2. Every day around the world hundreds of people have those ‘eureka’ moments
when an idea clicks and a new product concept is born
But how do you achieve success with your product?
Here are five tips that could help you turn your new product idea into a triumph.
3. Get Support Early
#1
Get support early to benefit from specialist expertise
throughout the product journey.
Seeking help later in the process often means
backtracking and addressing issues that could have been
resolved earlier.
4. Make A Plan
#2
Map out your product’s journey from the point you’re at
now to launch day and keep the schedule.
Be realistic about the time it will take and consult with
3rd parties to ensure you know how much time they
need
Remember that a setback at one stage of the product
journey could have knock on effect further down the
line.
5. Know Your Numbers
#3
Do you know how much it will cost to get your
product to market?
Is your selling price realistic, is it priced with
enough margin to allow some profits to be
reinvested back into the business?
Be realistic and do the math now so you know
exactly what your spending is, sales targets and
expected returns.
6. Don’t Take Your Foot Off
The Accelerator
#4
Once you’ve launched your new product –
innovate and stay ahead of the game
Don’t be tempted to sit back
7. #5
• “A common reason that products fail to reach market
is because the financials and the marketing have not
been properly explored or employed”
8. #Pro Tip
• Make sure that you’re the one to
take your product to the next level,
not a competitor!