12. Media needs to be mobile
• Walking with the newspaper
• Reading the paper over the telephone
• Carrying the newspaper on train or in the
car.
• Car Radio
• Walkman
19. Information Explosion
It happened for different people at different
times!
Some it was 1992 some it was 2000 but, by
the year 2002 I don’t think anyone under
50 didn’t know what it means to Google
something.
20. Search was great but not very
social!
Newspapers were great but the only way
they were social was advertising and want
ad’s same could be said of search!
Enters Craig’s List
Mobile Advertising Via Text Message
21. Blogging takes off
Even though you may not hear about it for a
couple more years
There are over
200,000,000
Blogs
Digg is invented
Other blogging tools Word Press and Blogger
done by Google.
23. You would think we would be done
with our History Lesson!
• Two social media’s that really have
already fallen by the way side! The reason
they were not mobile
25. Mobile Social
• (Years to reach 50 million users)
(My Space on Steroids and oh yeah for adults too!)
• 200 million users in less than a year
• (Years to reach 50 million users)
(Micro Blogging crossed with Text Messaging)
80% of companies use social media for recruitment
(professional Want Ads gone Social)
While watching this a 100 hours of video will have been uploaded!
YouTube (video gone social)
26. why it works
First of all How many people are on it
“Right after taking the screenshot I created
three more accounts, and their respective
user IDs were: 25,272,447, 25,272,534
and 25,272,591”
article written in 2009
27. Misconceptions
Truncated Links (being a problem with Google)
• trun·cate (tr ng k t )
• tr.v. trun·cat·ed, trun·cat·ing, trun·cates
• 1. To shorten by or as if by cutting off. See
Synonyms at shorten.
• 2. To shorten (a number) by dropping one or
more digits after the decimal point.
• 3. To replace (the edge of a crystal) with a plane
face.
28. wont help with SEO.
Many fortune 100 companies are using
twitter and reposting great information
from there site. So more people will get to
see there information in a social way.
29. VS
Blogging
• Talks about specifics in long form
• You can write as much as you like
Twitter
• 140 characters that is why it was orginally
named twttr (missing vowels made it
shorter like a text message)
30. • 29 apps on the I phone just for twitter
• 8 on Google Android product for smart
phones
31. Do you think the yellow pages
might be obsolete!
(or maybe just getting crushed)
32. Social Media
That’s why your hear lets talk!
www.ArchwayInternetMarketing.com