Selling and Mmarketing part 1

1. Selling & Marketing in the
Entrepreneurial Venture
Subject:- Entrepreneurship
Presented to :
• Dr. Akshay Jain
Presented by:
• Archit Pareek
• Luv Saini
• Mohit Kumar Chaturvedi
• Chirag Maheshwari

2. Introduction
Selling Marketing
It is preoccupied with the seller’s need to convert a
product or service offering into cash.
It is engrossed in ensuring that the offering & the
cluster of activities through which it is created,
delivered and used satisfy the customer’s needs.
In startups, selling and marketing are often intertwined due to limited resources, the need for
immediate cash flow, and the connection between identifying potential customers and
determining the necessary selling activities

3. Entrepreneurs need to implement the following crucial
selling and marketing tasks in pertinent and cost-
efficient ways:-
Clarify key distinctions
about potential buyers
to define how best to
sell to them
Identify the venture’s
core customers
Sell
Understand customers