW Platinum Badges Access to applicant data $10,000 $7,500Official Panel Partner* **Subject to OE & SXSW approval Job Market Exhibitor Sponsors 1 student to attend HBCU@SXSW SXSW Job Market 10 x 10 exhibit booth 1 HBCU@SXSW VIP Access + SXSW Platinum Badge Access to applicant data
  • 16. Sponsors 1 student to attend HBCU@SXSW 1 HBCU@SXSW VIP Access + SXSW Platinum Badge Post job openings to HBCU@SXSW Database Access to travel concierge $5,000Influencer Delegate Sponsor Sponsors 1 student to attend HBCU@SXSW Covers round trip travel, housing, meals, programming and experience for students Post job openings to HBCU@SXSW cohort $3,000 Student Scholarship Sponsor Website listing Social media amplification SWAG Partner $1,500Ally Sponsor