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Corporate Social Responsibility ,[object Object],[object Object],[object Object],[object Object],Dr. Anthony Miller United Nations Conference on Trade and Development [email_address]
Main Concepts of CSR ,[object Object],[object Object],[object Object],Social Contract  (Donaldson, 1982; Donaldson and Dunfee, 1999) – There is a tacit social contract between the firm and society; the contract bestows certain rights in exchange for certain responsibilities. Stakeholder Theory  (Freeman, 1984) – A stakeholder is “any group or individual who can affect or is affected by the achievement of an organisation’s purpose.”  Argues that it is in the company’s strategic interest to respect the interests of all its stakeholders.
Main Concepts of CSR CSR = political economy The rights and responsibilities assigned to private industry.
Key Issues in CSR ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Context   Globally ,[object Object],[object Object],[object Object],[object Object]
Key drivers of CSR ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Drivers: NGO Activism ,[object Object],[object Object],[object Object]
Domino Effect in the US Wood Products Industry:  7 out of top 10 shift policy on old growth within 18 months 5 Payless Cashways   Dec - 2000   4 84 Lumber   Aug - 2000   2 Lowes Aug - 2000   3 Menards   Jan - 2000   9 Wickes   Nov - 1999   6 Home Base   Nov - 1999   1 Home Depot   Aug - 1999   Industry Rank Company Date of Policy Shift
Key Drivers: Responsible Investment ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Principles for Responsible Investment www.unpri.org Signatories will 1   … incorporate  ESG issues into investment analysis and decision-making processes. 2   …be  active owners  and incorporate ESG issues into our ownership policies and practices. 3   …seek appropriate  disclosure  on ESG issues by the entities in which we invest. 4   … promote  acceptance and implementation of the Principles within the investment industry. 5   …work  together  to enhance our effectiveness in implementing the Principles. 6   …each  report  on our activities and progress towards implementing the Principles.
Investor opinion survey (IFC) Asset owners. Do you expect to implement ESG policies in your emerging market investments?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Key Drivers: Litigation  $30,000,000 settlement
United Nations Initiatives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Implications for Enterprises ,[object Object],[object Object],[object Object],[object Object],[object Object],The Extended Firm Regional Plants / JV Partners Suppliers / Distributors CSR Drivers Transnational Corporations
Implications for Enterprises:  TNC as an “organ of society” “ every individual and every  organ of society  [should] promote respect for these rights and freedoms and to secure their universal and effective recognition.”   - UN International Declaration of Human Rights International principles apply only to governments International principles apply to governments  and  companies It would be a strange tort system that imposed liability on state actors but not on  those who conspired with them  to perpetrate illegal acts through coercive use of state power.   - 1997 Eastman Kodack Co. v. Kalvin Trend in international law
Implications for Enterprises:  CSR Management ,[object Object],[object Object],[object Object],[object Object]
CSR Management: Systems approach Sustainable business development does not come about of its own accord. Rather, commitment to sustainability demands that corporate processes be reliably controlled and that everyone's actions - in finance as much as in environmental and social areas - be coordinated. Prerequisites for this are  binding guidelines, unambiguous corporate goals and a clear organizational structure .  -  Deutsche Telekom
CSR Management: Management structure Example:  Chiquita Board of Directors President & CEO Group Presidents Chief Financial Officer VP of Human Resources General Counsel Corporate Responsibility Officer Steering Committee Audit Committee of Board
CSR Management: Plan, Do, Check, Act method ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Code of Conduct: Widespread adoption among TNCs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Codes found among all industrial sectors. Source:  OECD 1999 survey of 233 codes
Code of Conduct: Issue emphasis varies by industry Source:  OECD 1999 survey of 233 codes
Code of Conduct: Emerging consensus on key issues Source:  Conference Board 1999, Survey of 123 Codes
Code of Conduct: Cascade effect Source:  OECD 1999 survey of 233 codes
Code of Conduct: Cascade effect Source:  Conference Board 1999, Survey of 123 Codes
Sphere of Influence Who  – is to be influenced?
Sphere of Influence What  – issues are to be influenced?
Sphere of Influence How  – are those issues to be influenced?
Sphere of Influence Example:  Mattel Who:  suppliers, JVs and branch plants What:  OSH How:  focus on manufacturing processes, HR, factory design
CSR Management: Governing the value chain
Compliance Management: Management by certification ,[object Object],[object Object],[object Object],[object Object]
Compliance Management: Management by certification ,[object Object],[object Object],[object Object],[object Object]
ISO 26000 Roadmap Principles of SR 1. Ethical behaviour  2. Respect for rule of law  3. Respect for international norms of behaviour 4. Respect for  and considering of stakeholder interests 5. Accountability  6. Transparency  7. Precautionary approach  8. Respect for human rights Organizational   Governance Human Rights Labour Practises Environment Fair  operating practises Consumer issues Community  & society development Core Subjects Implementing SR 7.2  Defining scope 7.5  Implementing in daily practise 7.7 Evaluating performance 7.8 Enhancing credibility 7.4  Integrating into organization 7.3 Working With Stakeholders 7.3 Communicating
CSR Management: Supply chain specific
CSR Management: CSR reporting becomes ‘mainstream’ % of Large Firms Issuing a CSR Report 64%
CSR Management: Emerging standards in CSR Reporting Global Reporting Initiative (GRI) A multi-stakeholder initiative www.globalreporting.org  International Standards of Accounting and Reporting (ISAR) A project of  UNCTAD www.unctad.org/isar
Implications for Development ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Implications for Development:  CSR management CSR performance among 100 emerging market enterprises Source: UNCTAD, 2008
Implications for Development:  CSR management CSR performance among 100 emerging market enterprises Source: UNCTAD, 2008
Implications for Development:  CSR management CSR performance among 100 emerging market enterprises Source: UNCTAD, 2008
Implications for Development: is CSR good for growth? ,[object Object],David Henderson “ [CSR]’s adoption would reduce competition and economic freedom, and undermine the market economy.”
Implications for Development: Experiments in quantification Does an increase in CSR correspond with an increase in labour costs?
Implications for Development:  Experiments in quantification Does an increase in CSR correspond with a decrease in real GDP growth?
Thank you Dr. Anthony Miller United Nations Conference on Trade and Development [email_address]

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Millercsr

  • 1.
  • 2.
  • 3. Main Concepts of CSR CSR = political economy The rights and responsibilities assigned to private industry.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8. Domino Effect in the US Wood Products Industry: 7 out of top 10 shift policy on old growth within 18 months 5 Payless Cashways Dec - 2000 4 84 Lumber Aug - 2000 2 Lowes Aug - 2000 3 Menards Jan - 2000 9 Wickes Nov - 1999 6 Home Base Nov - 1999 1 Home Depot Aug - 1999 Industry Rank Company Date of Policy Shift
  • 9.
  • 10.  
  • 11. Principles for Responsible Investment www.unpri.org Signatories will 1 … incorporate ESG issues into investment analysis and decision-making processes. 2 …be active owners and incorporate ESG issues into our ownership policies and practices. 3 …seek appropriate disclosure on ESG issues by the entities in which we invest. 4 … promote acceptance and implementation of the Principles within the investment industry. 5 …work together to enhance our effectiveness in implementing the Principles. 6 …each report on our activities and progress towards implementing the Principles.
  • 12. Investor opinion survey (IFC) Asset owners. Do you expect to implement ESG policies in your emerging market investments?
  • 13.
  • 14.
  • 15.
  • 16. Implications for Enterprises: TNC as an “organ of society” “ every individual and every organ of society [should] promote respect for these rights and freedoms and to secure their universal and effective recognition.” - UN International Declaration of Human Rights International principles apply only to governments International principles apply to governments and companies It would be a strange tort system that imposed liability on state actors but not on those who conspired with them to perpetrate illegal acts through coercive use of state power. - 1997 Eastman Kodack Co. v. Kalvin Trend in international law
  • 17.
  • 18. CSR Management: Systems approach Sustainable business development does not come about of its own accord. Rather, commitment to sustainability demands that corporate processes be reliably controlled and that everyone's actions - in finance as much as in environmental and social areas - be coordinated. Prerequisites for this are binding guidelines, unambiguous corporate goals and a clear organizational structure . - Deutsche Telekom
  • 19. CSR Management: Management structure Example: Chiquita Board of Directors President & CEO Group Presidents Chief Financial Officer VP of Human Resources General Counsel Corporate Responsibility Officer Steering Committee Audit Committee of Board
  • 20.
  • 21.
  • 22. Code of Conduct: Issue emphasis varies by industry Source: OECD 1999 survey of 233 codes
  • 23. Code of Conduct: Emerging consensus on key issues Source: Conference Board 1999, Survey of 123 Codes
  • 24. Code of Conduct: Cascade effect Source: OECD 1999 survey of 233 codes
  • 25. Code of Conduct: Cascade effect Source: Conference Board 1999, Survey of 123 Codes
  • 26. Sphere of Influence Who – is to be influenced?
  • 27. Sphere of Influence What – issues are to be influenced?
  • 28. Sphere of Influence How – are those issues to be influenced?
  • 29. Sphere of Influence Example: Mattel Who: suppliers, JVs and branch plants What: OSH How: focus on manufacturing processes, HR, factory design
  • 30. CSR Management: Governing the value chain
  • 31.
  • 32.
  • 33. ISO 26000 Roadmap Principles of SR 1. Ethical behaviour 2. Respect for rule of law 3. Respect for international norms of behaviour 4. Respect for and considering of stakeholder interests 5. Accountability 6. Transparency 7. Precautionary approach 8. Respect for human rights Organizational Governance Human Rights Labour Practises Environment Fair operating practises Consumer issues Community & society development Core Subjects Implementing SR 7.2 Defining scope 7.5 Implementing in daily practise 7.7 Evaluating performance 7.8 Enhancing credibility 7.4 Integrating into organization 7.3 Working With Stakeholders 7.3 Communicating
  • 34. CSR Management: Supply chain specific
  • 35. CSR Management: CSR reporting becomes ‘mainstream’ % of Large Firms Issuing a CSR Report 64%
  • 36. CSR Management: Emerging standards in CSR Reporting Global Reporting Initiative (GRI) A multi-stakeholder initiative www.globalreporting.org International Standards of Accounting and Reporting (ISAR) A project of UNCTAD www.unctad.org/isar
  • 37.
  • 38. Implications for Development: CSR management CSR performance among 100 emerging market enterprises Source: UNCTAD, 2008
  • 39. Implications for Development: CSR management CSR performance among 100 emerging market enterprises Source: UNCTAD, 2008
  • 40. Implications for Development: CSR management CSR performance among 100 emerging market enterprises Source: UNCTAD, 2008
  • 41.
  • 42. Implications for Development: Experiments in quantification Does an increase in CSR correspond with an increase in labour costs?
  • 43. Implications for Development: Experiments in quantification Does an increase in CSR correspond with a decrease in real GDP growth?
  • 44. Thank you Dr. Anthony Miller United Nations Conference on Trade and Development [email_address]