1. Problem
Only 1 in 26 consumers with a complaint try
to contact the business. This is a sign of how
frustrating customer service can be for con-
sumers, as well as businesses. As social and
mobile technologies evolve, these complaints
are being voiced and echoed publicly on social
media channels that are not designed for
customer service. Businesses are struggling to
adapt.
Solution
GripeO is a social customer service platform for
consumers and businesses. Consumers can submit
feedback for any business in one location, in as lit-
tle as a minute, via the web or mobile app. Oth-
er sources of feedback, such as social media and
review sites, are monitored and aggregated to give
businesses peace of mind knowing that opportuni-
ties to improve their customer service will not be
missed.
COMPANY INFO
gripeo.com
info@gripeo.com
@gripeo
TEAM MEMBERS
Vision
Mike Klanac
mike.klanac@gripeo.com
Finance
Nick Campanile
nick.campanile@gripeo.com
About the team
GripeO is comprised of a functionally diverse team of 7 with a
deep history in corporate and start up web-based software devel-
opment. Hitting on all the core functions of a successful business,
GripeO’s team has no technical limitation that it cannot overcome.
Previous successful projects include developing a social network
with over 275k users, creating and implementing software used
by millions of college students, and orchestrating large scale merg-
ers and acquisitions. We’re consistent, reliable, and respectful.
ON SEED SUMO
With an Angel round already closed,
GripeO was excited by the formality
and discipline that an accelerator ex-
perience would provide. After meet-
ing with the Seed Sumo team, we got
hooked on their passion. The prox-
imity to the incredible Cellucor/Nu-
trabolt operation and that gosh darn
beautiful office didn’t hurt either.
GripeO offers subscription
based SaaS tools to businesses,
sells data/records, and has the
capacity for ad revenue on its
6000+ indexed webpages.
6000 users, 6000 gripes, 250
verified businesses, 19 SaaS cus-
tomers, 6000 webpages, 168k
Twitter followers, averaging 40
gripes per day. Momentum is
strong on all fronts.
MARKET OPPORTUNITY
The Better Business Bureau handles
about 112 Million complaints per
year. Using a top down approach,
GripeO estimates a TAM of $5B,
SAM of $1B, and obtainable market
of $100M. We can compete with the
BBB, Yelp, and Angie’s List.
Development
Mark Taylor
mark.taylor@gripeo.com
TRACTIONBUSINESS MODEL
Feedback is an opportunity