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On September 11, 2013 CRMIT conducted a webinar on the topic "Social Media Success with Oracle SRM Monitoring Analytics" for an audience in Australia.
Speaker: Naga Chokkanthan, Co-Founder & Sr. Director - Innovations CRMIT Solutions gave an overview on learning to monitor and analyze what customers (and prospects) are talking about your brand, products in Social Media.
• Introduction to Social Relationship Management
• What is ZMOT (Zero Moment Of Truth)
• ZMOT & Social Media
• Social Monitoring
• Social Analytics "What to analyze"
• Oracle SRM Suite "Product Overview"
• Oracle Social Monitoring Cloud Service "Engagement and Monitoring Cloud Service"
• Oracle Social Analytics Cloud Service
• Next Steps: Social CRM Maturity ladder
Also, please find below following extracts from the webinar
Webinar Video: https://www.youtube.com/watch?v=AqB4_4JKp00
For further information, visit our website at www.crmit.com. You can also email us at firstname.lastname@example.org