1. CLAIRE EVANS
Motoring Editor
Address: TN16 2NE Mobile: 07806 488115 Email: claireev1@gmail.com
I am an enthusiastic and talented editor with 25 years’ experience of working across a broad
range of media, from consumer and contract magazines to public and corporate websites.
My core skill online is identifying and creating content that boosts traffic and performs
exceptionally well for search engine optimization and on social media.
In print, I excel in commissioning, editing and writing entertaining and informative features
and investigations that often gain national news coverage.
Career summary
Editor, ClassicCarPrice.com
Sep 2014 – Oct 2015
Core achievements:
! Creating an appealing and useful classic car price website that became a valuable tool to
car collectors and enthusiasts.
! Covering classic car auctions live and adding results to ClassicCarPrice.com in real-time,
using social media to report on significant car sales to drive traffic to the site.
! Collation of one million pieces of historical classic car auction data into coherent car make
and model data that could be used to track price trends over the past 20 years.
Editor, Which? Car
Jun 2012 – Jul 2014
Core achievements:
! Developing the Which? Car website to improve performance so that traffic was doubled
and SEO significantly increased.
! Commissioning and editing online and print content that was reported on by TV and
national press, and rated as Excellent by Which? subscribers.
! Setting up the first Which? Car partnership, a used car finder service, with AA Cars.
! Achieving three-figure savings for the Which? Car department while improving output.
! Writing and presenting car review and advice videos that gained 100,000+plus views.
Deputy Editor, Which? Car
Jan 2009 - Jun 2012
Core achievements:
! Successfully raising the profile of Which? and its cars content with the car industry and
in general media.
! Writing hard-hitting consumer features that gained national media coverage, and creating
online content that encouraged people to subscribe to Which?.
! Producing Which? Car, a 250-page, quarterly newsstand magazine.

2. Production Editor, Freedom and Dodge magazines
Mar 2007 - Nov 2008
Core achievements:
! Producing English language versions of Freedom (Chrysler) and Dodge quarterly
customer magazines, and overseeing the translation of them into 14 languages. The total
pagination per quarter was more than 700 pages, with a print run of 500,000.
! Short-listed for Production Team of the Year 2007 at IPP Awards.
Production Editor, Horse & Hound magazine
Jun 2005 - Mar 2007
Core achievements:
! Modernising the production process of this weekly, 100-page magazine, and recording
and monitoring the production costs of each issue.
! Introducing and editing a weekly Q&A page and reporting on various equine events.
Freelance Motoring Journalist
May 2004 - Jun 2005
Deputy Editor, NFU Countryside magazine
Oct 2002 - May 2004
Chief Sub, NFU Countryside magazine
Aug 2001 - Oct 2002
Freelance Motoring Journalist
Feb 1995 - Aug 2001
Consumer Editor, Carweek magazine
Jul 1993 - Jan 1995
Staff Writer, Car Choice magazine
Sep 1992 - Jul 1993
Qualifications:
NCTJ Newspaper Journalism Certificate
BA English 2.2
A Levels in English, French and German
10 O Levels in various subjects including Spanish, Italian and Russian
MIRA Vehicle Handling and Subjective Assessment Course
RADA video training course
Full driving licence
I am proficient in the use of InDesign, Excel, Word, Rhythmyx, Google Analytics and a range
of online content management systems.