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DRIVING YOUR
BUSINESS TO
ONLINE SUCCESS
Developing your online profile through Organic SEO
INTRODUCTION
If you are looking to increase the number of customers, sales leads and clients you have,
you will need to be as visible as possible to your potential customers.
We believe that SEO holds tremendous power to change and grow
businesses.
Through our five-phase methodology, we help maximize the potential of your website
as a business tool, build your brand reputation and establish your name as the leader
in your industry.
DID YOU KNOW?
That 93% of the online
experiences begin with a
Search Engine?
That search still is the #1
driver of traffic to content
sites?
That 75% of users never
click past the first page of
search results?
That 70% of the links
users click on Search are
Organic?
That Content Marketing
brings up to 2000%
increase in blog traffic
and 40% increase in ROI?
That over 39% of
customers today come
from Search?
93% #1
75% 70%
40% 39%
Driving Your Business To Online Success | 1
FIVE-PHASE ORGANIC SEO METHODOLOGY
1. SITE ASSESSMENT
▪ We will understand your business, identify its market and
find the competition
▪ We will select Keywords that are meant to drive relevant
traffic to your site
▪ We will find potential challenges to the marketing
performance of your site
▪ 90% of a campaign's success relies on the proper selection
of keywords
2. CAMPAIGN ROADMAP
▪ Based on your industry, competition and the inherent
characteristics of your site, we will create a strategy meant
to match or beat the competition taking your website's
structure, code, and digital footprint distribution called
the Campaign Roadmap
▪ We requisition contributors to your project such as SEO's,
Writers, Analysts, Webmasters and in the most extreme
cases, seasoned experts with over a decade's worth of
successful web experience and organize activities that are
meant to drive success to you in the shortest time possible
▪ We report the work to you in real time and in some cases,
require collaboration in order to achieve the best results
for your campaign
▪ We drive as many strengths to your website as we can, as
soon as we can
Driving Your Business To Online Success | 2
3. ON-PAGE SEO
▪ We identify the technical elements of your site that can
be improved to drive better traffic performance to your
website
▪ We match the search phrases to the pages on your site
and evaluate if your website sends the correct semantic
signals to Search Engines regarding their Value
Proposition, product or service
▪ We create algorithmically appealing content while
attempting to match your marketing language in order to
penetrate Search filters and reach your target audience
▪ 70% of ranking success in small markets is attributed to
On-Page factors
4. OFF-PAGE SEO
▪ We look into your digital footprint and build our campaign
based off the referral information in the world wide web
about your website
▪ We balance out your anchor texts to create a natural and
balanced off-page profile
▪ We acquire inbound links to your site with our proprietary
outreach program that acquires referral backlinks from
unique publishers online, month over month
▪ Backlinks still contribute to over 60% of rankings in search
Driving Your Business To Online Success | 3
5. REPORTING AND ANALYTICS
▪ As a company, we have heavily invested in technology and
provide you with real time reporting and collaboration
through our proprietary user dashboard
▪ Our dashboard integrates Analytics, Social and Search
Console data to allow business owners holistic access to
the most important marketing data about their site and
project progress on Desktop, Tablet or Mobile
▪ Generate Reports and Analysis online and in real time
▪ Over 80% of ROI opportunity is found through Analytics
and Periodic Reporting
Driving Your Business To Online Success | 4
TESTIMONIALS
Our pub was reasonably successful in attracting patrons after
sport matches, or just for a meal and a drink or two. Our real goal
was to become a real destination in our City. After implementing
an effective SEO strategy geared towards our functions and
events, our traffic increased 10 fold. This digital strategy really
helped us stand out from the competition in our City and we were
able to finally reach our target audience. - Donavin
Our industry is extremely competitive and we were looking for a
way to reach as many new clients as we could. We decided to give
SEO a try, although we were very unfamiliar with it. We decided to
track where all our paid leads were coming. We trusted our new
partner's experience and advice and we were kept updated with
regular reports on results and progress. After a couple of months,
phone calls from prospective clients increased massively which
directly affected our bottom line. Our return on investment over
6 months has been over 2000% and we are projecting an ongoing
return for years to come. - Jill
We had a board we were reporting to and had produce a tangible
ROI on their digital marketing investment. It took about 3 months
for the traffic to take a significant turn upwards and we started
to receive a stiff increase in our lead volume. We were easily
able to secure a higher SEO investment from the board, based on
impressive results. My confidence grew with every presentation
as I had good news to report every month. Our problem now, is
fulfilling the high volume of investment opportunities we created.
- Paul
Driving Your Business To Online Success | 5

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Cyberdude.co: Organic seo methodology explainer

  • 1. DRIVING YOUR BUSINESS TO ONLINE SUCCESS Developing your online profile through Organic SEO
  • 2. INTRODUCTION If you are looking to increase the number of customers, sales leads and clients you have, you will need to be as visible as possible to your potential customers. We believe that SEO holds tremendous power to change and grow businesses. Through our five-phase methodology, we help maximize the potential of your website as a business tool, build your brand reputation and establish your name as the leader in your industry. DID YOU KNOW? That 93% of the online experiences begin with a Search Engine? That search still is the #1 driver of traffic to content sites? That 75% of users never click past the first page of search results? That 70% of the links users click on Search are Organic? That Content Marketing brings up to 2000% increase in blog traffic and 40% increase in ROI? That over 39% of customers today come from Search? 93% #1 75% 70% 40% 39% Driving Your Business To Online Success | 1
  • 3. FIVE-PHASE ORGANIC SEO METHODOLOGY 1. SITE ASSESSMENT ▪ We will understand your business, identify its market and find the competition ▪ We will select Keywords that are meant to drive relevant traffic to your site ▪ We will find potential challenges to the marketing performance of your site ▪ 90% of a campaign's success relies on the proper selection of keywords 2. CAMPAIGN ROADMAP ▪ Based on your industry, competition and the inherent characteristics of your site, we will create a strategy meant to match or beat the competition taking your website's structure, code, and digital footprint distribution called the Campaign Roadmap ▪ We requisition contributors to your project such as SEO's, Writers, Analysts, Webmasters and in the most extreme cases, seasoned experts with over a decade's worth of successful web experience and organize activities that are meant to drive success to you in the shortest time possible ▪ We report the work to you in real time and in some cases, require collaboration in order to achieve the best results for your campaign ▪ We drive as many strengths to your website as we can, as soon as we can Driving Your Business To Online Success | 2
  • 4. 3. ON-PAGE SEO ▪ We identify the technical elements of your site that can be improved to drive better traffic performance to your website ▪ We match the search phrases to the pages on your site and evaluate if your website sends the correct semantic signals to Search Engines regarding their Value Proposition, product or service ▪ We create algorithmically appealing content while attempting to match your marketing language in order to penetrate Search filters and reach your target audience ▪ 70% of ranking success in small markets is attributed to On-Page factors 4. OFF-PAGE SEO ▪ We look into your digital footprint and build our campaign based off the referral information in the world wide web about your website ▪ We balance out your anchor texts to create a natural and balanced off-page profile ▪ We acquire inbound links to your site with our proprietary outreach program that acquires referral backlinks from unique publishers online, month over month ▪ Backlinks still contribute to over 60% of rankings in search Driving Your Business To Online Success | 3
  • 5. 5. REPORTING AND ANALYTICS ▪ As a company, we have heavily invested in technology and provide you with real time reporting and collaboration through our proprietary user dashboard ▪ Our dashboard integrates Analytics, Social and Search Console data to allow business owners holistic access to the most important marketing data about their site and project progress on Desktop, Tablet or Mobile ▪ Generate Reports and Analysis online and in real time ▪ Over 80% of ROI opportunity is found through Analytics and Periodic Reporting Driving Your Business To Online Success | 4
  • 6. TESTIMONIALS Our pub was reasonably successful in attracting patrons after sport matches, or just for a meal and a drink or two. Our real goal was to become a real destination in our City. After implementing an effective SEO strategy geared towards our functions and events, our traffic increased 10 fold. This digital strategy really helped us stand out from the competition in our City and we were able to finally reach our target audience. - Donavin Our industry is extremely competitive and we were looking for a way to reach as many new clients as we could. We decided to give SEO a try, although we were very unfamiliar with it. We decided to track where all our paid leads were coming. We trusted our new partner's experience and advice and we were kept updated with regular reports on results and progress. After a couple of months, phone calls from prospective clients increased massively which directly affected our bottom line. Our return on investment over 6 months has been over 2000% and we are projecting an ongoing return for years to come. - Jill We had a board we were reporting to and had produce a tangible ROI on their digital marketing investment. It took about 3 months for the traffic to take a significant turn upwards and we started to receive a stiff increase in our lead volume. We were easily able to secure a higher SEO investment from the board, based on impressive results. My confidence grew with every presentation as I had good news to report every month. Our problem now, is fulfilling the high volume of investment opportunities we created. - Paul Driving Your Business To Online Success | 5