1. ReGrow Impact model
Phase 2 Report
Team 1:
David Azer
Alfredo Azocar
Samuel Johnson
Mark Reilley
Rajaa Laghriab

2. Context
 Working with RESOLVE and its partner organizations to advance the ReGrow West Africa initiative.
 ReGrow’s initiative is focused on reinvigorating the West African economy following the Ebola crisis.
 Work is in Liberia, Sierra Leone, and Guinea, although it could eventually spread to other countries.
Client goal: Partner with various donors and local governments to implement many different kinds
of projects that will improve life for the project’s beneficiaries (i.e., communities and citizens of
the targeted countries).
Team 1’s goal: Develop a tool to measure the impact that ReGrow’s projects have on the
beneficiaries, their communities, and their surrounding region.
In addition, the impact model will be used to:
 solicit donor contributions
 allow ReGrow’s stakeholders to compare projects and identify where funds would have the
greatest benefit,
 Allow local governments to show what benefits these programs are having
 Serve the beneficiaries themselves to develop community buy-in and support.
Context and goal

3. SWOT Analysis
Strengths
Opportunities Threats
Internal
Weaknesses
External
• Timing / urgency of project
• Current Partnerships
• Clear mission and vison
• Strong capacity experience
• International Development Arena
• Broad scope of project
• Limited resources on ground and
high cost of bringing in people with
the right skillset
• Stakeholder over- interest or
conflicting interest
• Fertile environment for growth
• Cross industry partnerships:
Government and Private Sector
• Multitude of Opportunities
• High potential for high impact
• Easy to duplicate success in other
areas
• Current competition & new players
• Challenging Environment ( Fraud,
Ebola, infrastructure, regulations)
• Political instability
• Long term sustainability of work
• Local Governments

4. Competitive Rivalry – High
• Few direct competitors; many indirect competitors
• Product differentiation is moderate (expert)
• Diamonds or health (specialization)
Threat of Entry - Medium
• Moderate capital requirements
• Challenging environment
• Legal Framework
Threat of Substitutes – High/Medium
• New world Needs (based on current events)
• Different NGOs and Non-Government Agencies
• Donors and Governments will have options
• Low perceived differentiator – buyer governments and donors will be looking to
maximize their investments and will choose with their best interest in mind
Buyer Power – High/Medium
Buyers wear many hats:
• Beneficiaries
• Government
• Donors / Funders
• Implementing partners/ Contractors
Supplier Power – Low/Medium
• Labor
• Donors
• Diamonds
• Mining Raw Materials
• Commodities
Industry Analysis: Porter’s Five Forces
Rivalry
Threat of
Entrance
Buyers
Substitutes
Suppliers

5. OUR APPROACH
 Tool developed in Excel: cheap, easy to use, manage and
maintain.
 Focus on jobs, tax revenue, training or capacity building,
health care, and environment such as the projected impact of
jobs created due to ReGrow or whether incomes and literacy
rates increase.
 Flexible enough to accommodate other indicators that may
not yet be identified.
Approach

6.  Provide the client with an easy to use and flexible tool that
collects indicators and calculates metrics that will allow
comparison of dissimilar projects against a common
denominator with “apples to apples” results.
Unique selling proposition

7. Competitor Analysis Resources
Sectors Education Health Agriculture Infrastructure
Development
Impact
World Bank 

World Health
Organization
   
African
Development
Bank
    
USAID
Doctors
without
Boarders
   

8. On a macro level:
• Risky work environment with the continuous Ebola outbreak
• Poor local Infrastructure
• Challenges to balance the needs and objectives of donors, local governments,
beneficiaries and project team
• Unstable Local Governments and how to control corruption
On a micro level:
• Project scope is broad
• Future projects are not yet identified, so tool must be flexible to accommodate
them and measure their impact
• Distinguishing the main indicators and metrics to assess and how to measure them
across time
• Power to draw attention to the Resolve Initiative given the situation in the Ebola
affected countries
• Overall timing for the initiative
Challenges

9. • Developed a prototype template in excel
• Created a list of project types and impact categories
• Will collaborate with Richard to identify others
• Will clarify the hierarchy and interrelations
Status and next steps