This slide share will be useful for B.com degree students.

1. Applications of
E-commerce
Ms. Chippy Francis
Department of Commerce
Faculty of Christ college, puliyanmala
chippyfrancis2020@gmail.com

2. Major areas where E-commerce
can be applied are:
• E-banking
• Online share trading
• M-commerce
• E-learning
• E-publishing
• E-marketing
• E-advertising

3. Continuation.…
• E-branding
• Online entertainment
• Online career services
• Electronic data interchange
• Enterprise resource planning
• Big data analysis
• Cloud computing
• Google analytics

10. Advantages
1.Convenience
In this busy and hectic schedule it is difficult for an individual to make
time to visit bank for checking their account balance, interest rates,
successful transfer of money, and any other update. Banking system
has developed virtual banking system for customer convenience where
an individual can access their banking system anytime and anyplace
2.Transfer service
The virtual banking system provides convenience to transfer money 24
hours in 365 days. You don’t need to stick to perform any transaction
within working hours as you can do as per your convenience in 24
hours.
3.Monitoring service
The customers can access their updated passbook anytime for monitor
their transactions to manage their financial plans.
4.Online bills payment
You don’t need to stand in queue for paying bills as it has feature to
pay any kind of bill including electricity, water supply, telephone, and
other bills.

11. 5.Quality service
Internet banking has improved the quality of services by
providing them convenience to perform their transactions
anytime during the day.
6.High liquidity
You can transfer money and utilize anytime which is the
greatest advantage to access internet banking.
7.Low cost banking service
Internet banking reduce enable to reduce operational
costs with better quality of services. It provides
convenience with high customer service at lower rate.
8.High interest rates
Internet banking provides low interest rate on mortgage
loans than banks. The operational cost is also low which
helps to saving amount that is beneficial for the
customers. There are various other facilities such as no
minimum balance account which helps to maintain
account with zero balance

12. Disadvantages
1.Security issues
Internet banking is completely insecure as there are many problems related to the
website and data can be hacked by the hackers. It can leads to financial loss to the
users. The financial information can also be stolen that can also create financial loss.
2.Lack of direct contact between customer and banking officer
There are some online payments which may not be reflected in the system due to
technical issues. It also creates insecurity among the customers. Thus the lack of
support from customer service executive is a barrier in online banking.
3.Transaction problem
During online banking there are various issues faced by the user such as transferred
payment is not reflected, payment failed, and other issues due to technical support.
4.Long procedure to access e-banking
In some countries, government banks are providing internet banking by filling the
internet banking form then after approval you can access security password to log in
5.Training and development
The banks need to conduct training and development program for employees for
providing quality online services which enhance the customer experience. It requires
huge investment to train them for providing effective services.

15. Online trading procedure

29. The Best e-Learning Tools
• Google classroom.
• Zoom meetings.
• Prezi.com.
• SWAYAM platforms.
• Trello.
• Google Drive.
• Momentum.
• Google Calendar.
• Mural.
• Just Press Record.
• Tomato Timer.
• Camtasia.
• Adobe captive.
• Quizlet.
• KhanAcademy.

31. • Though the cost of setting up an e-learning platform is high,
operating it for training is very cost effective.
• The same content can be delivered again and again with out loss
of quantity.
• Media rich content will ensure better learning.
• Prompt feedback back and assessment is possible.
• The learner can learn at his comfort time, without the need to
travel to the place of learning.
• The idle time of the youth during learning can be avoided.
• A learner can join and exit anytime enabling him to choose
options or change the content.
• The cost of learning is relatively low and in most cases it is free.
• The huge investments need in setting up infrastructure can be
saved.
• Access to world class material of training is possible.

39. Techniques of E-marketing

58. Online entertainment
• Online social entertainment blends entertaining i
nteractive functionality and content including live
video streaming, video chat communications,
multi-player gaming, music and videos streaming,
with social networking service such as social
graph management, forums, reviews, ratings, and
geo-location options.

59. • Social entertainment is distinct from social
networking websites in that the former is
based fundamentally on immersive engaging
experiences with functionality, content and
people, while the latter is based primarily on
building and maintaining relationships with
other users. Typically, social entertainment is
defined by the individual sites dedicated to a
particular type of entertainment experience
incorporating basic social networking services.

60. Advantages of online
entertainment:
1. Often, entertainment is free
One of the benefits of online entertainment is the low
price. Popular, free, online entertainment includes:
YouTube, Podcasts, Social media sites, etc.
2. Parental blocking and web access control
Another top benefit of using internet for entertainment
is that you can control what children in your home can
and can’t see to keep them safe.
3. Live chatting
4. Easy photo memory sharing
5. Endless access to music & movies

61. Online career services
• Online career services on the web not only
help you to get a job but also helps you in
developing and planning your career.
• Career services offices help students write
their resumes and cover letters. They often
conduct workshops and provide one-on-one
sessions during which they critique resumes
and cover letters.

62. • Provides high quality information about careers
and skills, and independent, professional advise
and guidance
• It focus on specialist career guidance, built on the
principles of independence and professional
standards
• Provides information, advise and guidance both
to inform and to stimulate demand for further
education, work based training and higher
education and even career moves.
Purpose of online services

63. Services offered:
• CV making and resume preparation
• Skill assessment package
• Action planning tool
• Career advise
• Online mentoring
• Social links with aspiring jobs and
people in your aspiring positions
• Online community areas and forums
• Online interviews with audio and
videos
• Online counselling and assistance

66. • EDI is the structured
transmission of data between
organisations by electronic
means using an EDI soft
ware, computer networks and
data standards.

73. • Data warehouse
• Legacy systems
• On-Line Analytical Processing(OLAP)
• Bolt-On Applications
• On-Line Transaction Processing(OLTP)
• Operational Database

76. • Big data analytics refers to the strategy of
analysing large volume of data, or big data.
This big data is gathered from a wide variety
of sources, including social networks, videos,
digital images, sensors, sources, including
social networks, videos, digital images,
sensors, and sales transaction records.

78. Technology and Techniques used
in big data Analytics
• Machine Learning
• Data Management
• Data Mining
• In-memory Analytics
• Predictive Analytics
• Text Mining
• Regression Analysis
• Social Network Analytics

79. TRUST
WORTHY
AUTHORITATIVE
ACTIONABLE
Advantages of Big Data Analytics
RELEVANT

84. Advantages of Cloud Computing
• Ability to adapt to changing needs
• Cost Reductions
• Devise and location Independence
• NO maintenance hassles for the company
• Sharing of resources and cost will be possible
• Performance is monitored by IT experts
• Productivity may be increased
• Improves reliability due to fast recovery
• Improved security

87. • Google Analytics is a web analytics service
offered by Google that tracks and reports
website traffic, currently as a platform inside
the Google Marketing Platform brand.
• Google analytics is used to track website
activity such as session duration, pages per
session, bounce rate etc. of individuals using
the site, along with the information on the
source of the traffic.

89. • Google Analytics analysis can identify poorly
performing pages with techniques such as funnel
visualization, where visitors came from (referrers),
how long they stayed on the website and their
geographical position. It also provides more
advanced features, including custom visitor
segmentation. Google Analytics e-
commerce reporting can track sales activity and
performance. The e-commerce reports shows a
site's transactions, revenue, and many other
commerce-related metrics.

93. • Digital India is a campaign launched by the
Government of India in order to ensure the
Government's services are made available to
citizens electronically by improved online
infrastructure and by increasing Internet
connectivity or making the country digitally
empowered in the field of technology.

94. The main aim of digital India is to bridge the
connectivity gap between the rural and urban
areas. The program was launched by the central
government in July 2015.

95. • Digital India is a flagship programme of the
Government of India with a vision to
transform India into a digitally empowered
society and knowledge economy.

96. VISION AND VISION AREAS
The vision of Digital India programme is to
transform India into a digitally empowered society and
knowledge economy

98. • Electronic governance or e-governance is the
application of information and communication
technology (ICT) for delivering government
services, exchange of information,
communication transactions, integration of
various stand-alone systems between
government to citizen (G2C), government-to-
business (G2B), government-to-government
(G2G), government-to-employees (G2E) as
well as back-office processes and interactions
within the entire government framework.

102. To increase digital connectivity and make
governance more transparent, digital
India initiative has launched many
programs. They are:
• E-Aadhaar
• AEPS
• AgriMarket app
• BBNL
• BHIM
• Crop insurance mobile app
• Cyber Swachhta Kendra
• Digidhan Abhiyan

103. • Digi locker
• E-sign
• DISHA
• Digitize India
• DBT
• E-DISTRICT
• E-NAM
• E-OFFICE
• E-PATHSALA
• E-TAAL
• PAYGOV
• MOBILE SEVA

104. E-Aadhaar

105. E-AADHAAR
e-Aadhaar is a password protected electronic copy
of Aadhaar, which is digitally signed by the
competent Authority of UIDAI.
What is Aadhaar
Aadhaar is a verifiable 12-digit identification
number issued by UIDAI to the resident of India for
free of cost
Aadhaar Ecosystem
Aadhaar ecosystem comprises of core
infrastructures with the objective of providing
enrolment, update & authentication services.

106. Benefits Of e-Aadhaar Card
• E Aadhar card is an electronic card and is available
online
• E Aadhar card is a universal identity card can be
procured by all residents of India..
• The Government of India has provided a number of
subsidies such as LPG subsidy, and so on to all
Individuals.
• Individuals can also open bank accounts by using their
Aadhar card.
• An e-Aadhar card is a valid proof of address and
identity as mentioned by the Unique Identification
Authority of India since this document has been
digitally certified.

107. • It is a payment service that empower a bank
customer to use Aadhaar as his/her identity to
access his/ her respective Aadhaar enabled
bank account and perform basic banking
transactions like cash deposit, cash
withdrawal, Intra bank or interbank fund
transfer, balance enquiry and obtain a mini
statement through a Business Correspondent.

108. • AgriMarket mobile app can be used to get the
market price of crops in the markets within 50
km of the device's location.
This app automatically captures the location
of person using mobile GPS and fetches the
market price of crops in those markets which
falls within the range of 50 km.

109. • BHIM is a Indian mobile payment App developed
by the National Payments Corporation of India,
based on the Unified Payments Interface.
• BHIM (Bharat Interface for Money) is a UPI
enabled initiative to facilitate safe, easy & instant
digital payments through your mobile phone.

110. • Under this initiative, a high speed digital
highway will connect all 250,000 gram
panchayath’s of the country. This is the worlds
largest rural broad band using optical fibre.

111. CROP INSURANCE MOBILE APP

112. • The " Cyber Swachhta Kendra " (Botnet
Cleaning and Malware Analysis Centre) is a
part of the Government of India's Digital India
initiative under the Ministry of Electronics and
Information Technology (MeitY) to create a
secure cyber space by detecting botnet
infections in India and to notify, enable
cleaning and securing systems of end users so
as to prevent further infections.

113. • The initiative plans to enable CITIZENS and
MERCHANTS to undertake real time digital
transactions through the DIGIDHAN Bazaar.

114. • DigiLocker is an online service provided by
Ministry of Electronics and IT
(MeitY), Government of India under its Digital
India initiative. DigiLocker provides an account in
cloud to every Aadhaar holder to access
authentic documents/certificates such as driving
license, vehicle registration, academic mark sheet
in digital format from the original issuers of these
certificates. It also provides 1GB storage space to
each account to upload scanned copies of legacy
documents.

115. eSign
• eSign service is an online electronic signature
service that can facilitate an Aadhaar holder to
digitally sign a document. NSDL e-Governance
Infrastructure Limited (NSDL e-Gov),a licensed
Certifying Authority (CA), is empanelled by
Controller of Certifying Authorities (CCA) to
provide eSign Services to Application Service
Providers (ASPs)

116. -DIGITAL SAKSHARTA ABHIYAAN
It is formulated to impart IT training to 52.5
lakh persons, including Anganvadi, ASHA
workers and authorised ration dealers in all
states/UTs across the country.

117. • Digitize India Platform (DIP) is an initiative of
the Government of India under the Digital
India Programme to provide digitization
services for scanned document images or
physical documents for any organization.
• This involves digitization of data and records
on a large scale in the country to make easy
and quick access to them possible.

118. • Direct Benefit Transfer or DBT is an attempt
to change the mechanism of transferring
subsidies launched by Government of India on
1 January 2013. This program aims to transfer
subsidies directly to the people through their
bank accounts. It is hoped that crediting
subsidies into bank accounts will reduce
leakages, delays, etc

119. •
E-District project intend to provide
Government services to citizens through
Common Service Centers(CSC) which are
easily accessible. Services from different
departments are brought under one umbrella
at any CSC.

120. • National Agriculture Market or eNAM is an
online trading platform for agricultural
commodities in India. The market facilitate
farmers, traders and buyers with online
trading in commodities. The market is helping
in better price discovery and provide facilities
for smooth marketing of their products.

121. • National Agriculture Market (eNAM) is a
pan-India electronic trading portal which
networks the existing APMC mandis to
create a unified national market for
agricultural commodities.

122. • E-office is introduced to achieve a simplified,
responsive, effective, and transparent working
of all government offices. It is a part of the
national e-governance project to improve
efficiency in government process and service
delivery mechanisms.

123. • ePathshala is a portal/app developed by
the CIET,NCERT . It was initiated jointly by
the Ministry of Human Resource
Development and CIET, NCERT and launched in
November 2015. ePathshala hosts educational
resources for teachers, students, parents,
researchers and educators. ePathshala can be
accessed on Web and is available on Google
Play, App Store and Windows .The content is
available in English, Hindi and Urdu.

124. • Electronic Transaction Aggregation & Analysis
Layer (eTaal) is a public service developed by
India's National Informatics Centre to measure the
impact of various e-governance initiatives at national
and state levels. This webportal disseminates eTaal is a
platform for dissemination of e-Transaction statistics of
National and State level e-Governance Projects
including Mission Mode Projects. It automatically pulls
the e-Transaction data from applications integrated
with it using Web Service technology and facilitates
quick analysis of transaction data for the user

125. PayGOV Is an online platform and a common
infrastructure that can be used by
Center/States/Departments to offer various
services through their national / state portals
with a facility to make online payment using net
banking, credit cards and debit cards. PayGov
India offers a range of payment options through
which a payment can be made by the citizen to
avail a service.

126. Major advantages of PayGOV
• One Platform for Payments and Settlement
• Daily Payments Process
• Daily Refunds Executions
• Unified Process
• Daily Settlements Process
• Daily Payments Process

127. • Mobile seva (apps.mgov.gov.in) is a
government mobile applications store. It is
introduced to develop and deploy mobile
applications for delivery of public services to
citizens through mobile devices.

128. • Mobile Seva is an UN award-winning e-
governance initiative by government of India.
This programme was launched in
2011, by Department of Electronics and
Information Technology, Government of India.
This programme includes a Mobile
Applications Store that by December, 2013,
contained 240 applications available free. The
programme takes benefit of ubiquitous mobile
phone use all over India, to enable interaction
between the Indian government and its
citizens.