Brandon Son is a marketing major at Texas Tech University who has held several internships and jobs related to marketing, public relations, and customer service. He has experience using social media platforms and analytics tools to monitor effectiveness and boost awareness. His resume demonstrates strong communication, problem solving, and customer service skills developed through roles in the food service industry.

1. Brandon Son
1819 Glenna Goodacre, Lubbock TX 79401 · 214-477-9273 · brandon.son@ttu.edu
EDUCATION
Texas Tech University, Rawls College ofBusiness Lubbock, TX
Marketing major August 2014-Present
Southern Methodist University Dallas, TX
Pre-BusinessAdministration August 2013-May 2014
WORK EXPERIENCE
Hibashi Teppan Grill and Sushi Bar Dallas, TX
PR and Social Media Coordinator May 2015-August 2015
May 2016-Present
 Monitored and analyzed the effectiveness of social media posts and advertising with Google Analytics, various tools
and applications
 Researched and analyzed new business’and competitor social media accounts as part of the marketing process
 Assisted with PR tasks such as building media lists, and conducting costumer and competitor research
 Boosted costumer awareness levels by using applications such as Hootsuite and Latergramme
Monarch Moulding Dallas, TX
Marketing and SalesIntern May 2014-August 2014
 Utilized ExactTarget to design email and text-blasts about announcements and molding availability
 Assisted in creating the marketing budget with emphasis on advertising for new business development
 Documented invoice operations for in-house molding
 Analyzed and determined price lists for variations of wholesale molding
 Collaborated with sales team to create new in-venue marketing tactics to raise brand awareness
Sweet Frog LLC Midlothian, TX
Manager assistant March 2012-Septemeber 2013
 Supervised the performance of employees to ensure proactive service and overall customer satisfaction
 Maintained quality control of ingredients and toppings
 Examined machinery regularly to avoid potential breakdowns during operational hours
 Controlled the overall cleanliness at all times to maintain a clean and approachable environment
Hibashi Teppan Grill and Sushi Bar Dallas, TX
Waiter May 2010-August 2011
 Maintained a high level of customer service while working in a fast-paced work environment
 Determined various strategies towards catering to costumers by developing strong team communication and
problem-solving skills
 Learned how to think and make decisions quickly in high pressure situations
 Gained the importance of composure when facing adversities
ACTIVITIES
USTA Tennis Men’s League June 2007-present
Texas Tech Tennis Club September 2014-present
Texas Tech Tennis Intramurals September 2014-present
TECHNICAL SKILLS & CERTIFICATONS
Microsoft Office Suite, ExactTarget, LinkedIn, Facebook, Twitter, Google+, Hootsuite,Google Analytics, LinkedIn Ads,
Twitter Ads,Latergramme