About Coca Cola company

1. COCA-COLA
Dariya Sulubekova
Seneca college

2. Coca-Cola is the most popular brand
on the planet, known to 6.5 billion
people, which equals 94% of the
world's population. Thanks to the
world's largest distribution system
the legendary soda is consumed in
more than 200 countries. The
company employs more than
146,000 people worldwide. Now
Coca-Cola is the No. 1 supplier of
drinking water, carbonated and non-
carbonated beverages, juices,
nectars, and ready-to-drink tea and
coffee.
Coca-Cola

3. HOW THE COCA-COLA BOTTLE
CHANGED
• Almost every year the company has improved its bottles. The very first bottle was
glass, but later the company introduced plastic bottles.

5. Collaboration with names
In early summer, Coca-Cola launched a major campaign, "This is Your Coca-Cola!" in which
name-brand bottles were released. For the first time, the familiar logo was replaced by names
and nicknames. Also, many users have begun to post pictures of bottles with their name, which
attracted even more attention from people. In Australia, consumption of the drink increased by
7% over the summer of 2011, and over 18,300,000 reviews and comments were registered
online. The brand's Facebook page got +39% likes, and its traffic increased by 870%.

6. Collaboration with names
Consumers who wanted a personalized bottle or can with their full name or
nickname could order such a service from a special machine. Also in Germany
they created an online store where you could order your own original can and
then get it delivered to your home .In Amsterdam they opened a separate
branded store that sold only personalized Coca-Cola cans and bottles.

7. CONCLUSION
I think that this was a very important action for
the company. After all, thanks to this action as
many people as possible learned about the
existence of such a company and it certainly
increased sales. This action has become
especially popular among young people .I,
also, remember the moment when my friends
and I went to all the stores in our town to find
our name. Also on the Internet people have
posted their stories with this bottle, but one
story I remember the most. One British man
even proposed to his beloved using six name
bottles with the words "Beautiful Eloise, Will
You Marry Me?«
I'm glad I was a member and took part in the
campaign !