The document summarizes various energy company stands at E-World 2017, noting key design elements and impressions. Stands that caught the writer's eye included Innogy SE for its clean lines, strong colors and large blackboard; E.ON for its semi-transparent Japanese screens and use of white space and color; and Endesa for its large screens and curved back wall that reminded one manager of the bridge of the USS Enterprise. Other stands mentioned were from Vattenfall, Axpo, Veolia, Iberdrola, Montel, Bloomberg, and KlimaExpo.NRW.

1. AT E-WORLD 2017
STANDS THAT CAUGHT OUR EYE

2. INNOGY SE
Hall 3 - 100
innogy is a product of the
restructure of RWE. The
name combines the terms
"innovation", "energy" and
"technology" and has been
used for some time in the
RWE Group.
We loved mix of clean lines
and strong colours
contrasted by the large
blackboard as a focal point
for key messages.

3. E.ON
Hall 3 - 214
E.ON is one of the major
public utility companies in
Europe and the world's
largest investor-owned
energy service provider.
The semi-transparent
Japanese style screens
and combination of white
open space and strong
primary colours enticed
visitors to venture deeper
into the stand

4. ENDESA
Hall 3 - 314
Endesa, S.A. is the largest
electric utility company in
Spain, serving 10 million
customers.
The large screens and
displays, along with a
slight curve of the back
wall made it feel like the
bridge of the USS
Enterprise. Or maybe that’s
just our Trekkie marketing
manager’s view!? ;)

5. VATTENFALL
Hall 3 - 422
Vattenfall is a Swedish
power company, wholly
owned by the Swedish
government. Beyond
Sweden, the company
generates power in
Denmark, Finland,
Germany, the Netherlands,
Poland, and the United
Kingdom.
With all the orange, it had a
slight Dutch feel to it.
Thoughts?

6. AXPO
Hall 3 - 236
Axpo Holding AG is an
energy utility with its
operational headquarters
in Baden, Switzerland.
One of the more eye-
catching stands which
reminded us of the ‘bird’s
nest’ stadium in Beijing;
home of the 2008 Olympic
Summer Games.

7. VEOLIA
Hall 3 - 160
Veolia, is a French
transnational company
with activities in four main
service and utility areas
traditionally managed by
public authorities – water
management, waste
management, public
transport and energy
services.
We are still not sure what
those strings represent but
they looked good.

8. IBERDROLA
Hall 2 - 318
Iberdrola is a Spanish
public multinational
electric utility company
with a workforce of around
31,330 employees in
dozens of countries on four
continents serving around
31.67 million customers.
The curved roof and strong
use of green, accented by
contrasting colours were
impressive.

9. MONTEL
Hall 3 - 124
Montel is a key information
provider for the European
energy markets, delivering
independent market-
moving news, data and
analysis to industry
professionals.
It’s also the place to when
it comes to food, drinks
and meeting people. They
don’t call it ‘the happy
stand’ for no reason.

10. BLOOMBERG
Hall 1 - 320
Bloomberg delivers business and
markets news, data, analysis, and
video to the world, featuring stories
from Businessweek and Bloomberg
News.

11. KLIMA EXPO.NRW
Galeria
The KlimaExpo.NRW is a new climate change initiative from
the North Rhine-Westphalian (NRW) state government.
An amazing showcase of a concerted effort to transform a
former coal mining region into a leader in green energy &
sustainability.