Ah, lead generation. Whether you're the owner of an experienced insurance agency or a newbie agent, the words alone can tend to give you a migraine.

1. Medicare Insurance
Leads Generation
Tactics - Sell more
this year
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2. So you're thinking of new new ways to create Medicare leads for officers, or for
yourself. In an industry where everything feels like a numbers game, sometimes you
need that little extra advantage over the competition in order to increase your close rate,
raise revenue, and get a few extra sales where possible.
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3. At ProspectsForAgents, we specialise in lead generation for Medicare Insurance. After 10 +
years in operation, raising millions of dollars in sales in a variety of ways for our customers,
we know a thing or two about successful strategies for lead generation.
In order to help brokers and business owners learn the 15 Best Ways to Produce More
Medicare Insurance Leads beyond Open Enrollment, we built this guide. Before we get
started, let's outline the styles of Medicare that drive this drive and are geared towards its
strategies.
ABOUT US
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4. There are still plenty of
avenues, some more lucrative
than others, if you are trying
to improve lead generation
outside of open enrollment.
Let 's look at 2020 's 15 Best
Ways to Generate More
Medicare Leads.
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5. 1. Live Transfer Medicare Leads
Live transfer leads, since they have a low CPA, are
the easiest and most reliable way to get Medicare
leads. Such leads are also highly trained, resulting
in a high closing rate.
Finally, moving hot leads in real time maximises the
time of your agents by allowing them to
concentrate on closing, the most sales-driven part
of the process.
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6. 2. PAY PER CALL
MEDICARE
SUPPLEMENT LEADS
You can also only pay for calls, which are
forwarded to your agents, with a pay per call
system. In the sense that they are sent directly
to agents who can pick their desired hours,
etc ... this is similar to live transfer leads.
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7. Use Facebook to
Generate
Medicare Leads
In a handful of ways, Facebook can be used to generate Medicare leads.
Facebook groups devoted to Medicare problems, elderly events, and
even wellness concerns provide outstanding lead generation areas.
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8. TURNING 65 DATABASE
FOR MEDICARE LEADS
You can buy lists and use databases of people who are
turning 65 to make your own lists of targeted leads if you
are targeting a key age group.
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9. The development of high-quality content for
your website, which acts as a lead magnet, is a
more methodical and long-term process for
generating Medicare leads, and can also
generate emails and other follow-up leads.
5. GENERATE
HIGH-QUALITY
CONTENT ON
YOUR SITE
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10. A more common and efficient way to produce
Medicare Supplement leads is by networking with
seniors at events.
6. NETWORK
WITH SENIORS AT
EVENTS
Targeting fitness and health centers
Events targeting those near retirement
Retirement planning luncheons
Insurance hosted events
Empty nester events
Local community groups
A few quick ideas that have performed well for us in
the past are:
Through networking with seniors in the local region,
there are virtually unlimited opportunities to generate
Medicare leads. The point is to concentrate your
energies on building a relationship, concentrating first
on knowledge and education.
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11. 7. Direct Mail
Medicare
Advantage
Leads
Generation
You can generate Medicare Advantage
leads and Medicare Supplement leads
using direct mail. These leads have a
slightly higher CPA than other lead gen
strategies, but the leads you generate
are a great way to supplement them.
Compared to paid advertising, direct
mail is more reliable with a higher ROI
and works in combination with other
marketing strategies more efficiently.
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12. 8. Purchase
Medicare Sales
Leads Call Lists
CPA remains relatively low, but as compared to live Medicare
transfer leads, the agents will need to spend more time on the
phone with less skilled and non-interested leads. It is a
condition of give and take.
It is possible to buy pre-made call lists if the thought of
creating your own lists seems too time-consuming. If you
choose the right business, this can be very fruitful
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13. 9. Medicare leads
Generation by Email
Marketing
This approach should only be a secondary source of
lead, not your main source of lead. Believe it or not,
since 2000 , the number of seniors using email has
risen to more than 48 percent , meaning that more
seniors are searching for online answers and support.
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14. 10. Establish Partnerships
With Other Insurance
Agents
We have to look out for each other in the life insurance
business. A mutually beneficial way to produce
Medicare leads for free over time is to create
partnerships. For instance, you can swap final expense
leads for Medicare leads from one partner.
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15. 11. TELEMARKETING MEDICARE LEADS
Medicare's telemarketing leads also have a good
ROI in certain situations, considering the poor
wrap that telemarketing gets (we all hate it).
Again, in this situation , the main thing is to
ensure that you select a company that focuses on
quality and quantity, as telemarketing is a game
of numbers even with quality leads.
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12. Exclusive
Medicare Leads
There are also firms that repeatedly re-sell Medicare lists,
ensuring that the list you buy has actually already been
passed on to a dozen other agencies.
What's nice about buying exclusive Medicare leads is that
you can allow them to age if appropriate, since they are just
yours. When they are exclusive, sitting on leads for a few
years is much better than buying mutual leads.

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13. Hone in On Non-
Turning 65 Medicare
Leads
They have either already been trained for Medicare Supplements by the time one turns
65, or already have a solution to their issues.
Start planting the seed with 60 to 64-year-olds so that you already have a semi-warm
bond with them when they hit 65 and they think of your organisation as a solution.

18. 14. Cold Calling
Isn’t Dead
Cold calling is still a good way to generate leads, particularly if you do not
have the budget and need as many free Medicare leads as you can get for
these other forms of paid Medicare leads.
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15. Ask Existing Clients for
Medicare Lead Referralst
testimonials
The secret to genuinely developing and scaling an
efficient insurance agency is referrals. Remember that
at least one person who is interested or has a need for
Medicare or Medicare supplements probably knows
every customer or prospect you have ever talked to.

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