5. Motion Graphics and Sound Design Catherine McHugh
Design tip:
To encourage one behavior or selection over another,
emphasize its associated gains rather than its associated
losses.
6. Motion Graphics and Sound Design Catherine McHugh
Solution:
Introduce a reward system for completing each task.
16. Motion Graphics and Sound Design Catherine McHugh
Background Video Research:
Ideo
• Focus on changing the way people
live their lives
• Improving systems/ideas that
already exist
https://www.ideo.com/case-study/a-trusted-source-of-food-in-china
17. Motion Graphics and Sound Design Catherine McHugh
Background Video Research:
Frog Design
• Focus on people’s interaction with technology
• UI Design
https://www.frogdesign.com/work/sf-moma
18. Motion Graphics and Sound Design Catherine McHugh
https://www.brightspotstrategy.com/case-studies/university-of-minnesota/
Brightspot Strategy
• Focus on improving life and education at colleges
• Management and organization
Background Video Research:
19. Motion Graphics and Sound Design Catherine McHugh
Background Video Research:
Dalberg Design:
• Human-Centered Design
• Focus on Humanarian issues
http://www.dalbergdesign.com/expertise#financialinclusion